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SUBJECT INDEX

    There are a number of abbreviations used throughout this index. Because
of this an abbreviations glossary has been incorporated within the index.
If while using the index you find an abbreviation that you do not know the
meaning of, look it up in the index.

                A      Academy,
                       every Academy film potentially increases money
A, never having arrived at point A, 212            paid for training, 550
A; see affinity        filling up vs. emptying out, 232
A=A=A,           word of mouth and, 232
      DMSMH and, 432   ACC: Advanced Clinical Course
      PR and, 432      accept, perceiving what a public will accept, 485
ABC Paper Company, 135 acceptable truth, 380
aberration(s), aberrate(d),  acceptance, arrogance and force will never win
      change for change's sake is, 37              acceptance and respect,
403
      de-aberrating group members, 323  accident(s),
      definition, 37         happening in org, 162
      eleven points of, 327       PTS and, 172
      finance, greatest aberration of, 337   account(s); see bank account
      groups and, 327
      lot of people are in a more or less hypnotic daze in
accountant(s),
            their aberrated state, 264       manager who needs an
accountant to tell him how
      methods in use on the planet to handle, 319             things are,
16
      musical chairs and flubbed hatting stemming from        principle on
which they operate, 558
            social aberration, 350      accounting,
      no humanoid is free while aberrated in the body         cost
accounting; see cost accounting
            cycle, 46        is an administrative specialty, 100
      one would have to de-aberrate a man before his          usual
attitude to, 100
            whole social structure could be de-aberrated, 47  accounting
(verb), Treasury Sec accounting for all
      overt products caused by, 318                monies issued to him,
506
      PR and, 396      accounts collectable files, tracing and summarizing
      PR spreading aberration into society, 376               income
sources from, 499
      psychology and psychiatry are incompetent to
            handle, 318      accounts files,
      pushing a stat without doing anything to bring          org
collection files, 505
            about the stat is an, 188        re-collected bounced checks
recorded in individual's
      Sanity Scale and, 327             accounts file, 505
      third dynamic aberration, mechanism of, 322  Accounts Summary,
      to BE or UnBe, that is the ability! To not quite be           Bank
Reconciliation Section and, 575
            or to WAS is the aberration, 212       description, 575
      undetected personal aberration of a few, 319       Fl? and, 570, 574
ability; see also cause; competence; efficiency; facility;
submitted to Exec Council for financial planning,
            skill                 575
      freedom depends on, 210           updated weekly, 574, 575
      how the individual member of a group can measure   Accounts Unit,
tends to go PTS very easily, 43
            his own progress, 340 accounts week, closes at 2:00 P.m.
Thursday, 539
      judging oneself by one's successes breeds confidence    aects:
accounts
            in one's, 49
      to BE or UnBe, 212     accumulating graph, 156
      to confront mest, 339  achievement, departmental mini programs and,
198
      to confront people, 339     acknowledgement,
      to get along with people, 339          communication and, 417
      to handle and control people, 339      working only to be thanked or
admired, 49
      to hold a position in space, 350  action(s); see also cycles of
action
      to learn and apply the data, 332       enforcing correct action, 162
      to make things go right, 339           expansion as the only positive
action which tends to
absence,               guarantee survival, 28
      Danger condition and, 171         having one action per target, 132
      "temporary" absence from post, 374           holding action, 135
absenteeism, industrial, 237      our success is measured in terms of
actions
abundance, produce in abundance and try to give               we do, 190
            better than expected quality, 562            standard action;
see standard action
abuse(s),        targets calling for more than one, 131
      by those in charge are never put right by force, 395
uncompleted actions accumulating, reason for, 77
      letting an abuse go on while one investigates, 5   Action Bureau, 91

                                  585

                             SUBJECT INDEX

active,     administration, administrative, admin (cont.)
      inactivity; see idleness          one will survive as well as he can
administer or
      org keeping its field active, 199            handle administration,
101
activities, trouble free, 33      only works where tech is in, 65
actor, flipping into and out of a beingness, 263         org contracts
where ethics, tech or admin goes
                             out, 60
actuality, gap between plan and, 76          out-admin area, handling, 71
ad; see advertisement        overextended admin lines in a single
administrative
Ad Council; see Advisory Council             unit, 31
addiction, drug or alcoholic, 170       perpetuating an existing company,
culture or
                             society, 75
Address, Addresso (portion of an organization),          personnel; see
administrative personnel
      each different public categorized and labeled in, 385
planning and, 76, 77
      HCO Exec Sec handling of, 42           producers and, 77
      mountain of uncorrected and unfiled address        production and, 77
            plates, 190           program to improve admin and stats of
orgs, 294
      sequence in which it is manned up, 113       purchasing and bills
payment admin lines being in,
adjustment, facing a new, 217                importance of, 517
admin; see administration         putting in a whole new system paralleling
the old
admin cramming, one warning, one admin cramming,              existing
system, 78
            one retread, 162      responsibilities of leaders, 46
                       reviVing Staff Status 0, 1, 11 and III on
Admin Cramming (section), executive getting in an, 160
administratively untrained or new staff, 294
administration, administrative, admin; see also          revolutions and,
77
            establish; management; organize; production       rule for
untrained execs, I
      administrative shifts or errors or lack can collapse          scale
of administrative skill, 104
            any type of group, 75       science of, 60
      arbitraries vs., 25         sequence of getting in ethics, tech and,
60
      auditor put on an admin post without hat or        seven things about
power, 54
            training for it, 311        skill (administrative), 104
      bankruptcies and, 77        soaring stats and, 72
      basic steps of, 76          sooner or later individual is the subject
of
      bogged orgs, 3              administration as a member of a group,
101
      business schools turn out graduates by the         standard
administration; see standard
            millions, 100               administration
      communicating and, 77       stark facts about, 102
      coordination; see coordination         supervision and, 76, 77
      cycle of management, 85           survey the old system and its
existing programs to
      definition of administer, 141                preserve them, eradicate
them or combine them
      development of, 101-102                with the new plans, 78
      disastrous situation, action to take in the face of, 5
survival and, 100, 101
      dual nature of an administrative system, 78        technology
expanding by experience of
      embraces law and accounting, 100             administration of it, 29
      essence of planning is communication, 76           ten percent making
all the tough work in, 62
      estimating and handling situations thousands of         those least
well-organized are affected most by
            miles away, 104             distractions, 82
      ethics, tech and admin, relationship of, 60, 65, 71, 483
touting for some administrator or seeking to avoid
      executive and governing body errors and answers, I            all
administration, 102
      gap between the plan and the actuality will be found
training, who to send for, 286
            to be lack of administrative know-how, 76         transfers
destroying what little administration there
      getting admin in on the planet, 61                 might have been,
75
      good administration, two distinct targets of, 75        uncompleted
actions accumulating, reason for, 77
      hatting, basic sequence of, 182        understanding of and ability
to handle
      if you can get in Scientology technology you can get
administration, survival affected by, 101
            in admin, 60          users and, 77
      if you can't get in admin, both tech and ethics are           usual
attitude to, 100
            out, 60          we have the natural laws of, 60
      in cave days, 101           welfare and, 102
      inevitable facts concerning, 102       what happens when people
cannot or will not
      Key Ingredients, 74               administer, 102
      lack of organizational know-how, 76          what happens when you
start to get in admin on a
      making planning become actuality, 75               person, 62
      necessary to perpetuate any group, 75        what one can do about
life, 102
      new and untried plans should have pilot projects, 78          when
admin is out, tech is out, and ethics has long
      no admin change, 60               ceased to exist, 71
      not peculiar to any special field, 100       when admin won't go in,
tech is out, 483
      not peculiar to capitalism, 100        why admin like ours has to be
high, 65
      not understood by the general population, 100           why any admin
is a symptom of out-ethics, 71
      observation and, 76, 77           why ideologies fail and are so
oppressive while they
      one knows and handles administration, one               last, 100
            produces, one exchanges or one dies as far as this
why person who can use administration to bring
            universe is concerned, 102             about production and
exchange is so highly paid
      one must seek the tech of survival and apply it, 101
by status and respect, 103

                                 586

                                SUBJECT INDEX

      administration, administrative, admin (cont.)      admin Why, ethics
situation below an, 169
            why subject is so poorly known, 100    admired,
            you can never send administrative orders into an        one is
what one is, not what one is admired or hated
                 out-admin area, 71                for, 49
      administrative personnel,         working only to be thanked or
admired, 49
            losing more auditors than, 286   advance, of self and all
dynamics toward total
            OEC and, 295                survival, 59
            taking tech people for admin posts, effect of, 280
            training a person for tech but not admin and Advanced
Organization,
                 putting him in admin, 281         Flag services must be
higher in class than an
            try to train admin people fully for admin, 284
Advanced Org's, 520
            who to send for full-time expensive admin         manning an,
113
                 training, 286          must give higher, better services
than an SH, 520
      administrative technology, admin tech; see also Hubbard       orgs
flowing persons upward, 520
                 Communications Office Policy Letter; policy; third
proportionate marketing and, 274
                 dynamic technology     advance man, display book and, 434
            civilization and, 100 advance payment; see prepayment
            stat management and, 191    advertisement(s), ad(s); see also
advertising; message
            survival and, 101           asking "What ad would accomplish
this purpose?"
            using OEC and Management Volume admin tech              262
                 and quoting it in orders, 199           attract, interest,
get your message across, 260
      administrator(s); see also executive; leader; manager;
believing that a radio ad for DMSMH is too
                 officer; senior             expensive, 278
            are so rare, 100      book ad, purpose of, 262
            artists vs., 104      "cola" and "uncola" ads, 243
            dealing in survival, 103         come-on dissemination; see
come-on dissemination
            definition, 104       comm cycle and, 265
            definition of a skilled administrator, 104        communication
and, 265, 413
            estimating and handling situations thousands of         copy;
see copy
I                miles away, 104        copywriting and, 265
            good vs. mediumly skilled, 104         creating want, 262, 264
            has technology with which to discover and handle        design
and, 235
                 situations, 104        directing the public in, 265
            how to detect SPs as an, 60      direct people's attention in,
247
            not enforcing dev-t policies, results of, 4       enforcing
understanding on the reader violates
            own stats will be down to degree you fail to detect
come-on, 264
                 SPs, 62          example of an ad that doesn't
communicate, 266
            reach of, 104         feed the surveyed button back to the
public, 266
            test of, 104          hard sell, 264
            value of, what determines, 104         how you get an ad that
sells, 264
            very few on the planet who are not the direct effect
impact lacking due to not maintaining viewpoint,
                 of administrators, 100            263
            when he is only a clerk, 79
            whole world is effect of good or bad         is not textual
information, 265
                 administrators, 104         magazine ads without survey,
results of, 238
            who means well for the group, 102            make it easy for
public to respond to an, 265
            why he is so highly paid, 100, 103           making the most of
positioning in an, 263
            why this civilization develops so few, 100        must tell the
reader where he can get the product or
      Admin Scale,                service, 264
            affinity and, 324           people respond to direct commands
in, 264
            ARC and, 324          placement of, 235
            ARC breaks produced by unreal items on the, 324
printing and, 235
            communication and, 324           producing an ad that sells
Scientology products and
            debug and, 324-325               services, 264
            disaffection and, 324       purpose of, 262
            goals and, 323        sales campaign and, 235
            group members and, 324           seven points of an ad,
reference, 264
            list of items in, 323       stable data for creation of, 247
            management and, 324         symbol or hallmark used in, 266
            morale and, 338       test of an, 265
            one of most valuable tools of organization, 324         that
don't bring about exchange, 266
            Sanity Scale and, 327       that sells, 264
            strategic planning and, 124      throwing an ad or flier away,
265
            universe and, 325           what it has to tell people, 266
            unreal items and, 324       what the public asks of an, 264
            use of, 323-324       why any pictorial or written material is
done or
            what will happen if items of scale are not
written, 268
                 aligned, 324           why it has to be a very fast
communication, 265
            worked up and down until each item is in full           why
some promo people don't write good ads, 267
                 agreement with remaining items, 323          word of mouth
as a superior form of, 232
      Admin Training Corps, payment for staff            written from
viewpoint of public that is going to
                 training at, 582            read it, 263

                                     587

                             SUBJECT INDEX

advertisers, false economic data and, 203    Advisory Council, Ad Council
(cont.)
advertising; see also dissemination; marketing;          points to be alert
for in conducting meetings, 17
            promotion; word of mouth         programs and, 36
      attract and interest and you can then get your          program to
reform Ad Councils into representative
            message across, 250              bodies, 36
      bad technology present if poor word-of-mouth       reason for meeting
on Thursday, 540
            advertising is going around, 12        references, 569
      basis of, 250          routine used by a senior Ad Council when
having to
      brand name exposure, 438               intervene, 25
      come-on and, 248       statement of projected future income, 499
      comm cycle violations and, 405         Thetan-Mind-Body- Product
system, 31
      "commercial advertising firms," 253          urgent directive and, 25
      desirable objects used in, 242         what was the Ad Council became
the Exec
      D/FBO and, 560              Council, 572
      example of strategic plan including, 135     aesthetic, making
marketing material aesthetic, 247
      follow attract-interest-message in an, 260   affinity; see also ARC;
ARC triangle
      impingement; see impingement           Admin Scale and, 324
      insincere, overdone or stereotyped advertising, 262           ARC
triangle, 379
      international control of, by D/FBO Network, 560         can be
falsified and in the PR world too
      Madison Avenue doesn't know basics of, 266              often is, 381
      marketing and, 250          executives and, 143
      marketing piece which does not communicate to the       leader and,
221
            intended public, 249        low affinity in the org for the org
and its public, 17
      message; see message        person who is sane has a high ARC value,
381
      must represent something that people want, 266          PR and, 379-
382
      never tell all you know, 248           raising public's affinity for
the item one is
      no competition at all in, 267                promoting, 271
      "pecking order of hens" idea, 243      reality, communication and,
157, 271, 379
      people are skeptical of, 232           understanding and, 157
      people tend to believe their friends, 232          when it caves in,
380
      positioning in, 243; see also positioning          with a low
affinity one has also a low reality and a
      promotion and, 334                low communication, 379
      propaganda and, 397    Affluence condition, affluence(s),
      psychologists and, 243      analyzing what is causing them and
reinforcing
      word of mouth as a superior form of, 232                them, 32
Advisory Council, Ad Council,           error of calling a backlog soar an
affluence, I I
      accompanying FP from Ad Council level must be a         Exec Sec
inspects physical areas of Dangers and
            statement of expected future income and its
Affluences, 64
            planning, 488         expansion and, 32
      advised by dept heads, 572        program to improve and maintain
affluences, 36
      assisting Exec Council in planning for org         sudden soaring
statistic, steps to maintain, 6-7
            solvency, 572    afraid; see fear
      composition of, 570
      composition of, in 1965, 569      African Advanced Clinical Course,
325
      coordination is why we have, 121  AG; see Assistant Guardian
      definition, 570  age, why President of the US ages about twenty years
      demanded directive and, 26             in one term of office, 309
      departmental income sheets and, 499
      does its proposed income planning and FP for the   aggression, Man
and, 291
            week and submits its recommendations to the  agreement(s); see
also reality
            Exec Council, 570           Admin Scale, all scale items must
be in agreement
      Exec Council vs. Ad Council role in FP,                 with one
another on the same subject, 323
            569-570,572           coordination and, 120
      Executive Directives and, 26-27        finding out what the audience
will agree with, 271
      FBO provides Ad Council with statement of          policy must
forward group purpose and obtain
            summarized income sources prior to FP. 500
agreement, 322
      FP and, 500, 569-570, 572         PR is seeking to achieve agreement
with one's
      function of, 31             message, 380
      has copies of departmental income sheets, 499           reality and,
8, 271
      helps CO/ED achieve product of flourishing,        response and, 271
            prosperous org, 198         surveys are done to get, 272
      inactive Ad Council, handling for, 2         Tone Scale and, 423
      income and collections responsibility of, 499           two people
can come to an agreement but two
      income planning and, 570               people cannot plan, 221
      income sources and, 499           without reality or some agreement,
communication
      income sources summary presented to, 505                will not
reach and affinity will be absent, 272
      inexperienced Ad Council proposing programs, 39         you elicit
agreement by using the right button, 271
      labeling directives, 27     agriculturalist, dreaming about
automation, 289
      org that doesn't hold Advisory Council, 121  A-I hat, 308-309
      passes FP to Exec Council, 500
      planning by which the projected income is to be    airplanes, Earth
almost has them, 277
            made is expressed in the FP, 499 alcoholic addiction, 170

                                  588

                             SUBJECT INDEX

alignment,  allocation(s) (cont.)
      confusion vs., 125          Treasury See banking FP allocation check
at
      coordination and, 125             once, 501
      strategic plan and, 125           using an allocation system which
allocates against
Allah, will of, 211               VFPs, 564
all hands, backlog handling and, 98          weekly allocation for org is
not fixed against the FP
                                  No. 1 amount, 583
allocate, allocating; see also allocation          what FBO's allocation is
based on, 488, 490, 500
      activities that allocate by need and fail to force and        when
FBO gives the org its, 570
            pay for production, 509          when the FP allocation amounts
become due for
      costing and, 511            transfer to the Main Account, 501
      FBO allocating in relation to org's production, 583     allocation
board, manning an org and need for an, 113
      Finance allocates against proven production and
            projected income, 509 allocation-production ratio,
      handling assets and allocating funds in such a          amount of an
FP is of less concern than an
            manner as to achieve income greater than outgo,
increased allocation-production ratio, 500
            569        as a D/FBO stat, 549-550
      what Finance and org managers must know to         calculation of.
549-550
            wisely allocate funds, 510       crashed due to denied or
neglected org and
      what Finance has to have to intelligently allocate
divisional necessities, 564
            funds, 337       FBO expects increase in income and allocation
      what to have in mind when allocating, 523               production
ratio from what he pays out, 508
      why funds cannot be allocated to an activity by         FBO stat is,
489, 491, 504, 564
            costing alone, 511          FP amount vs., 500
allocation(s),         increased solvency and, 503
      account that allocation from FBO goes into, 495         increase of,
506
      activities that are put in a cap-in-hand status, 500
relationship of getting products to having a decent
      appeal line concerning use of org's allocation, 500,
allocation, 492
            563        rising, how this is assured, 564
      asking for allocations that were really handouts, 492         size of
org income and increase of allocation
      assigning an allocation value to each product and
production ratio determine cash to reserves, 508
            subproduct and key stat, 511     ally, allies; see also friend
      bean theory, 509       don't hit at allies to upset them, 273
      buying more money made with allocations for        knowing the org
board of allies and of enemies, 94
            expense,523      almost factor, the, 277
      drawing checks or activating P0s against an FP for alone, thinking
one can go off and be alone anywhere
            which the allocation check has not yet been             in this
universe, 325
            deposited or cleared, 501   alteration, alter(ed)(ing); see
also alter-is; change
      ensuring checks being signed do not exceed org's        altered
policy can be limitless in error, 322
            allocation, 518       artists are taught to be original and to
alter, 37
      FBO and, 500           effect of altering the basics of the
technology, 29
            ensuring FP sums allocated cause increased        handling the
fruits of alteration and
                 income, 506            noncompliance, 94
            issuing transfer cheek at once for approved FP          is
worse than noncompliance, 57
                 allocation, 501        one variation leads to others, 29
            may approve allocation as proposed, lower it or   alter-is; see
also alteration; change
                 raise it, 573          degraded beings and, 57
            may override the allocation proposal of Exec      is a covert
avoidance of an order, 57
                 Council, 573           noncomprehension and, 57
            recovering any allocation amount not applied to         reason
degraded beings alter-is, 57
                 the approved use, 506  altruism, PR and, 377
      final authority for the, 572-573
      FP activation, 501     AMA; see American Medical Association
      FP disputes arbitrated by FBO, 500     ambition, how to achieve in
abundance any ambition
      funds requested by an org FP from the FBO's             on the first
dynamic, 558
            accounts for a specific use must be applied to that
America; see United States
            use, 491   American Indian, ritual of conference, 405
      income is invoiced and banked by FBO before any    American Medical
Association,
            allocation or expenditure may occur, 504          black PR
campaign by, 419
      management of allocation remains with org, 488,         Department of
Investigation of, 419
            490        Dianetics redefined in US dictionaries through, 410
      must buy something, 509           working hard to redefine
Scientology, 410
      not subject to appeal, 488, 490   analysis,
      org reserves are taken from the, 488, 490          erg board pattern
is an analysis system, 21
      passed upon by the FBO, 489, 491       ultimate analysis for the
state of one's post or
      shining reason why you can have a decent                life, 21
            allocation, 492  anarchy, war only brings, 48
      sums allocated for org are under org's control, 489,
            491  Andes, Bolivar and the, 50
      sums allocated may only be used for the purpose    angels, none are
good little angels, 62
            requested and approved, 506 animal,
      transferred to org's main account, 488, 490        idea that Man was
a degraded animal, 233

                                  589

                             SUBJECT INDEX

animal (cont.)   ARC; see also affinity; reality; communication;
      Man is not an, 291                understanding
      Wundt declared Man a soulless animal, 376          Admin Scale and,
324
answer(s); see also response      coordination of team effort results in
high
      communication and, 417            ARC, 120
      executive and governing body errors and answers, I      handling
misinformation and increasing ARC, 408
AO; see Advanced Organization           improvement of, in a group, 8
                       low ARC in a group, 8
apathy,          out-reality breeds out-comm and out-affinity, 324
      not-dones, half-dones, backlogs and, 98            person who is sane
has a high ARC value, 381
      off-line, off-origin comm and, 163           sanity and, 381
      org that has several backlogs becomes frantic and       surveys and,
271, 272, 406
            then goes into, 98    ARC break(s); see also enturbulence;
upset
      route up from, 157          Admin Scale and, 324
apology, given to person wrongly suspended from          from created
demand which then cannot be
            post, 7               fulfilled, 249
Appalachian Mountains, 76         musical chairs is the mechanism below,
367
appeal line; see Flag Banking Officer appeal line        occur when a
person in charge requests something
appearance, bad, 173              be looked into and is given an opinion or
application, apply(ing),                explanation, 215
      crashing misunderstood and, 318        to unstabilize gives ARC
breaks, 367
      if one really knows his tech it is very easy to apply         why
those in charge get upset, 215
            it, 214    ARC triangle,
      MU blocking off further ability to study or apply       all three
points drop if one does, 8
            data, 318        by improving one corner, one improves the
othet
      not enough just to know, one also has to apply, 214
two corners, 271-272, 379
      when one is uncertain, his application is          definition, 157,
379
            uncertain, 214        KRC triangle and, 158
appointment; see posting          most important point of, 272
                       PR and, 379
apprentice(ship)(s); see also deputy system        primary corrective
discovery about PR has to do
      appointments of, 369              with, 379
      continual apprenticeship system, 332         understanding and, 157
      denial of adequate experience to succeed vs., 328       used in
conducting a survey, 271
      deputy system and, 332      whole triangle rises and lowers as one
piece, 379
      description, 328, 332  ARC X; see ARC break
      effect of neglect of, 332
      every key post should have a deputy in training or area(s),
            in apprenticeship, 347           building by stable terminals
in organizing areas of
      example, 332                orgs, 81
      importance of, 369          expansion requires area to expand into,
31
      lack of, can be quite fatal, 332       "quicksilver personnel" scene
crashing stats in an,
      Oporto wine industry example, 332            372, 374
      Sanity Scale and, 327, 328, 332   area observations, Flag remedies
are based on. 89
      third dynamic psychosis and, 328  Argentine, La Mar from the, 50
aptitude test, hiring and, 290    arithmetic,
arbitrary, arbitraries,           graphic arts and, 257
      becoming an enforced lie, 3       shortsighted, 558
      calling any rule an, 2 army, recruiting an, 399
      causes endless board or governing body trouble, 3  arrogance, will
never win acceptance and respect, 403
      definition, 3    art,
      examples, 2-3, 210          graphic arts; see graphic arts
      failing to notice and nullify arbitraries, 2       in assembly line
for produced promo, 252, 253
      false arbitrary, example, 210          is a communication, 265
      France and, 3          positioning and, 243
      governing bodies and, 3           tactical management of a strategic
planning is a bit
      held in place by law or public ignorance, 3             of an, 136
      is a lie, 3            VFPs of, 334
      isolating a real arbitrary that is causing needless           what
gives art its sense, 334
            solutions, 2     art form(s),
      kept from entering into admin, 25      examples, 255
      making new problems, 39           use in design, 255
      must be something contrary to the general scheme   art formula,
surveys and, 407
            of things, 3
      orders vs., 210  artisan, administrator vs., 104
      outnesses and, 210     artist(s),
      solutions and, 2       administrator vs., 104
      urgent directive may not remain as a possible           is producing
a reaction, 334
            arbitrary, 6          must get trained in PR tech, 431
      violates natural law, 3           references for, 241, 249, 251, 255
      who usually introduces arbitraries, 3        successful artists
painted the same picture their
      wise men and, 3             whole lives under different names, 37

                                  590

                             SUBJECT INDEX

artist(s) (cont.)      Attila, 392
      taught to be "original" and to alter, 37     attitude(s),
assembly line, for produced promo, 251       goodie-goodie attitude, 65
asset(s); see also equipment; income; money; property;        positioning
survey and, 243
            reserves; stock  attorney, Legal going PTS being in contact
with SP
      books, meters, cassettes, films and insignia are,             and PTS
attorney firms, 43
            545, 547   attract, promotion and copy that is alive and
      can be stolen, abused, misused, ripped off or result
interesting, that attracts and is in good taste, 262
            in loss, 557     attract-interest-message, 255, 256, 260
      demands to sell assets to pay bills, 17      audience(s); see also
public; reader; user
      D/FBO and, 560         all expert PR is aimed at a specific,
carefully
      FBO Network and, 557              surveyed, special audience, 384
      FP authorizing the sale of any equipment or        assuming audience
viewpoint, 263, 264, 268
            property, 573         being too much audience to assume the
creative
      handling assets and allocating funds in such a                role,
269
            manner as to achieve income greater than          button is how
you establish a reality with an, 271
            outgo, 569
      how FBO should think of books and related          creating states of
mind in different types of, 378
            items, 545       examples of how audience might get wrong
      increasing the wealth and assets of the org, 569
impression from any ad copy, picture, etc., 269
      obtaining inexpensive second-hand equipment, 583        finding out
what the audience will agree with, 271
      past abuses of, 557-558           having a reality on your, 262
      promo is an, 560       how to communicate to an, 249
      responsibility for safeguarding of org assets, 522      PR and, 383,
384
      safeguarding org assets, 547           PR message and, 380
      total retail value of all properly secured and          PR must be
able to line up media-or audiences-to
            inventoried assets (D/FBO stat), 549              get his
message across, 485
Assistant Aides, CLOs and, 91           reality on the, 249, 262
                       survey is not a substitute for assuming audience
Assistant Guardian,               viewpoint, 269
      program handling by, 42           uneducating oneself as an, 270
      routine used when having to intervene, 25          using audience
viewpoint in copywriting, 263
Assistant Registrar, responsibility for every reactive        using surveys
to get some idea of what the audience
            bank in the country, 220               likes or doesn't like,
269
atomic button, Reds and Democrats getting ready to       what determines
the type of public or, 383
            hit an, 278      audio-visio program, 37
attack(s); see also enemy    audit(ing), process(ing); see also enhancement
      basic characteristic of extreme madness is perpetual          audit
staffs well, 287
            attack, 419           bad, cause of, 96
      can make the point dangerous to such a degree it        degraded
being, processing of, 57
            becomes impossible to deliver from, 428           delivered
with superlative technical application,
      defense; see defense              effect of, 231
      don't stay on the same subject that you are being       don't spend
coins like training or auditing (or
            attacked on, 421            travel) on people until they have
proven their
      handling black PR, 421            worth, 183
      investigate and, 426        dribbling it out means repairs, 118
      long, complex and often expensive cycle, 426       effect of
processing a very small percent of the
      most attacked and suppressed line is promo and
society, 219
            marketing, 250        errors are always big in, 14
      occurring when some or all the Key Ingredients are      for person
unable to wear a hat, 307
            awry or gone, 77      group expansion and, 332
      one must attack only on proven ground, 426         handling obsession
to set random or counter
      only counterattack handles, 425              policies, 325
      press will print attacks, 425          intensive; see intensive
      SPs and, 45            looking at what it costs to make auditing
available
      suits due to attacks which are not true, 426            for public
consumption, 578
      technology of finding who is shooting is very vast,
maintaining the integrity of those holding "status
            but the core of it is filing, 424                 value" posts,
298
      the less handling, the more disastrous, 425        more desirable
commodity than anything else this
      when one must attack, 426              world has to offer, 231
      why it takes time and work to reverse an, 426           must be sold
for more than it costs the org to
attacker; see also enemy                produce,146
      feels he cannot be safe unless everything else is       overt
products due to leaving an org unaudited, 318
            dead, 419        pc who changes commands or doesn't do them, 58
      has an evil purpose in life, 419       personnel turnover reduced by
auditing staff
attention,             well, 287
      comm formula and, 413, 417        post and org products and, 318
      conceiving of an event that gets, 485        rehabilitating person's
ability to hold a job, 350
      directing people's attention with design, ads, ideas,         staff
member eligibility for, 182
            capers, stunts, etc., 247        time when staff auditing was
at a minimum, 287
      necessary that one who leads can attract           tracing back the
cycle of attaining status and losing
            attention, 143              it, 307

                                  591

                             SUBJECT INDEX

sudit(ing), process(ing) (cont.)  backlog(s), backlogged (cont.)
      alue of, 148                delivery backlogs vs. viability, 579
      why you have to audit a pc all at once whole       delivery vs., 12
            program, 118                doubles the work, 97
      work for volume of training and processing as the       dynamite
compared to, 99
            org's product, 287               effect of, 11, 97
audit(s), on FBO accounts, 513          examples, 97-98
                             finding real Why of the, 98
auditor(s),            future production destroyed by, 98
      biggest failure with, 182         handling of, 98
      Dianetic auditor, correct way to get a, 368        how it can
increase itself, 98
      field auditor; see field auditor       income planning taking into
account handling
      full-time expensive technical training, who to send
backlogged delivery, 579
            for, 286              leaping and diving pattern on graph of
something
      getting auditors in training, 180            that can be backlogged,
I I
      how to wind up with none, 284          never quietly lies there, 97
      idle auditors, handling, 178           not-dones, half-dones and, 97
      losing more auditors than you will admin           prevents itself
from being handled, 98
            people, 286                 Problems of Work vs., 98
      need staff and post hats and need to be trained on      statistics
and, 11, 97
            them, 311             student and pc backlog, evidence of, 12
      one auditor can't audit the world, 95        upsets and, 99
      out-ethics and idle, handling, 178     Backlog, George, 402
      put on an admin post without hat or training
            for it, 3 11          backup, to make things go right, 209
      recruiting idle area auditors to be Estos, 178     bad hats, PR deeds
of the, 377
      sequence in which they are manned up, 113    bad news,
      slow auditor training, handling, 88-89       in direct proportion to
failure of compliance, 24
      taking tech people for admin posts, effect of, 280      on
executive's lines, 24
      use of PR is almost that of an auditor to the      balance sheet(s),
            group, 396            Finance Office accounts and, 513
      why single practitioners can't expand their practices
responsibility for, 489, 491
            without overwork, 32
      why you lose three times as many Class VIlIs as    bank; see reactive
mind
            Class Vls, 286        bank(s),
Auditor, The, solution to establishing SH general broad       FBO checking
bank security to ensure only
            promotion, 35                    authorized signatures are
accepted, 507
Aunt Mamie, 268              normal pattern in practice in, 559
                       bank account(s),
authority,             Accounts Summary; see Accounts Summary
      command line is line on which authority flows, 165      Claims
Verification Board Account; see Claims
      undermining authority, effects of, 153             Verification Board
Account
authorize, setting authorized policy for the group, 322       FBO
establishing and maintaining proper uses, titles
automation,                  and signatories of the two FBO bank
      agriculturalist dreams about, 289            accounts, 504
      demonstrates effort to block out letting people in      FBO No. I
Account; see Finance Office Number I
            and giving them jobs, 327              Account
      industrialist dreaming about, 289      FBO No. 2 Account; see Finance
Office Number 2
automobile industry; see car industry              Account
                             Field Staff Member Account; see Field Staff
autos-da-%, 29                    Member Account
AVC: Authorization, Verification, Correction Unit        Finance Office No.
I Account; see Finance Office
awareness; see also observation; perception; sight            Number I
Account
      hatting and, 370            Finance Office No. 2 Account; see Finance
Office
      of the scene does not seem to exist in the absence of
Number 2 Account
            hatting, 370                Finance Office No. 3 Account; see
Finance Office
      shutting down due to misunderstood word, 318            Number 3
Account
      unhattedness vs., 370             FSM Account; see Field Staff Member
Account
      why unhatted persons look sort of blind, 370       HCO Book Account;
see HCO Book Account
Axiom 28, 413, 417                list of authorized org accounts, 495
                             Main Account; see Main Account
                             purpose of various accounts, 495
                 B           Reserve Account; see Reserve Account
                             salaries, account that they are paid from, 495
                             signatories; see signatory
B, persons who have to go to point B, 212          statement; see bank
statement
backflash, at efforts to get solvent, 17     bank deposit slip,
backlog(s), backlogged,                 FBO duties regarding, 504-505
      all hands and, 98                 made out by FBO for day's income
being
      apathy and, 98                    banked,504
      building up of, 97                made out separately for checks
being
      definition, 97                    redeposited, 497

                                  592

                             SUBJECT INDEX

banker(s),  basket(s) (cont.)
      current "bank"ers, how they operate, 553           lines and, 160
      false economic data and, 203           out-basket, see out-basket
      FBO as a, 555, 556          people having thick, full (or no) comm
baskets, 61
      group becomes property of bankers if it borrows    Batista,
Fulgencio, 423
            money, 148 battle plan(s); see also mini program; plan;
program;
      international banker, 147              project
      money manipulation and speculation, 147            available
resources and, 126
      principle on which they operate, 558         basis on which one
writes a, 126
      short-term loans and, 553         definition, 124, 125, 126
      their basics are out, 554         exec and, 126
banking,         income and, 126
      basic law of, 552           irreducible-minimum form of battle
planning, 124
      basics of, 552-554          mini programs and, 126
      basis of, 554          one is talking about short periods of time
when one
      commodities and, 552              is talking about a, 124
      definition (basic), 552           organizational planning and, 126
      description, 552       short-term, 124
      FBOs and, 555-556           strategic planning and, 124-126
      Federal Reserve, how it operates, 553-554          targets and, 124
      froth, whole current banking system is in, 553          test of, 125
      goldsmith and, 552          what to beware of, 126
      income banked each day by FBO, 496, 504            when it can become
a liability, 126
      increasing production and building empires, 556    BDCS: Boards of
Directors of the Churches of
      inflation and, 553                Scientology
      keeping accurate and flawless record of, 507
      limit on the issuing rate in, 555 be, being; see also be-do-have
      money is a negotiable receipt for deposited        ability to be
something strongly shows up in post
            goods,552             performances, 212
      production increased by real banking, 554          effort to become
more important and have a
      purpose (original) of, 554             personal reason for being, 74
      ratio between deposited goods and number of        the real stars can
be anything, 212
            receipts issued, 552, 553        to BE or UnBe, that is the
ability, 212
      short-term loans, 553  bean(s),
      sound banking, 553          getting more and more return from beans
      understanding banking, 554             expended,579
Bank Reconciliation Section,      giving out X beans and getting back no
beans, 493
      Accounts Summary and, 575         industriousness of staff and beans
in and beans
      reconciles all bank statements, 575                out,337
bankruptcy; see also insolvency         investing one's beans into things
which will result in
      bureaucracy and, 74               more beans back, 578
      corporations slipping away to, 541           regarding money like so
many beans, 336
      group dying under hammer of, 148       what brings back more beans
for those issued, 509
      groups, money and, 148 bean theory,
      how it occurs, 337          buying more money made with allocations
for
      occurring when some or all the Key Ingredients are
expense,523
            awry or gone, 77      buying production for the beans issued,
509-5 10
bank statement,        description, 509
      collecting month-end statement on FBO No. I and         Exec Council
operates on, 570
            2 Accounts, 507       small sack of beans will produce a whole
field of
      reconciling of, 575               beans,523
barbarism, black, 233  be-do-have,
barrier, primary barrier to production, 406        insanity is a refusal to
allow others to be, do or
barter, definition, 144                 have,329
barter system, 144           PRO area control and, 408
                       reference, 408
base,       surveys and BE, DO, HAVE questions, 406
      on which to operate, 75     behavior, one cannot tell difference
between the sane
      you cannot operate without a base to operate            and insane
by, 340
            from, 429  being(s); see also individual; Man; people;
preclear;
Base Orders, legal orders are found in, 154              thetan
basic(s),        big being vs. degraded being, 57
      effect of altering the basics of the technology, 29           can run
away from life (blow) and go sit on
      interrogating person on basics of his post, 216
backside of the moon, 157
      results come from getting in basics and doing them      degraded
being; see degraded being
            well, 73         hopes lazily for instantaneous production, 336
      retread to redo, 162        how a decent being uses an org, 59
      standard policy and the, 73       how he discovers his power and
command of
      standard tech and the, 73              life, 158
basket(s),       inability to tolerate or handle others, 325
      in-basket; see in-basket          making anything go right, 157

                                  593

                             SUBJECT INDEX

being(s) (cont.) Bills Summary (cont.)
      one lives with them whether he likes it or not, 325           Exec
Council and, 575
      raising his necessity level when you get in ethics, 59        FP and,
570, 574
      ratio of degraded to big beings, 58          making up the, 574
      thinking one can go off and be alone, 325          updated weekly for
FP, 574, 575
      those who keep things going are few, 58            what to enter on
the, 574
      those who will make it without the steam of the few     binding,
            in our orgs behind them are zero, 58         definition, 253
      universe is full of, 325          where it fits on the assembly line
for produced
      who are afraid of strong people try to weaken                 promo,
252
            them, 350  Biological Survey, 101
beingness; see also identity birth control, used to reduce population, 327-
328
      actor flipping into and out of a, 263
      how people cling to an even painful existence, 305 birthday game, 198
      is valuable, 305 Bismarck, Otto von, 403, 411
      scientific improvements vs., 218  black, definition, 418
      supervision includes the granting of, 96     black(s); see Negro
      thetan considers any beingness better than no
            beingness, 305   black propaganda, black PR,
beliefs, being assaulted, 329           all one needs is an enemy, 418
                       always a Who is keeping it going, 399
belong(ing),           always be ready to parley, 426
      a man wants to belong, 307        AMNs black PR campaign, 419A20
      lack of, 306           answer to, 427, 439
      making it so public can, 307           any person, any being, is at
risk, 419
      what keeps a person from, 307          attacker being attacked, 419,
420
betray, definition, 172           attacker has an evil purpose in life, 419
better(ment), psychological principle that no person          bad guys tend
to get rid of good guys, 425
            ever changed or got better, 290        books, black PR of, 545
bill(s); see also bills paid; debt; expense        books, don't put black
PR in, 273
      cash in hand vs. bills owed, 13        British got US into World War
1 with, 398
      computing bills owing, 566        campaign against Scientology, 398
      dateline payment of, 582          campaign, example, 419-420, 438
      demands to sell assets to pay bills, 17            challenge only
statements you can prove are
      Disbursement Section files every bill received in the
false, 423
            disbursement riles, 574          correct and incorrect handling
of, 438-439
      dunning creditors, 579      counterattacking, 425
      expenses greater than average weekly income,       countercampaigns
are inevitable, 398
            handling,583          countering a black PR campaign, 398
      filing procedure for, 574         definition, 396, 398, 414, 418, 427
      FP directing any necessary delay in payment of, 573
degradation and, 415
      FP directing payment of, 573           degraded scene in, 416
      greater bills than money with which to pay them,        description,
414, 419-420, 427
            handling,582          destroying the source of, 421
      handling of, 574       development of, 397
      how solved, 148        disastrous to the degree that it is not
handled, 425
      importance of bills payment lines being in, 517         disprove
every rumor, 423
      income vs. outgo on bills, 146         dissident person who is
speaking in your name,
      management billings are not included on bills                 removal
of, 394
            stat, 566        done to blow enemies off the book line, 273
      never borrow to pay bills, 567         earlier form of, 418
      never contract bills or debts unless the money is       enemy line
and, 438-439
            immediately in sight to pay for them, 565         enemy's PRs,
media outlets and front groups are
      one pays only what FP has okayed to be paid and               given
exact statements to make, 438
            how, 576         entheta and, 438
      past due bills, handling, 583          fabric of lies, 420
      percentage of weekly income that is set aside to pay
fighting it, 426
            past due bills, 583         files and filing used in locating,
424
      prevention of random persons from running up       filling the vacuum
in handling, 421
            bills, 518       goal of, 418
      prompt bills paying and goodwill, 231        good policy when faced
with a black PR
      soaring above cash on hand, 17               campaign, 398
      statement that tells one the total monies owed by       gossip and,
418
            the org for that month, 574      handling of, 398, 411, 415,
418, 421-427, 438-439
      what is included on the bills stat, 566            illiterate society
and, 418
bills owing, definition, 566      imagination used in, 415
                       individuals destroyed by, 398
bills paid; see also bills        intelligence and, 396-397, 398
      credit collections vs., 567       intention of, 419
      requires gross money in, 567           in the midst of a black PR
campaign one is denied
Bills Summary,               normal communication channels, 420
      description, 574       investigate and attack in handling, 426

                                 594

                             SUBJECT INDEX

black propaganda, black PR (cont.)      blow(s)(ing) (cont.)
      is costly, 398         caused by heavy overload, 305
      is not a PR campaign, 398         definition, 59, 157, 312
      legal action can restrain, 398         due to lack of a grooved-in
hat, 312
      locating source of, 396, 421, 424      Ethics Officer handles all,
296
      makes use of a willingness to pass on and amplify       hope of a
better job elsewhere, 305
            falsehoods, 418       when one gets a, 305
      making headway against, 411 board(s),
      natural law that favors it, 420        bogging, reasons for, 1-2
      never forward an enemy campaign, 439         cannot plan, 121
      newspapers, radio, television and, 418       failing to notice and
nullify arbitraries, 2
      no person, company or nation has totally clean          governing
bodies using only, 6
            hands, 419       inactive, 2
      not a certain-result technology, 398         seeking to solve the
wrong problems, 2
      not something one lightly instigates, 420    board members, are
executives, 141
      one can't just hope it will all go away, 425 Board of Investigation,
      one false story can destroy the credit of the           composed of
impartial members, 5
            teller, 420           convening another B of 1, 6
      one must attack in handling, 426       convening authority's action
on findings, 6
      only counterattack handles, 425        disastrous occurrences and, 5
      outflow in handling of, 421       ethics action and, 7
      people who engage in it have big crimes to hide, 424
findings of, 5, 6
      perfection vs., 427         trouble with, 5
      person hit by lies tends to withdraw, 420          urgent directive
followed by, 5-7
      press media along which black PR campaign is
            being conducted will not run favorable comment,   bodies in the
shop, 277, 278
            420-421    body, bodies,
      principles of attack against, 426      flow plan of public bodies and
money, 186
      rebuttal of disprovable statements, 422            keeping it clean
and functioning, 339
      recoil of, 397, 420         no humanoid is free while aberrated in
the body
      rules that apply in face of, 421             cycle, 46
      rumors and, 418, 423        org board and, 31
      safe ground, 415       Thetan-Mind-Body-Product system, 31, 63
      saints subjected to, 427          why slave or prisoner does not just
drop a, 305
      single or multiple source, 438    Body Router, sequence in which post
is manned up,
      source hidden, 396, 398, 419                 113
      technique of, 398, 418 B of 1; see Board of Investigation
      Tone Scale used in handling, 423  bogged org, remedy for, 3
      too much black PR gets attacks in return, 420
      too much venom put out stains one with bogs, traced to skipped
orders, 3
            venom, 420 Bolivar, Simon, 46
      trouble made by, 398   bonds,264
      use any channel to speak up in handling, 421 Bongville Org, 89
      use of, 376-377, 418
      usual action is a counterpropaganda campaign bonus(es); see also pay
            based on truth, 424         authorizations for, 573
      what engaging in black PR indicates. 399           eligibility for,
129, 183
      what it seeks to do, 418          FP setting limits on pay, overtime
or, 573
      when it occurs, 400         1 was always the one to instigate bonuses
and
      when the attack becomes covert, 419                improve staff pay,
536
      where there is no data available people will invent
requirement for middle and central management
            it, 420               personnel to be bonus eligible, 129
      whispering campaigns, 418         setting low basic pay and high
production bonuses,
      white PR vs., 414, 415            reason for, 510
      why black PR campaigns can be effective, 425       staff status and,
295
      Wilhelm Reich destroyed by, 398   book(s),
      word of mouth and, 419      ad for a book, purpose of, 262
      wrong handling of, 438      are assets, 545, 547
black propagandist,          are handled like money, 545
      description, 425-426        are the ambassador and messengers to the
      newspaper can be a fortress of a, 425              world, 546
      often has many other enemies, 426      are the gold and diamonds that
give the way to
      packing up and fading away before he is fully                 Man's
total freedom, 547
            spotted, 424          are under FBO Network supervision, 545
      personality of the PR man tends to determine what       best
ambassadors to raw public are cassettes
            kind of PR he will do, 415             and, 278
Blitz and Company, 397       blowing enemies off the book line, 273
                       books cost us real, earned, in-the-shop money, 541
blizzard, pieces of paper turning into a, 159            boom started by,
546
blow(s)(ing); see also departure of personnel            channel of
communication, 413
      bad off case on staff blowing off and barring out all         come-on
promotion in, 245
            good staff, 293       consignment of, 546

                                  595

                             SUBJECT INDEX

book(s) (cont.)  book(s) (cont.)
      co-relationship between the marketing of books,         what happens
when org tries to operate without, 546
            cassettes, insignia, and films, and the future GI of
when books might be more valuable than
            the org, 551                money, 557
      could halt Man's own decline and personal          when the public
sees just one book or meter on a
            demise, 545                 shelf they do not buy, 546
      counted and safeguarded just like money, 557       word of mouth and,
232
      crime to waste them, 546    Book Account; see HCO Book Account
      D/FBO duties regarding, 548-549   Book Account Stock Report, used as
an income sources
      display of, 546             summary for books, 549
      dissemination and, 545 booking agent, display book and, 434
      don't cross publics when marketing books, 273      bookings, press
book is used to get, 433
      don't downgrade or put black PR in, 273
      don't hit at allies to upset them, 273 Book One; see Dianetics: The
Modern Science of
      don't plan books to be printed without marketing              Mental
Health
            liaison, 273     books (flnancial),
      embezzlement and, 558       sooner or later the books get balanced in
any
      exchange, books can be the subject of, 557              society, 337
      FBO Network and, 545, 557         thorough accounting done of, 135
      finding the popular book by invoices, 238    book sales; see also
sales
      gross income and, 545       booming international stats, 276
      handling of, 546       capturing our share of the world book market,
      how an org gets bookstocks, 546              275, 276
      how FBO should think of books and related          come-on used in,
245
            items, 545       D/FBO responsible for inspection of, 518
      inventories balanced with invoices           gross book sales as
D/FBO statistic, 549
            routinely, 546        gross income and, 12
      inventories taken routinely, 546       heavy inflow on orgs due to,
275
      majority of three billion people out there have never         high
book sales mean eventual prosperity, 12
            even heard of Dianetics and Scientology, much           low
book sales mean eventual emergency, 12
            less read a book, 278       order of magnitude of, 275
      marketing and, 273          orders filled within 24 hours, 548
      merchandise one markets to raw         selling books to raw public,
277
            public is, 275        surveys of invoices from, 238
      missing, handling, 546      thinking the only value in selling DMSMH
was to
      money decreases in value-books increase, 545            get bodies in
the shop at once, 278
      must be sold for more than they cost the org to         when the
public sees just one book or meter on a
            produce or buy, 146              shelf they do not buy, 546
      no Pubs Org or management push on books to raw     bookstocks; see
stock
            public, 278      bookstore(s); see also books; book sales;
cassettes;
      OEC Volumes; see OEC Volumes                 E-Meters; insignia;
tapes
      outside firm does a certified inventory when exec       co-
relationship between marketing of books,
            structure changes, 546                 cassettes, insignia, and
films, and future GI of
      people who have read Dianetics and Scientology                org,
551
            books are very easy to sign up, 560          D/FBO for M.O.R.E.
responsibility to inspect state
      personnel turnover reduced by keeping all the                 of, 518
            materials in full use, 287       DMSMH paperback and, 277
      potential effect of every book or cassette sold to raw        total
amount paid out for restocking or for new
            public, 550                 Bookstore items for the week (D/FBO
stat), 549
      program for rewrite of, 37        total retail value of all properly
secured and
      promotion and, 546                inventoried assets (D/FBO stat),
549
      public goodwill and, 545    Bookstore Officer, D/FBO and, 548
      respect for, 545
      rip-off of, 545  booni(s); see also prosperity; success
      running out of books and having no money to        books and, 546
            replace them, 545           economic booms, probable basis of,
340
      Scientology books are brand new to most of         Flag planning
causing a, 86-87
            humanity, 233         from cleaning out suppression on promo
and
      sell enough of them to raw public and a percent will
marketing, 250
            come into the org, 278           heaviest outflow must be to
raw public, 275
      slow expansion due to carelessness in pushing and       how to boom
dissemination and income and hold
            safeguarding books, 546                the boom, 96
      sold in volume, 546         how to create a, 275
      stock; see stock       orgs, booms and depressions of, 340
      stock list; see stock list        proportionate marketing and, 274
      textbook; see textbook      signaled by correct comm, 163
      theta in these works will blow the enemy           what it takes to
produce a, 250
            away, 273  borrowing,
      this is a theta line, 273         don't ever borrow, 523
      translated books, D/FBO duty regarding, 549        never borrow to
pay bills, 567
      value of a single Dianetics or Scientology book, 545    bounced
check(s),
      weekly bookstock report, 548, 549      advance collections and, 497

                                 596

                             SUBJECT INDEX

bounced check(s) (cont.)     budget deficits, 540, 554
      debited to the org with a minus invoice, 496-497   bugged projects,
illegal policy and, 323
      deposit slips for checks being redeposited are made     bugs, new
programs, bugs not been worked out in, 72
            out separately, 497   build(ing); see establish
      drawer reported for false report, 495  building fund, Reserve Account
and, 495
      entered in FBO ledger, 504  buildings,
      false report and, 495, 497        how much is needed weekly for
      FBO,             improvements/upkeep of, 580
            duties and actions regarding, 495, 496-498,       program
regarding buildings for Scientology orgs,
                 504,505                36
            keeps enough money in FBO No. I Account to   bulk mailing(s),
                 cover, 495       invoice counting project to see what to
put in next
            makes a separate tape total for, 497              bulk mailing,
238
            No. I Account and, 495           letters and, 211
            reporting of, 505           on-policy, 211
      float maintained to cover, 505    bureau(x),
      gross income figure and, 497           evidence of how good a bureaux
is, 520
      handling of, 495, 496-498         representatives of Finance Office
in every, 488, 490
      legal action on, 505
      minus invoiced by orgs and debited to customer's   bureaucracy; see
also government
            account, 497          at its worst, 74
      minus invoices for bounced checks are not deducted      destructive
only when given too much authority, 74
            from weekly income total, 497          only virtue of, 74
      re-collected bounced checks added to CGI, 505           provides jobs
for the friends of those in control, 74
      re-collected bounced checks recorded in individual's          super
bureaucracy caused by violation of economic
            accounts file, 505               law, 204
      re-collection of, 497  Bureaux Liaison Officer, 86, 87, 88
      redepositing of, 505   burning the midnight oil, 168
      returned from the bank to the FBO, 496 business, hat of "driving more
business down on the
      service is not delivered against, 496              orgs than they
could waste," 560
      showing in customers' files as credits, 497  business(es); see also
administration; company;
      weekly invoice tape total excludes any invoices
corporation; management; organization
            for, 497         apprenticeship in, 332
BPC; see bypassed charge          "fair exchange" defined, 561
BPL: Board Policy Letter          government owes its people an operating
climate in
bravery, having the bravery needed to trust inferior                which
business can occur, 338
            minds and stand by their often shocking           how to reap a
whirlwind of, 249
            blunders, 50          in marketing, one must always push harder
toward
break, worker who is always on a tea break, 58                the largest
bulk of future business, 274
breakdown(s),          managers of businesses plagued by government, 393
      command channel breakdowns, a source of, 153       nineteenth century
"business practices" will not do
      Estos and, 183              for us, 540
      HAS and, 183           no right to damage businesses which support
one, 3
      of fast flow hiring, 183          proportionate marketing and, 274
breakthroughs, year of tremendous tech       repeat sign-up business being
lost, 12
            breakthroughs, 202          scale that tells you the target
proportion of finance
bribing, use by PR employee, 377             and effort to allocate in
marketing, 274
                             setting up a suborganization unit to handle a
new
Bridge Publications, Inc., Effective Public Relations               kind of
traffic, 32
            book available from, 485         speed of other orgs and
companies compared to any
briefings, data an exec wants is in stats, reports and,
Scientology org, 540
            166        strategic plan including not interrupting ongoing
bright idea,                 business, 135
      mini programs and, 198      what it implies, 120
      positioning survey and, 243 businessmen, Organization Executive
Course and, 32
      reference, 134   button,
      strategic planning is a very postgraduate form          confusion on
button and message, handling, 272
            of, 134          definition, 271, 272
Britain, British Empire; see also England          example of use of a
survey button, 272
      contraction of her empire, 29          feed the surveyed button back
to the public, 266
      PR and the beginning of the decline of the, 377         is how you
establish a reality with an
      Roman expansion and, 29                audience, 271
British, black PR and, 397        message and, 272
British Psychological Association, working hard to       reality, agreement
and, 272
            redefine Scientology, 410        R-factor, button is the, 271
brochure, attract, interest, get your message across, 260           survey
buttons are not the message, 271
Buddhism,        you elicit agreement by using the right
      civilizing influence of, 330                 button, 271
      did not exclude, 330   buy, insistence that people buy, 264
      expansion of, 29 bypass, Danger condition and, 171
      India and, 29    bypassed charge, due to study tech violations, 429

                                  597

                             SUBJECT INDEX

                 care, caring (cont.)
                       of the worker and the organization, 16-17
                       ultimate in caring, 17
C; see communication; communicator      car industry, automobile industry,
Caesar, Julius,        cause of decline of, 562
      did not "consolidate his conquered territory," 30       exchange and,
562
      wrecked the smooth progress of Rome, 29            world does not
have a good, economical, wreck-free
California, water and, 275              car, 562
Calloa fortress, 49    carpenter, example of using tools wrongly, 127
camera work, definition, 253 Carter, Jimmy (US President), 224
camouflaged hole,      case(s); see also preclear
      can suddenly confront exec with time-consuming          do not
recruit pcs and, 371
            disaster, 94          failed case; see failed case
      definition, 94, 297         HGC product of resolved cases, 31
      example, 297, 300           overts against Scientology recoil
casewise, 536
      undetected neglect area, 94       recruiting personnel vs. recruiting
cases, 292
      untrained person on post is at worst a, 300        very bad off case
on staff, effect of, 293
      when it can develop, 94     case gain, gain(s), no case gain,
                       definition of no case gain, 175
campaign(s),           going super standard and getting 100% case gain, 72
      basics on which any successful marketing campaign       lack of case
progress as indicator of PTS, 44
            is built, 249         musical chairs and no case gain, 367
      getting a promotion base on which to build a, 239       posts that
may not have no-case-gain persons on
      hatting campaign, 181             them, 175
      have a better campaign than they have and forward       PTS or no-
case-gain person on finance lines,
            it, 439               handling,176
      impingement applies to campaign ideas, 247         setting oneself up
for no case gain, 536
      never forward an enemy campaign on your own or          SP and no
case change, 60
            other lines, 439 Case Supervisor, sequence in which C/S posts
are
      no conflicting internal spots in the overall, 136             manned
up, 113
      not-dones and half-dones, campaign to remedy, 98   case survey,
ordering an E-Meter and case survey of a
      only answer to a campaign is a campaign of your
division's personnel, 577
            own, 439   cash; see income; money
      sales campaign; see sales campaign     cash/bills graph, cash/bills
ratio,
      success of an existing marketing campaign depends       bad
management and the, 17
            on follow-up, 250           cash on graph must exist in
actuality, 488-489.
      to enhance company's image (as part of a strategic            490-491
            plan), 135       cash on hand, definition, 566
      whispering campaign; see whispering campaign       declining, what it
means, 571
cannibalizing, proportionate marketing vs., 274          definition, 502,
565
can opener, getting out a press release on a new, 380         Exec Council
and, 570-571
can't have,      Exec Council's stat is, 565, 570
      definition, 175        facility differential and, 20
      PTS and, 175           far apart, with cash graph below, 13
capabilities, most thetans have bad opinion of           FBO accounts have
no part in org cash/bills
            their, 158            figures, 514
                       HCO Book Account has its own, 566
capacity,        high bills and low cash, remedy for, 17-18
      costing and, 511       how to read it, 13
      demanding full capacity production, 512            incorrectly
assigned to Treasury Div as its GDS, 565
caper(s); see also event          low cash/bills situation may take many
months of
      dead agent caper; see dead agenting                careful planning
to restore solvency to, 517
      definition, 432        program to improve the, 36
      direct people's attention in, 247      purpose of, 566
cap in hand, 492, 500        reporting of, 566
capitalism,      solvency and, 565-567, 570-5719 578
      administration is not peculiar to, 100       what cash on graph
shows, 488, 490
      individual not producing in a, 223           what it tells one, 578
      works only on reward side, 209         what may not be counted as
part of org cash figure.
                             488-4899 490-491
capitalist,      where cash shown on graph comes from, 488, 490
      communism and socialism grew up and flourished          why it is
Exec Council's stat, 570-571
            during his reign, 100 Cashier,
      definition in economics, 410           bounced check handling, 497
      health problems and cultural unrest that ride as        FBO daily
verifies and collects all income received
            problems in his train, 100             by,488,490
      redefinition of, 410        FBO issuing his invoice of receipt to
the, 496
      severest criticism of the, 100         turning over all income
properly accounted for to
care, caring,                an FBO, 489, 491
      good management and, 16     cash journal, use of, 507

                                 598

                             SUBJECT INDEX

cash on hand, definition, 566     certificate, handed to graduate by
Registrar, 12
cassette(s); see also tapes  CF; see Central Files
      are assets, 545, 547   CGI; see corrected gross income
      are handled like money, 545 challenging environment, 65
      best ambassadors to the raw public are books change(s), changing; see
also alteration; alter-is
            and, 278         beware of people who change workable finance
      co-relationship between the marketing of books,
systems, 536
            cassettes, insignia, and films, and the future GI of
change for change's sake is mere aberration, 37
            the org, 551          cultures change slowly, 233
      counted and safeguarded just like      down graph, "what was changed
just before it
            money, 557            fell?" 14
      exchange, cassettes can be the subject of, 557          nothing in
this universe remains exactly the same
      FBO Network and, 557              forever, 28
      how cassette sales relate to the whole purpose of       one variation
leads to others, 29
            Dianetics and Scientology, 560         things grow or they
lessen, 28
      potential effect of every book or cassette sold to raw        when
something seeks to remain level and
            public, 550                 unchanged, it contracts, 28
      sell enough books and cassettes to raw public and a
            percent will come into the org, 278    channel(ing); see also
routing
      when cassettes might be more valuable than         come-on
dissemination used to channel
            money, 557            prospects, 245
catastrophe(s); see also disaster; failure         how to channel someone,
245
      disgrace of policy can occur in a subsequent       prospects,
channeling of, 245
            catastrophe, 323 channel(s); see also communication line; flow
line; line;
      marketing catastrophe, 270             route
      neglect of responsibilities resulting in a catastrophe
channels of communication that are far more
            even when another manages to avert the final
powerful than the press, 425
            consequences,375      in the midst of a black PR campaign one
is denied
      social catastrophe, cause of, 28             normal communication
channels, 420
causative statistics, 11-12       it takes time and work to reverse an
attack because
cause, causative; see also competence; efficiency             normal
channels have to be reopened and
      comm. formula and, 413, 417            reversed, 426
      effective cause well demonstrated, 231, 440        orgs are a channel
or a way in themselves, 40
      fully hatted org can be at cause over its          PR and channels of
communication, 413, 421
            environment, 181      routing and, 159
      hatting and, 181       using channels to fight a black PR campaign,
421
      if all parts are each one at cause, then the whole will chaos; see
also confusion; dev-t; disorder; distraction;
            be at cause over its environment, 181             noise
      only an org at cause can reach and control, 181         cause of, 95
      org being cause over its environment, 181          difference between
order and, 159
      people who can make things happen only at arm's         is the basic
situation in this universe, 81
            length, 104           marketplace chaos, 204
      person undertaking PR must be causative, 414       no line or
particle control, 159
      PR and, 413            unless social order is controlled, you have.
219
      staff members must be at, 57      Chaplain, dismissals and, 296
C/B; see cash/bills graph    Chaplain's Court, wrongful dismissal and, 69
celebrities,     Chart of Human Evaluation,
      opinion leaders and, 390          as a personnel tool, 292
      Paul Robeson example, 390         hiring and, 290
      PR and, 390            know best and, 154
Central Files,   check(s),
      not increasing, handling, 26           bounced check; see bounced
check
      sequence in which it is manned up, 113       domestic nonconvertible
checks from other
Central Files folders, used when writing letters, 211
countries, handling of, 504
Central Files-Letter Registrar system, 38          drawing checks or
activating POs against an FP for
Central Intelligence Agency, 423             which the allocation check has
not yet been
Central Org(s); see also organization              deposited or cleared,
501
      flowing persons upward, 520       FBO disbursements and transfers are
normally only
      flow line without which the Central Org will go               by, 507
            broke,520        FBO inspecting dates, endorsements and
currency
      lesser orgs flow customers to the major org, 520              of,
496, 504
      must give higher (in type) and better services than           FBO
issuing transfer check at once for approved FP
            feeder orgs, 520            allocation, 501
      what determines if a managing unit next to a       guide by which
weekly checks are made up,
            Central Org or service org is "in funds" or
submitted to signers, signed and sent, 576-577
            "without funds," 520        how one risks signing checks
against funds not there
                             or allocated to other purposes, 502
central reserves; see Sea Org reserves       org deposits the FBO checks
Friday morning, 542
cert; see certificate        4'postulate checks," 541
certainty, uncertain person cannot control his post or        signing; see
check signing
            position, 181         spending money which is not there, 501

                                  599

                             SUBJECT INDEX

check(s) (cont.) children, unhappy kids who have nothing to do. 223
      taping cleared checks back into their original     China, handling of
managers in, 16
            checkbooks, 507  Chinese drill, description, 186
      temporarily issued on behalf of another between    chit(s); see also
reports
            public persons, policy on, 498         given to unauthorized
staff talking to reporters or
      transfer; see transfers of money             government or SP group
agents, 44
      which ones may not be counted as part of org cash       Job
Endangerment Chit, 68
            figure, 491      Christmas, justifying a graph due to, 14
cheekbook(s),    Chrysler, 553
      actions by Treasury Division on, 518
      for FBO accounts are securely kept by FBO, 513     church, goodwill
of the opinion leaders is necessary for
      FSM Account checkbooks, who they are kept               survival of
a, 394
            by, 518    Church of Scientology, Honorary LRH Personal PRO
      HCO Book Account checkbooks, who they are kept                is not
a spokesman for the, 472
            by, 495, 518     Church of Scientology Flag Service Org, 521
      taping cleared checks back into, 507   Church of Scientology
International,
      where they are kept, 518          Flag Bureaux is part of, 521
checkers, people aren't, 368      Int Finance Office authority stems from
the
checklist,             authority of the ecclesiastical hierarchy of, 490
      for a strategic plan, 138   cine equipment, D/FBO duties regarding,
548
      for each item being marketed, 236 cinema, as a channel of
communication, 413
cheeksheet(s),   circles, as art forms, 255
      A-1 hat and, 308 citizens, PTS to government, cause of, 177
      basic training, hats, checksheets and packs must
            exist for every member of a group, 331 civic trouble,
nondelivery and, 12
      dating all beginnings and ends of, 296 civilization(s); see also
country; culture; Earth; group;
      heavy ethics, relationship to no checksheet or                Man;
planet; society; state; third dynamic; world
            pack,306         administration and, 100-101
      lack of, for a post, 298          breakthrough in know-how of, 305
      nonstandard, 311       can break down around the point of delivery,
336
      Q and A Checksheet, 106           cannot build a new world with
broken straws, 371
      seniors' responsibility for the hats, checksheets,      inability to
detect or cure the insane destroys, 338
            packs and know-how of juniors, 301, 302           no technology
of the mind, 101
      standardizing post checksheets, 311          not knowing basic
fundamentals of life, 101
check signer(s),       reasons they have vanished, 100-101
      accepting checks without evidence of FBO           short life span on
Earth, 277
            transfer, 502         symptom of our, 397
      are not necessarily Exec Council members, 577           troubles
because it hasn't even known about
      governed entirely by the last approved FP               hatting, 163
            directive, 577        violation of economic law causing decay
of, 204
      guide by which weekly checks are made up,          what has been
destroying all of Man's, 307
            submitted to signers, signed and sent, 576-577          where
the machines were even repaired by
      how one risks signing checks against funds not there
machines, 289
            or allocated to other purposes, 502          why this
civilization develops so few
      must have before him the last issued orders of the
administrators, 100
            approved FP, 576      yellow dwarf star is not the favored star
for, 278
check signing,   Claims Verification Board Account,
      data that must be to hand for, 576           FBO transfers to, 506
      easy to confuse check-signing line with FP line, 576          refunds
and repayments of prepayments, 498
      ensuring checks being signed do not exceed org's        salvaged
refunds are added into org CGI, 566
            allocation, 518  clarification, of cross orders, 201
      FBO and Finance Enforcement Officer ensure   clarity, communication
and, 417
            check-signing policies are applied, 518
      FSM Account exempt from the once a week check-     Classification,
Gradation and Awareness Chart,
            signing rule, 518           getting a very heavy and quite even
flow up the, 274
      FSM checks from the FSM Account, procedure for          not followed
from 1966-1970, 287
            signing, 501     clean(ing),
      FSM commissions are never held up for once a       of one's body, 339
            week check signing, 501          public expecting clean,
pleasant quarters and smart,
      guide by which weekly checks are made up,               friendly
service, 232
            submitted to signers, signed and sent, 576-577    clean hands,
419
      lines modified, 517    Clear(s),
      Main Account check signing done in the presence of      leaders and,
220, 221
            FBO and Finance Enforcement Officer, 518          only Clears
and OTs will survive this planet, 278
      policy on, 517-519          program to assembly-line Clears, 35
      three reports required for, 576        year of the, 36
Chief Officer, minimum training expected of a, 128 clearing,
childhood,       DMSMH was written to begin the clearing of a
      clean hands and, 419              planet, 278
      is quite lawless, 419       group, clearing a, 323
      training begins in, 331           leadership and, 220

                                  600

                             SUBJECT INDEX

clearing (cont.) come-on dissemination (cont.)
      our target is a cleared universe, 65         keeping the prospect's
appetite for knowledge and
      we'll never clear the planet just by collecting               mystery
well stimulated, 245
            advance donations, 579           reach strengthened by, 245
Clearing Course, program to operate the, 35        use of, 245, 246
clichk(s),  comfort, morale and, 338
      clich6-ridden copy, 260     comm; see communication
      definition, 262  command channels, FBO's warnings and suggestions
      example of clich6s used to handle all downstat                are
usually authorized by, 516
            situations, 67   command decisions, examples, 515
client; see customer   Commanding Officer; see Executive Director
clinic, wrong sequence of manning org making a, 113      command line, comm
line differentiated from a, 165
clique(s),  comm basket; see basket
      executive forming a, I comm cycle; see communication cycle
      PR lends itself to the use of, 376     Committee of Evidence, Comm
Ev,
CLO; see Continental Liaison Office          for absence from post
resulting in stats crashing, 374
clothing, kept clean and functioning, 339          for accepting illegal
orders, 154
                       for relaying or carrying out a legal order in such a
CO: Commanding Officer            way as to make it unworkable, 154
cockroaches, 324       offenses; see offenses
coercion, PR, intelligence and, 413     comm line; see communication line
"cola" and "uncola" ads, 243 commodity, commodities,
collapse; see also contraction; decline; down statistic;      banking and,
552
            failure; slump        finance as a, 509, 511
      commonest reason for, 179         more money around than commodities,
result, 555
      condoning or contributing to circumstances or           training and
processing as, 231
            offenses capable of bringing a course, section,   common sense,
exec lacking, 374
            unit, department, org, zone or division to a state
Commonwealth, programs regarding Commonwealth
            of, 375               orgs and areas, 35
      due to no or weak orders, 9 communication(s), comm, communicating;
see also
      due to not executing Flag planning and its programs
ARC; copy; despatch; letter; message; particle;
            and projects, 86-87              telex; traffic
      how it can occur, 75        ad copy is a, 265
      orgs that run vs. those that collapse, 16          Admin Scale and,
324
      rationalization of, 67      ads and, 265, 266, 413
      reason for, 86-87           affinity, reality and, 157, 271, 379
collation, definition, 253        audience, how to communicate to an, 249
collection(s),         Axiom 28, 413, 417
      advance collections and bounced checks, 497        channels of, 413;
see also channels
      bounced check, re-collection of, 497         component parts of, 413,
417
      credit collections vs. bills paid, 567       contents of the comm is
secondary to the fact of a
      Div 3 collections, what they have to do with, 495             two-way
comm cycle, 404
      FBO checks all daily income collections before issue          correct
comm, basic elements of, 161
            of any invoice of receipt, 496         cure for org with no
comm discipline, 163
      FBO demanding income increase where past           cycle of
management and, 85
            successful collections have been neglected, 505
definition, 413, 417
      marketing, economics, delivery and, 226            demanding correct
comm, 161, 162
      Registrar, Ad Council, Exec Council and Div 3           design that
communicates, 255
            responsibility for, 499          disorganized areas and, 80
      Treasury Division and, 567        does not need to be two-way, 413
Collections Section, Income Note Collections       duplication and, 266,
413, 417
                       essence of planning is, 76
            Summary and, 575      executives and, 76, 94, 143, 164
collective-thought, finance and, 567         exercise of laying out network
of, 86
Colombia, 50           exists to be replied to or used, 404
color(s),        fast communication is most easily done by
      as a channel of communication, 413                 comparisons, 242
      direct people's attention in color choices, 247         formula of,
413, 417
      knowing how to use color depth perception, 247          goodwill and
communication lead to the material
color separation negatives, 253, 258               exchange of valuable for
valuable, 259
color wheels, 247            goodwill, word-of-mouth advertising and, 86
                       half-reports or generalities vs. demanding full
combat unit, morale in, 338             particulars, 162
come-on dissemination; see also dissemination            having a place to
put and receive comm, 162
      advertising and, 248        having standard lines and routes for
particles to
      curiosity and, 245                follow, 162
      definition of come-on, 245, 246        if post is supposed to
originate, it does so, 161
      DMSMH is not an org come-on leaflet, 278           implies that
somebody is reached, 380
      enforcing understanding on the reader violates          includes
receiving, understanding and relaying
            come-on, 264                plans, 77

                                  601

                             SUBJECT INDEX

communication(s), comm, communicating (cont.)      communication line; see
also channel; flow line; line;
      in exchange for promotion, 259               route
      is possible in the presence of leadership, 220          administrator
can make things happen at the othei
      Key Ingredients and, 76-77, 85-86, 94              end of a, 104
      lack of comm expertise, effects of, 161            command line
differentiated from, 165
      leader must be able to give and receive, 220       definition, 165
      Man likes to, 291           establishing and maintaining of, 104
      marketing piece which does not communicate to the       executives
and, 165, 167
            intended public, 249        fast flow system and, 166
      "mass media" communication is guided by the PRs         find a point
from which to put out a, 429
            of special interests, 380        finding out how much it cost
weekly to keep in org
      message and, 404, 414, 417             basic comm lines, 581
      messages do not travel on no line, 405       forwarding an enemy comm
line, 438
                       HCO not having enough people devoted to getting
      most important point of ARC triangle is, 272            . n comm
lines, 163
      must be such that it can be understood and will not                 I
            be misunderstood, 76        holding the comm lines of
Scientology and its
      network of communication in Scientology, 86             service in an
orderly state, 219
      no comm discipline, effects of, 162          horizontal, 165
      nonsuppressive comm, 162          how promotion to wrong publics
affects, 384
      not accepting a comm that is not the post business      jamming comm
line in PR, 380
            of the originator, 162           never forward an enemy
campaign on your own or
      not always received or studied, 94                 other lines, 439
      one demands specific names and instances, not           PTS has
trouble handling something over a long
            generalities, 162                distance comm line, 104
      one does not accept a comm that does not belong to      quality
degrade in promotion cuts our, 260
            him, 162         someone who perverts comm lines causes
      origin sent to the right terminal that handles
trouble, 154
            that, 161        what can happen if command line is confused
      out-reality breeds out-comm and out-affinity, 324             with,
165
      person not being able to communicate as there are       world depends
on our, 260
            no terminals to him, 80     communication systems, PR use of,
376
      photograph is a, 265   communicator,
      planning and, 76       categories one covers, 21
      plans and, 77          defending his or her executive, 23
      PR and, 376, 379-382, 4049 413         definition, 21
      PR which seeks to incite hate will not have the         does nothing
else for anyone else, 21
            communication value of a message that carries           duties
and actions of, 21-23
            actual affinity, 381        executives earn communicators, 19
      rapid communication, achievement of, 242           frees executive's
time, 23
      rapidly communicating the unfamiliar, 242          keeps an LRH Comm-
type log, 23
      skills a PR needs to comm to the media, 485        noncompliance list
and, 23
      stable terminals and, 80          policies one should know, 23
      surveys and, 266       policing compliance for a senior exec, 23
      truth has comm value, 381         prolonging term of appointment of
exec, 23
      understanding and, 157      purpose of, 23
      use of positioning in, 244        shedding hats, 21
      vocabularies have to be increased before           time machine and,
23
            comprehension and communication occur, 319        title of a,
23
      what correct comm is the symptom of, 164           who has
communicators in an org, 20
      what happens to it with lies, 379, 380 communism; see also socialism
      what happens when an enforced communication        Bertrand Russell
and, 390
            channel carries only lies, 380         dedicated to destruction
of capitalism, 147
      what it implies, 380        grew up and flourished during
capitalist's reign, 100
      with high affinity one also has a high reality and a
individual not producing in a, 223
            high communication, 379     communist(s); see also socialist
      word-of-mouth advertising and goodwill, 86         Paul Robeson and,
390
communication center, one has to have a place to put          propaganda
technique used by, 410
            comm for delivery, 162           Reds and Democrats getting
ready to hit an atomic
communication clerk, exec as a, 165                button, 278
communication cycle,   community public, definition, 383
      ads and the, 265 comp(s); see completion(s)
      advertising violating the, 405    company, companies; see also
business; corporation;
      ARC break from long string of non-comm             group;
organization
            cycles, 215           campaign to enhance company's image (as
part of a
      comm with the comm cycle being in first must exist
strategic plan), 135
            before it carries any message, 404           cleaning up and
reviewing the current operation
      in social intercourse, 405             of a, 135
      manners and, 405       concentrating on already-established clientele
while
      PR and, 405                 neglecting potential publics, 135
      two-way comm cycle; see two-way communication           continuously
put there by one or another form of
            cycle                 administration, 75

                                  602

                             SUBJECT INDEX

company, companies (cont.)   complement (cont.)
      do not work just because they are there or are          importance
of, 357
            traditional, 75       lack of standard complement, effect of,
357
      example of what happens when one folds, 555        one for every
individual org, 357
      few individuals have any concept of their, 319          org board
and, 357
      frequent transfers keeping the entire group small,      trouble with
personnel until complement is laid
            disordered and confused, 75            out, 357
      inefficient areas, usual reason for, 302           without basic
complements orgs get misposted, 357
      in floundering turmoil, reason, 76     completed staff work, CSW,
      Key Ingredients and, 74-79        "CSW please," definition, 160
      longevity of, what it depends upon, 79       effects of juniors who
don't do, 160
      losing its execs to companies where there is "more      enforcing
CSW, 162
            opportunity for expansion," 135        one never accepts a
problem unless it has with it a
      new company should be established first as a safe             sound
recommendation by originator, 162
            point and then as an operating point, 429         problems
brought to seniors instead of, 161
      no company continues unless one continues to put it     completing,
let people finish the job they are on, 282
            there, 75  completion(s),
      no company has totally clean hands, 419            completed
intensives and completed courses are the
      old companies could be said to be "that collection            keynote
to an org's prosperity, 200
            of incomplete and abandoned projects which is
enrollment vs., 12
            confused and failing," 77        getting Tech completions,
example, 118
      organizing to stay level or seeking to grow        high gross income
and low completions, what it
            smaller, 28                 means, 12
      org is not a commercial company, but the center of      keeping track
of Staff Status overdue
            a religious movement which is changing the
completions, 296
            society, 200          low Qual and low completion (statistics)
will mean
      perpetuation of, 75               eventual collapsed FSM statistic,
12
      product and, 28        tolerating a collapsed completions graph, 13
      should work itself out of debt, 555    complex(ity),
      speed of other orgs and companies compared to any       degraded
being supplies only complex ideas, 57
            Scientology org, 540        test of the administrator is
complexity of situations
      strategic plan correcting bad situation and turning it
and things handled, 104
            around into a highly profitable expanding
            scene, 135 compliance; see also done; execution
      suppressive, penalizing tax percentages and bank        bad news is
in direct proportion to failure of, 24
            interest rates, effects of, 555        competent higher-toned
beings understand orders
      team, company is a, 120                and comply if possible, 57
      thorough accounting done of company          definition, 125
            books, 135       is a done target, 125
      transfers and, 75           never issue an order to get an order you
have
      viability; see viability               already issued complied with,
71
      what it needs to expand, 28       noncompliance; see noncompliance
      whispering campaign and, 419           no one there and, 82
      why an administration system of some sort is       not-dones; see not-
dones
            necessary to perpetuate any group, 75        three conditions
wherein you get no answers or, 82
      with heavy debts has to plan even if it is just to stall
when people can't get it done, find people who
            off creditors, 76                can, 199
comparison(s),   composer,
      fast communication is most easily done by, 242          listening to
his compositions from audience
      positioning and, 242              viewpoint, 269
competence, competent; see also ability; cause;          skill of a, 269
            efficiency; skill     composition,
      analyzing an executive's, 142          definition, 256
      defeated by rapid transfers, 280       "eye trail" and, 256
      definition of being competent, 339           mood lines, 256
      effect vs. able to have an effect upon one's       what you are
working with in, 256
            environment, 339 comprehension; see understanding
      environmental control and, 339    computer(s),
      followers require competence in leaders, 143       can keep track of
things and operate to catch things
      hatting and, 350            which, undone, wreck things, 122
      incompetence, definition and results of, 340       can't do actual
work, 122
      incompetent vs. competent person, 339        management use of, 122
      org's stats totally reflect the production and          targets and,
122
            competence of the org, 211       world has gone computer, 122
      respect and, 143, 207
      understanding, added to competence, is probably    concept.,
understanding ceases on going past a
            the most ideal character of an exec, 143
misunderstood word or, 318
      we want certain and competent people on post, 366  conclusions, don't
take the conclusions of a junior, 199
complement, condition(s),
      "assigning a complement," definition, 357          Affluence
condition; see Affluence condition
      definition, 357        assigning conditions to caught-up backlogs, 11

                                  603

                             SUBJECT INDEX

condition(s) (cont.)   conflict(s) (cont.)
      cycles of lowered condition and raised       group conflict and
disintegration, 322
            condition, 340   confront(ing); see also observation
      Danger condition; see Danger condition       ability to confront,
handle and control mest and
      Doubt condition; see Doubt condition               people, 339
      Emergency condition; see Emergency condition       communication and,
417
      enforcing conditions, 66          evil, confront of, 65, 424
      Ethics Officer getting the condition he failed to       PR personnel
and, 316
            enforce, 64           toughness and, 207
      Exec Council assigning conditions to divs on the        why SP is a
no-confront case, 65
            basis of the GDS, 576
      Exec Council assignment of conditions to divs, 577 confusion(s),
confused; see also chaos; dev-t; disorder;
      expansion is the whole reason you are assigning
distraction; noise
            conditions, 64        alignment vs., 125
      extreme conditions of personnel, 296         executives and, 81
      find a point from which to put out a comm line, 429           failure
to grasp confusion and the stable datum as a
      finger faltering "on the trigger," 66              source of dev-t,
80
      hitting the real condition that applies, 65        false tech and,
214
      how to assign, 63           frequent transfers keeping the entire
group small,
      internal demand of one staff member to another
disordered and confused, 75
            determines condition of group, 562           how you involve
yourself in potential confusion that
      Liability condition; see Liability condition            requires
extraordinary solutions, 542
      Non-Existence condition; see Non-Existence         if person holding
post isn't really holding it, 80
            condition        if post not held by someone, 80
            ne gets the condition he fails to correctly and         modern
society tends to confuse and unstabilize
            promptly assign and enforce, 66              persons with its
hectic pace, 350
      one must expand as the only safe condition of           order vs., 81
            operation, 28         org board and, 80
      penalties applying after thirty days to those new on          person
who is too confused or out-ethics after
            post, 64              groove in, handling, 366
      Power condition; see Power condition         stable datum and, 80, 81
      requires all the graphs to be wholly accurate in a      zooming all
over the place, 80
            conditions assignment, 63   Congress, US President's PR trying
to influence, 379
      SPs and DBs detected by conditions correctly congressmen, PR
employees bribing or lying to, 377
            assigned, 65     connections,
      strategic planning and, 137       anti- Scientology or non-
Scientology, 286
      Treason condition; see Treason condition           finding out who
the associates and connections of
      what you are assigning conditions to doesn't            the top dogs
in the area are, 429
            expand, handling, 64
      what you are assigning conditions to really doesn't     conscription,
400
            exist, handling, 64   consequences, prediction of, 210
      when stats won't come up, you drop the condition   consideration,
communication and, 413, 417
            down, 65   consignment, of books, 546
      why you assign and enforce conditions, 66    consistency,
conductors (railroad), 308        impact and, 263
conference(s); see also council         in promo copywriting, 263
      Advisory Council; see Advisory Council consumers, clumsy or
nonfunctioning sales activities
      bogging, reasons for, 1                penalize producers and, 328
      Executive Council; see Executive Council     consumption, consume,
      failing to notice and nullify arbitraries, 2       economics and, 144
      inactive, reasons for, 2          eventually getting into production,
101
      orders and, 2          exchange and, 101
      seeking to solve the wrong problem, 2        importance of
consumption of the thing you're
confidence, confident,            promoting, 259
      becoming more stable, confident in life and more        promote what
can be delivered and consumed, 259
            powerful, 350    Cont FBO; see Continental Flag Banking Officer
      frightened no confidence regarding a post, 370     continent(s),
      how an individual earns back confidence, 207       evaluations of
continents are done at Flag, 201
      how confidence in money gets spoiled, 147          FOLO handles
overall org health of a, 201
      in a team member, 207       LRH sending continent into Power, 73
      in management, 153
      in one's ability, 49   Continental Executive Division, 13
      in one's self, 207     Continental Finance Director, Continental
Finance
      in one's teammates, 207                Office headed by, 522
      leader and, 143  Continental Finance Office,
      money and, 144, 147, 552          copy of approved FP sent to, 506
      morale and, 338        definition of Continental Finance Office
      person strengthened and made more confident by
expense,523
            being given a post, 350          headed by Continental Finance
Director, 522
      respect and, 207       stat analysis of F110 stats sent to, 507
conflict(s),     Continental Flag Banking Officer,
      caused by illegal policy, 322          appeal line to the, 564

                                  604

                             SUBJECT INDEX

Continental Flag Banking Officer (cont.)     contraction (cont.)
      as senior of org FBO, 504         expansion vs., 28
      definition, 522        how org establishes its own state of expansion
      org FBO is under the, 522              or, 562
Continental Information Center, 87           survival and, 28-29, 33
Continental Liaison Office; see also Flag Operations          tech going
out causing, 60
            Liaison Office; Operation-Transport Liaison Unit        that
which stays the same shrinks, 289
      Action Bureau, 91           things either expand or they contract, 28
      activities of, 87           when something seeks to remain level and
      Bureaux Liaison Officer, duties of, 87             unchanged, it
contracts, 28
      communication and, 85       why orgs shrink, 33
      contains combined representatives of all           why wrong sequence
of manning will contract an
            management entities, 521               org, 113
      cycle of management and, 85 control,
      Data Bureau, 86, 91         ability to confront, handle and control
mest and
      definition, 521             people, 339
      definition of CLO expense, 522         communication and, 417
      definition of CLO income, 522          CO or ED must have control of
his org, 198
      definition of CLO/OTL reserves, 523          definition, 181
      duties, 87, 89         environmental control, 339
      duties of an OTL in respect to its CLO, 87-88           exec lacking,
374
      emergencies handled by, 87        hatting equals control, 181
      evidence of how good a CLO is, 520           how group can attain
control of its area, 361
      expected to send far more to Sea Org reserves than      increasing
control on all dynamics, 158
            it consumes, 522      insisting other group members control
their
      FBO in, 87             environment, 341
      Finance Office representatives in, 488       knowledge,
responsibility and, 157
      first duty of, 87           making anything go right and, 157
      Flag planning and, 85, 86         only an org at cause can reach and,
181
      FOLO as a dept in a, 521          org controls its field, 199
      has direct comm with orgs, 87          person who is hatted can
control his post, 181
      how it must manage lesser orgs, 520          power and, 181
      is in charge of its continental areas, 87          PR area control;
see PR area control
      Key Ingredients and, 85, 86       social order, control of, 219
      major org for a, 520        statistics, control of, 211
      making Flag planning become actuality, 85          top triangle and,
157
      Missionaire Unit, 91   convening authority, Board of Investigation
findings
      "noise" and, 89             and, 6
      observation and, 85-88, 91-92     coordination,
      orgs and OTLs observe for, 87          definition, 125
      OTLs, Flag and, 85          description of good coordination, 120
      purpose of, 85, 91-92       elements of, 120
      pushing in Flag programs and projects, 87          essence of
management is, 120
      quality of management expressed in stats of service           Exec
Councils, Ad Councils, staff meetings, mini
            org, 520              programs and, 121
      reaching out to the wrong "finance pools" for           management
and, 120, 125
            support, examples, 521           strategic planning and
management
      runs its own service org, 88                 coordination, 134
      WDC puts CLOs there, 521          what happens when it is missing,
120
      what it is supported by, 522      cope; see also Phase 1; single
handing
      what it must have, 91       becoming an overwhelm, 313
      when it ceases to exist, 85       definition, 309
      when it will become valueless and a burden, 85          departures
from hats has led into total cope, 310
      when it will prosper, 85          example, 309
      winning pattern, 88         if one copes too long without organizing
he will get
      would coordinate all management units for that                a
dwindling or no product, 116
            continental area, 521       if you remain in cope, the demand
to cope
Continental Org, 13               increases, 309
contract(s),           morale and, 116
      expiring without being filled, 287           moving out of, 3 10
      future contracts are a command decision, 515       person unable to,
342
      signing a new contract and note before full-time        post in cope,
handling, 310
            training, 286         President of the US and, 309
      training somebody up with no contract or note, 284      production
and, 116
contraction; see also collapse; decline; down statistic;      way out, 313
            failure; slump        while organizing, 116, 309
      admin going out causing, 60 copy; see also advertisement;
communication
      Britain and, 29        alive and interesting, that attracts and is in
good
      cutting back an expansion, 34                taste, 262
      death and, 29          all-of-a-piece, 263
      ethics going out causing, 60           assuming the viewpoint of the
eventual viewer, 268

                                  605

                             SUBJECT INDEX

copy (cont.)     copywriting (cont.)
      communication, copy is a, 265          success stories and, 263
      confusing copy that loses the reader, 264          survey is not a
substitute for assuming audience
      definition, 253             viewpoint, 269
      dull, clich6ridden or otherwise inappropriate, 260      surveys and,
235, 262, 263
      estimating the impression that will be made by          trends copy
can take, 262
            the, 268         uneducating oneself as an audience, 270
      examples of how audience might get wrong           vocabulary to use,
263
            impression from any ad copy, picture, etc., 269         what
one must understand to write good copy, 264
      frame of reference in, 263        why any pictorial or written
material is done or
      how ad copy can defeat its own purpose, 264             written, 268
      impact, what it depends upon, 263      why some promo people don't
write good ads, 267
      maintaining viewpoint throughout the, 263          wins and, 263
      message and, 265 corporation; see also business; company
      positioning and, 235, 243, 263         labor relations contact point
tends to go PTS, 43
      precisely measured in rough layout, 257            Sea Org is not
part of any, 521
      purpose of ad copy, 264           slipping away to bankruptcy, 541
      questions ad copy must answer, 264
      skill one must learn before doing or okaying copy  corrected gross
income,
            or materials for marketing purposes, 268          comparing FP
No. 1 against GI and CGI to tell
      split-second timing in ad copy, 265                whether org is
viable, 578
      survey buttons are not the message, 271            ensuring org never
spends more than CGI plus
      surveys used for writing of, 235             reserves, 579
      test of a piece of ad copy, 265        re-collected bounced check
added to, 505
      turning out copy that shines with reality and           salvaged
refunds are added into, 566
            conviction, 263       special income can't be included in the,
530
      why one writes copy, 268          special income, when it is added to
CGI, 530
      writing of; see copywriting       standard of living and, 203
copywriter(s),   correct sequence, work and, 116
      assuming the viewpoint of the eventual reader or   cosigner; see
signatory
            public, 268      Cossacks, 307
      assuming the viewpoint of the originating
            professional, 269     cost(ing)(s); see also expense; price
      estimating the impression that will be made by the      basic org
costs, why Exec: Council needs to know
            pictures or copy, 268            them, 583
      experience with the product or service being       definition of
cost, 337
            promoted, 263         definition of costing, 334, 510-511
      giving any reader reality on an item, 249          effect of costing
on sales, 334-335
      has to have reality on the item, 249         Exec Council meeting
weekly to review its basic
      knowing his audience, 263              operational costs, 583
      professional viewpoint, 269-270        figuring out weekly costs, 582
      question copywriter asks himself, 262        finance comes unstuck
when it fails to "cost" an
      reading one's copy newly from the beingness of the
organization, 337
            reader,263       finding out how much is required for the basic
      use of surveys, 262               organizational needs to merely keep
the org
      what he uses to get his message across, 263             there, 580
copywriting; see also advertisement; communication;           finding out
how much it cost weekly to keep in org
            copy; marketing; message               basic comm lines, 581
      ad copy includes seven points of an ad, 264        FP Program No. 1
and, 583
      ads and, 265           increasing due to more money around than
      assuming viewpoint, 263, 268                 commodities, 555
      common fault in, 263        knowing cold the costing of vital and
other org
      enforcing understanding on the reader violates
products, 512
            come-on, 264          one has to estimate (cost) the
contribution of each
      feed the surveyed button back to the public, 266              part of
an org, 337
      fresh and truthful approach to, 262          questions to answer to
find out weekly costs, 580
      getting the public's agreement to hear the         stocks replacement
cost plus running expenses vs.
            message, 271                gross sales, 578
      hard sell; see hard sell          undelivered service, cost of, 579
      having a reality on your audience, 262       what it must take into
account to be real, 511
      homework in, 262       why funds cannot be allocated to an activity
by
      maintaining viewpoint in, 263                costing alone, 5 11
      offering a service that is lasting, 264      cost accounting,
      one does not describe something, one commands           formula for
getting an idea of viability of a
            something, 264              company, 578
      people respond to direct commands in literature and           looking
at what it costs to make services available
            ads, 264              for public consumption, 578
      personal experience with the product or service    councii(s); see
also conference
            being promoted, 263         Advisory Council; see Advisory
Council
      positioning and, 243, 263         bogging, reasons for, 1
      questions ad copy must answer, 264           Executive Council; see
Executive Council
      reality on the product and its worth, 262          failing to notice
and nullify arbitraries, 2

                                 606

                             SUBJECT INDEX

council(s) (cont.)     Court of Ethics (cont.)
      getting a council to function, know-how for, 4          for absence
from post without competent
      inactive, 2                 replacement, 374
      seeking to solve the wrong problem, 2        when a situation becomes
a matter of full group
counter-effort,              justice, 169
      how to locate it, 14   Coventry, 44
      to graph going up, 14  covert, alter-is is a covert avoidance of an
order. 57
counter-policy,  crackpots, economics and, 205
      handling obsession to set random policies or, 325  Cramming, manning
of, 180
      hat write-ups with, 342     cramming, of strategic plan writers, 138
      issued by seniors, 342 cramming orders, huge backlogs of, 190
      operation of group inhibited by, 322   crash; see down statistic
      third dynamic aberration and, 322
      varieties of, 322      crashing misunderstood; see misunderstood word
counter-purposes, group and, 325  creation, bank is dead against the
creation of anything
country, nation; see also civilization; culture; group;
good,567
            society; state; third dynamic    creative role, assuming the,
269
      administration and, 75 creativity, PR and, 415
      arbitrary which destroyed a, 3    credit(s),
      changing the ruler can destroy a portion or the         actions which
if not done cause poor credit, 577
            whole, 75        bounced checks showing in customers' files as
      economic booms and depressions, probable basis
credits, 497
            of, 340          collecting Qual credit invoices, 495
      expanding demand for its products, 28        Div 3 collections and,
495
      expansion vs. contraction, 28          keep your credit excellent as
a second cushion, 567
      failure under worker-oriented executives, 16       Pubs Orgs and, 546
      few individuals have any concept of their, 319     creditability,
collapse of, 435
      five-year plans, 75    credit collections, bills paid vs., 567
      have spent decades in floundering turmoil,   creditors, dunning the
org, 579
            reason, 76
      how to bring about a great political reform or     credit standing,
promotion of, 517
            improve a failing country, 47    Creel, George, 389
      lack of purpose and value causing unrest, 312      crew; see staff
      longevity of states, what it depends upon, 79      crime(s); see also
offense; overt
      no country continues unless one continues to put it           de-
aberrating crime from society, 351
            there, 75        entire cause of, 306
      no nation has totally clean hands, 419       lack of money or being
broke as a, 148, 189, 277
      old countries could be said to be "that collection of         person
without purpose committing, 305, 312
            incomplete and abandoned projects which is        purpose and,
305
            confused and failing," 77        unscrupulous use of PR
techniques have brought
      PR having too limited a role in the affairs of, 395
about an atmosphere of war, crime and insanity
      prosperity failing, foremost reason for, 177            on the
planet, 377
      reason things do not run well in a, 308            welfare and, 305,
312
      "third world countries" giving partial exchange, 561          when a
person will commit them, 312
      transfers and, 75      crimes in Scientology; see also offense; overt
      which produce little are given huge handouts, 328       abusing
statistical management, 191
      whispering campaign and, 419           book wastage, 546
courage, leader and, 143          leaving areas in an org unmanned, 281
course(s); see also study; training          making a hole in one place to
remedy a hole in
      being completed before pushing on with staff            another, 281
            status, 295           money wastage, 546
      completed courses and org prosperity, 200          neglect of
responsibilities resulting in a catastrophe
      enrollment; see enrollment             even when another manages to
avert the final
      essential courses for training execs to manage
consequences, 375
            successfully at org level, 128         personnel errors as,
280, 282
      FEBC; see Flag Executive Briefing Course           rapid shifts of
post, 281
      Hubbard Causative Leadership Course, 106           representing a
scene to be different than it actually
      OEC; see Organization Executive Course             is to cover up
crimes and escape discipline, 170
      SHSBC; see Saint Hill Special Briefing Course           scrambling a
unit, section, dept or div with
      Staff Status 0; see Staff Status 0                 transfers, 352
      stats crashing in a, 374          there are always other crimes when
you get a false
course materials, FP Program No. I and, 581              report, 66
Course Supervisor(s), sequence of manning of, 113        training a person
for tech but not admin and
court(s), Legal going PTS in contact with SP             putting him in
admin, 281
            courts, 43       using the Tech Divs as personnel pools, 281
courtesy, manners and, 403   criminal(s),
                       criminal or antisocial conduct occurs where there is
courtliness, manners and, 403                no hat, 331
Court of Ethics,       criminal or juvenile gang is a substitute for
      First Dynamic Danger Formula and, 173              society, 306

                                  607

                             SUBJECT INDEX

criminal(s) (cont.)    cycle of management, 85
      "exchange" condition of, 561      cycles of action, stats show
completed cycles of
      org that isn't hatted goes weak and, 183                action, 190
      psychologist teaches blessings of being a crook, 536    cynical,
      relationship of lack of adequate leadership to having         PR
easily becomes a cynical activity, 377
            a criminal element, 218          what makes a cynical world,
380
      rip-off and, 561 Czar, Russian, 394
      scrambling up a working installation with transfers
            is, 352
      space societies became criminal societies, 218                      D
      substitute for a society and, 306
      transfer is the wrong answer for a, 299      Danger condition,
      unhatted persons becoming, 161, 351          assignment of, 42, 169
criminality, definition, 218      bypass and, 171
criticism,       Director of I & R assigned Danger if Ethics Officer
      any order is really a, 71              had to be shot, 64
      attainment of one's standards is not done by, 339       downstat
person or area and, 169
      standard in-tech criticism, 138        Exec Sec inspects physical
areas of, 64
crook; see criminal          for a program that is not functioning, 42
cropping, two types of, 257       greater bills than money with which to
pay
cross order(s); see order(s)            them, 582
C/S; see Case Supervisor          how an unmanned post might get up to
Danger, 66
                       one gets the condition he fails to correctly and
CSI; see Church of Scientology International             promptly assign
and enforce, 66
CSW; see completed staff work           org that is in a Danger condition
as regards the
Cuba,423               society, 582
cubism, 256      reasons for, 171
cults, religious and psychiatric, 39    Danger Formula,
                       executive and, 94
culture(s), cultural; see also civilization; country;         First Dynamic
Danger Formula, 173
            group; Man; organization; planet; society; third  dangerous
situation, sinking trend lines and, 13
            dynamic; world
      change slowly, 233     Danger Rundown, 173
      cultural decay when the insane are put in    dark age, cause of, 28
            charge, 340      data, datum; see also information
      de-aberration of, 47        channel by indicating where and how to
get the
      dying cultural values, 288             data-never just give the data,
245
      group expanding into a decadent culture, 340       data an executive
wants is in statistics, reports and
      group that inherits the, 341                 briefings, 166
      how to bring about a great political reform or          false data;
see false data
            improve a failing country, 47          fill the vacuum of
omitted data with factual
      key to every great movement and bettered culture              data,
421
            on this planet, 330         Law of the Omitted Data, 420
      manners and, 403       MU blocking off further ability to study or
apply
      perpetuation of, 75               data, 318
      rituals of human relationship, 403           mystery vs., 246
curiosity, come-on dissemination and, 245          PR finds out the data
before he acts, 437
currency; see money          sources of, 166
customer(s), client(s); see also public      those nearest the scene are
sometimes better armed
      accepting wrong customers (like psychos), and                 with,
26
            forcing them on the org, 176           where there is no data
available people will invent
      bounced checks and, 495                it, 420
      concentrating on already-established clientele while    Data Bureau,
            neglecting potential publics, 135            at Flag, 86
      development of new, 135           CLO and, 86, 91
      influx of new recruits or new customers tends to   Data Files, mini
program copies to, 199
            unsettle an area, 340 Data Series, locating and isolating
situations in an org
      lesser orgs flow customers to major org, 520            with the, 345
      when FBO is the customer's devil, 495  dateline paying, dateline
payment,
customs (government branch), PRO area control            ensuring dateline
policies are applied, 518
            and, 408         FP and, 573, 582
cutative, relaying policy on a cutative basis, 322 DB; see degraded being
cutting,    dead agent, description, 381
      definition, 253  dead agenting, dead agent caper,
      where it fits on the assembly line for produced         always
document the truth to oppose lies, 435
            promo, 252       basis of, 422
CVB Account; see Claims Verification Board Account       definition of dead
agenting, 422
cycle(s),        disprove every rumor, 423
      marketing cycle, 249        documents and, 381, 435
      of lowered and raised conditions, 340        examples, 421-424

                                  608

                             SUBJECT INDEX

dead agenting, dead agent caper (cont.) degradation, degrade(s), degrading;
see also downgrade
      in first book of Chinese espionage, 422            black PR and, 415
      is best tool to counter black PR, 398        people find losing post
or job degrading, 350
      proof in whatever form is the subject matter of, 422          quality
degrade, definition and causes of, 260
      use of, 381, 398       quality degrades in promotion, effects of, 260
dead agent pack, 423         too vicious degradation can be exploded when
it is a
Dead File Unit, may go PTS on all the entheta                 lie, 415
            letters, 43           why welfare money degrades, 146
deadwood,   degraded being(s),
      going overlooked, 289       alter-is and, 57
      weeding out of, 135         big being vs., 57
death; see also succumb; suicide        condition assignments can detect,
65
      contraction leads to, 29          lies and, 57
      retired men and, 223        mild seeming or even "cooperative," 57
      route up from, 157          noncompliance and, 57
      rumors, bad or good, kill orgs, 539          one who is too much a pc
to be a staff member, 57
death camp organizations, 330           painfully indoctrinated in the
past. 57
death camp school, 318       processing a, 57
death rattle, for an org, 332           PTSness and, 57
debit(ed)(ing),        ratio of big beings to, 58
      bounced check debited to account of person who          reason
degraded beings alter-is, 57
            wrote it, 497         resents, hates and seeks to obstruct any
person in
      FBO debits bounced check to the org with a minus              charge,
57
            invoice, 496-497      should not be on staff, 57
debit invoice(s), FBO duties regarding, 505        SP and, 57
debt(s); see also bill; expense         suppression and, 58
      bills owing, definition, 566      degraded scene, black PR and, 416
      bills stat, what is included in the, 566     delivery, deliver(ing);
see also service
      FBO recording any loans from Sea Org reserves and       always try to
deliver a better job than was
            any debts to it, 504             ordered, 562
      lost stock creates indebtedness, 545         attack making it
impossible to, 428
      more effort to collect debts than to make new           backlogs in
delivery vs. viability, 579
            income, 17       backlog vs., 12
      never contract bills or debts unless the money is       battle plans
and, 126
            immediately in sight to pay for them, 565         bounced
checks vs., 496, 497
      obtaining service facilities without driving org into
building up unused advance payments, 538
            debt,583         civic and legal trouble by not getting
results, 12
      personal, 286          civilization can break down around the point
of, 336
      "running into debt" defined, 561       commercially it is well in
hand, 328
      statement that tells one the total monies owed by       condition
where no org delivery will occur, 336
            the org for that month, 574      cost accounting and, 578
      undelivered service as a liability, 579            cost of delivering
an intensive of auditing or book
debug, debugging,                 two years ago is not what it will cost
today, 579
      Admin Scale and, 324        delivering what you offer, 211
      bugged projects surveyed for illegal policy, 323        deliver what
is promised when it is expected, in
deception, is not a legitimate PR action, 436                 sufficient
volume and adequate quality, 336
decision, arbitrary and, 3        delivery personnel out on regging tours,
373
decline; see also collapse; contraction; down statistic;      demand and,
149
            slump            doing a survey out of invoices to increase
delivery
      know best and, 153                volume, 238
      social decline, 306         each staff member contributes to, 200
decorum, manners and, 403         effect of delivering training and
processing with
defense(s), defend(ing),                superlative technical application,
231
      attack; see attack          emphasis on GI without comparable
emphasis on
      best defense against intervention by seniors, 27
delivery, results of, 113
      central reserves are used for, 491           excellent flubless
product, deliver an, 287
      group that originates nothing but only defends in       excellent
results and, 429
            the face of threatened disaster, 75          exchange and, 145,
149, 200, 561
      inclusion vs. short-term defense actions, 330           expansion
and, 28
      management reserves are used for, 489        failure to deliver is
the one point beings do not
      one cannot defend himself in a point that has no
forgive, 336
            defenses, 428         "fair exchange" defined, 561
      safe point takes consideration over. 428           fatal to create
want and demand where no delivery
                             is going to occur, 249
defensive answer, 84         forcing all beans into stepped-up delivery
while
defensive PR, 381                 neglecting promotion and sales, 510
deficits,        FP Program No. I and, 581
      budget deficit, 540, 554          FP should not be more than org's
VSD, 538
      governments and, 540        gear up to really deliver, 200
deflation, finance and, 337       getting Tech completions, example, 118

                                  609

                             SUBJECT INDEX

delivery, deliver(ing) (cont.)    delivery, deliver(ing) (cont.)
      giving something more valuable than money was           safe point
and, 428
            received for, 561           sales; see sales
      good technical delivery and good PR, 231           Sanity Scale and,
327, 328, 335-336
      goodwill and, 231           selling something that can be delivered,
235
      greater the service capacity utilized, the greater the        senior
endangering ongoing delivery, 374
            service delivered, 556           should be delivering at a rate
matching what org is
      greater the service delivered, the greater the
collecting, 538
            income, 556           solvency and, 145
      gross income and, 113       someone is a potential repayment threat
if not
      group which takes in money but does not deliver
delivered to, 579
            anything in exchange, 561        stacking up collected but
undelivered services,
      hard to sell what can't be delivered, 334               effects of,
512
      high quality delivery related to goodwill, 231          standard
admin and, 73
      how money as a VFP can prevent, 336          straight nonsquirrel
product, delivery of a, 29
      how sales made go undelivered or poorly delivered       taking in
orders and money and delivering exactly
            or even refunded, 510            what has been ordered, 561
      humanities failing to, 328
      income collected on which service is undelivered is           taking
into account existing and potential delivery
            really unearned income, 538            capability, 579
      income for something the org cannot now deliver,        tours are
vital to income and, 373
            handling,530          trouble from not delivering, 12
      income planning and, 573, 579          undelivered service as a
liability, 579
      income planning taking into account handling       value of services
delivered; see value of services
            backlogged delivery, 579               delivered
      inflation vs. paid- for-but-not-delivered service, 579        "We
promise and promote what we can
      is the most susceptible to breakdown in any org, 335
deliver," 249
      law of irreducible minimum and, 335          what happens if you
don't, 145
      letters and, 211       what it is vital that a person know for
delivery to
      limiting income and delivery potential by not
occur,336
            spending what one should in order to increase           when a
VFP does not get produced and cannot be
            inflow and, 578             delivered, repair the earlier steps
of its
      manning delivery posts, 180            production, 335
      marketing and, 249          why one has to establish what people want
that you
      marketing, economics, collection and, 226               can deliver,
149
      mini programs and, 200      with established PR area control,
delivery is put
      no delivery, evidence of, 12                 in, 429
      not delivering, 12, 145, 328, 336, 512       you cannot deliver
without somewhere to deliver
      offering what you can deliver, 211                 it, 429
      opening up new fields for delivery standardly, 374      you cannot
sell what you cannot deliver, 429
      org,       demand; see also want
            must not be permitted to spend on an average      attempted
servicing in the absence of, 32
                 more than its level of, 538       being created without
handling suppressives, 34
            should be delivering at a rate matching what it is
Book One as the source of all subsequent public
                 collecting, 538             demand, 559
            that can't sell, train and deliver New Era        concentrating
only on creating demand in those
                 Dianetics, 202              already demanding, 33
            that received income and didn't deliver, 579      continuous
expansion of volume, organization
      paid-for-but-not-delivered service taken into account
and, 33
            when doing an FP No. 1, 579      determined by quality of
product, 282
      part of or a corrupted version of what was ordered      dissemination
and, 33
            being delivered, 561        Div 6 responsibility for building
up, 145
      personnel turnover reduced by delivering an        ethics system
exists to prevent blunting of, 30
            excellent product, 287           expanding at the rate of, 282
      PR area control and, 428, 429          failing to expand with new, 33
      preventing sudden absence of adequate staff or          fatal to
create want and demand where no delivery
            delivery facilities, 512               is going to occur, 249
      primary concern of every staff member is that org is          finance
and, 33
            delivering the best tech quality possible, 232          force
used only to shut down false anti-demand
      production line breakdowns and, 335                factors, 30
      promise and, 249, 336       fulfilling the created demand, 249
      promoting what can be delivered, 249, 259          getting paid for
supplying a, 226
      promotion and, 259, 334, 510           how to prevent blunting of, 33
      promptly and with courtesy, 561        income demand duty of FBO, 499
      quality of delivered product determines demand, 282
increasing, 33, 149
      raised by targeting, 126          internal demand of one staff member
to another
      refunds vs., 200, 510             determines the condition of the
group, 562
      relationship of promotion, sales and delivery as        marketing is
supposed to create want and, 249
            income sources, 510         must be established by surveys and
created on the
      relationship of promotion, sales and delivery to              basis
of what is found, 148
            viability, 578        must find or create a demand to exchange
      rip-off defined, 561              something, 148

                                 610

                             SUBJECT INDEX

demand (cont.)   Dept I (Routing and Personnel) (cont.)
      nation expanding demand for its products, 28       losing touch in
big org, solution for, 180
      never finally shut off a possible demand, 30       making a Dept I
that really flows in personnel, 178
      new demand is expensive to develop, 33       making a fat Dept 1, 180
      one can only expand by external demand for the          personnel
demands, handling of, 179
            product, 30           personnel prediction, 347
      one finds or strengthens or creates a, 226         personnel
troubles, cause of, 369
      one must leave crack in door because demand may         priority for
being manned up, 113, 180
            develop there, 30     Dept 2 (Communications),
      only thing which will limit an expansion to meet        Exec Esto
does not put in Dept 2 or act as
            demand, 282                 Dept 3, 179
      orgs shrink by not creating new, 33          no Dept of Comm,
handling, 64
      policy is calculated to ensure continued and Dept 3 (Inspections and
Reports),
            widening demand, 29         communicator's use of, 23
      public demand for service is dependent upon        Exec Esto does not
act as, 179
            goodwill, 231         issues that must be well known by, 115
      public demand for the product of Dianetics and          personnel
demands and, 179
            Scientology, 560      sequence of manning up, 113
      SP is an anti-demand factor, 30        who Dept 3 advises of all
extreme conditions of
      supplying the, 148, 226                personnel, 296
      when demand is assured, 29  Dept 4, income and, 200
      you may only comfortably and properly expand into
            demand, 30 Dept 5, income and, 200
demandingness, leadership and, 143      Dept 6,
democracy, democracies,           income and, 200
      committees and, 5           sequence of manning up, 113
      great weakness in, 5   Dept 7 (Income),
      terrible habit of, 5        Collections Section; see Collections
Section
Democrats, 278         FBO daily verifies and collects all income received
demonstrations, protest PR and, 399                by,488,490
demotion; see also dismissal      income and, 200
      awful jolt in losing one's post, 285         sequence of manning up,
113
      promote-demote, cause of, 285     Dept 8 (Disbursements),
                       all expense commitment is by written order
department(s),               prepared by, 518
      always some individual assigned as responsible for      Disbursement
Section; see Disbursement Section
            work or production of, 155       FSM commissions and, 501
      bringing about a resurgence of a, 198        guide by which weekly
checks are made up,
      building by stable terminals in organizing depts, 81
submitted to signers, signed and sent, 576-577
      CO or ED reinspecting a, 199           importance of bills payment
lines being in, 517
      developing concepts of organization and order           one pays only
what FP has okayed to be paid and
            in, 201               how, 576
      don't unmock a working installation, 352           refunds and
repayments of prepayments, 498
      frequent transfers, effect of, 75
      has an assigned statistic which represents its work or  Dept 9,
            production, 155       audits on FBO accounts are done by, 513
      having similar functions are grouped into          Bank
Reconciliation Section; see Bank
            divisions, 185              Reconciliation Section
      keep departmental stats high, 287      duty regarding post changes in
the org, 365
      mini programs and, 198, 199, 201, 202  Dept 13 (Personnel
Enhancement),
      "quicksilver personnel" scene crashing stats       arranging work so
no part-time study can occur,
            in a, 374             Dept 13 handling for, 284
      sequence of posting of various depts, 113          correcting poor
performance on post, 298
      statistic, every dept has a, 155       personnel programing and, 283
      those which are GI sources, 200        reports of poor post
performance to, 298
Dept 1 (Routing and Personnel),         Staff Training Pgm No. 2 and, 294
      beating down reasons we can't hire anyone, 284          why it was
created, 283
      DC, Joburg and SH highest peaks were built from    Dept 14
(Correction), forcing recruitment, 284
            Dept I viewpoint, 180 Dept 17, use of come-on by, 245
      don't unmock a working installation, 352     Dept 18, income and, 200
      Esto system and, 178-180
      evolves the org, 180   departmental income sheets, Ad Council has
copies
      Exec Esto's first post is Director of, 178              of, 499
      extended into each div, 180 department head(s), director(s),
      hatting responsibility of, 370         Ad Council advised by, 572
      indicator that Dept I is goofing its recruiting         are
executives, 141
            actions, 284          establishing quotas, 156
      is a hot seat in personnel-starved org, 179        FP and, 570, 572
      issues that must be well known by, 115       seeing that any
necessary purchase orders from their
      keeping org board statuses in PT, 295              depts are sent to
the div head, 570
      keeping staff personnel files in PT, 295           who is worth his
weight in gold, 198
      like Grand Central Station at rush hour, 179       who takes
initiative, 198

                                  611

                             SUBJECT INDEX

departure of personnel; see also blow   Deputy FBO for M.O.R.E. (cont.)
      area that can't keep its people, causes of, 303         signatory on
Finance Office No. I and 2 Accounts,
      hope of a betterjob elsewhere, 305                 495, 513
      overload causing, 305       signatory on HCO Book Account, 495, 518
depository,      stats of, 549-550
      service capacity utilized is the depository for an      tapes, films
and cine equipment, duty regarding,
            FBO, 556              548-549
      up to an FBO to increase his, 556      tools of, 560
deposit slip; see bank deposit slip          translated books and, 549
depravity, freeing one from, 47         weekly condition of, what it is
based on, 550
depression(s); see also down statistic  Deputy FBO Network,
      basic economics and, 205          direct push for individual org
expansion, 551
      caring nothing for the org resulting in, 16        future of this
planet may well depend on formation
      org depressions, what they are signaled by, 163               of, 551
      probable basis of national economic booms          hats of promotion
or sales may not be offloaded
            and, 340              on, 557
      proportionate marketing vs., 274       international control of
marketing, promotion,
      what it is the consequence of, 16            advertising, PR, etc.,
560
dept; see department         org expansion and, 551
deputy; see also deputy system    Deputy Service Product Officer for Books,
549
      every exec and technical expert should have a      deputy system; see
also apprenticeship; deputy
            deputy in training, 332          apprenticeship and, 332
      every key post should have a, 347      description, 332
      key post and, 332, 347      easily the best system, 332
      means a double posting pure and only, 333          economics of, 332
      rule is deputy every post and newly deputy them         expansion
and, 332
            when promotions occur, 332       hiring and, 332
      thorough training as deputy before putting any          lack of it
can be very destructive, 332
            person on a major post, 298      rule for, 332
      use of, 333      deserts, Earth and, 275
Deputy FBO for Marketing, Meters, Books, Tapes and design(s),
            Films; see Deputy FBO for M.O.R.E.           ads and, 235
                       art forms and, 255
Deputy FBO for M.O.R.E. (Marketing of Org          as a channel of
communication, 413
            Resources for Exchange),         basics, 255
      Book Account Stock Report and, 549           brilliant, 256
      books, D/FBO duties regarding, 548-549       cropping, 257
      bookstocks, D/FBO duty regarding, 548        definition, 253, 255,
256
      Bookstore Officer, D/FBO responsibility for, 548        direct
people's attention, 247
      cosignatory on FBO No. I Account, 495        drill one can do to
grasp the basic idea of, 255
      cosigner on FP allocation transfer check, 501           dummy, rough
layout and, 253
      driving more business down on orgs than they could      emotional
impact, 256
            waste, 560       experimenting with different formats, 256
      driving public money in on org, 559          guiding line for, 255
      duties of, 548-549          impingement applies to, 247
      embezzled HCO Book Account funds, handling, 548         irritating,
256
      ensuring Book Account policies are being fully          key to
saleability is, 256
            adhered to, 518       knowing how to use geometric design, 247
      execution of marketing programs. 549         lines in, 256
      FP approval and, 570        omitted in graphic arts texts on layout,
251
      getting assets into full use, 560      poorly designed promotion
piece, 260
      getting films and tapes in full use, 549           printing and, 235
      guiding principle of, 559         projecting the desired emotional
response, 256
      HCO Book Account checkbooks held by, 495, 518           purpose of,
255
      HCO Book Account controlled by, 582          rough layout and, 251,
253, 255
      HCO Book Account, D/FBO duties regarding, 548           surveys to
establish the design and use of the
      HCO Book Account FP approved by, 548               product, 250
      inspecting state of stocks, 549        textures, 256
      org board position and command channels, 548       that cannot be
executed by rough layout, 258
      planetary dissemination and, 547       that talks or communicates,
255
      promo and marketing actions and, 549         use graphic design which
forwards the
      promotion and, 548, 557, 559-560             positioning, 235
      purpose, 547, 557, 559      what it is, 255-257
      purpose (major), 559        where it fits on the assembly line for
produced
      responsibility of, 547            promo, 252
      responsibility to inspect Book Account records and
            state of bookstore, bookstocks and book      designers,
            sales, 518       competent, 135
      safeguarding assets and making sure they are not        references
for, 241, 249, 251, 255
            neglected or abused, 560    desirable or undesirable objects,
use of, 242
      seniors of, 548  desire, enhancing the, 335

                                  612

                             SUBJECT INDEX

desk, executive and, 168     Dianetics,
despatch(es); see also communication; letter; particle;       AMA has
gotten US dictionaries to redefine, 410
            telex; traffic        and Scientology are the most valuable
service on the
      condition where another despatch is just one more             planet,
264
            distraction, 82       best news Man ever had, 233
      correct comm, 161           demand for, what it is proportionate to,
560
      data is not in, 166         highly desirable product which is unique
and
      executive and, 166, 167, 168                 effective, 560
      importance of getting out letters, despatches and       hoarding the
tech, 278
            telexes based on the programs and getting real
infinitely valuable and transcends time itself, 260
            dones on them back, 226          is news, don't sit on it, 233
      no answers or compliance to, 82        majority of three billion
people out there have never
      tons of despatches, no actual product, 320              even heard
of, 278
      what an exec handles despatch-wise, 167            necessary to
redefine it upwards, 411
      when your despatches or orders aren't getting           newness of,
233
            answered or actioned, don't ever keep issuing           nothing
to compare with, 260
            more of the same, 83        only road out, 233
destruction, destroy(ing); see also unmock         org is a purveyor and
service depot for, 199
      errors (list of) that do more to destroy an org than          org
that can't sell, train and deliver New Era
            any other action, 281            Dianetics, 202
      impulse of Man toward, 219        people being active in fields of
Scientology and, 232
      personnel transfers can destroy an org, 280        personnel turnover
reduced by using, 287
      products of existing governments are mainly        promotion of, 234
            destructive, 340      single Dianetics or Scientology book
could halt
                             Man's own decline and personal demise, 545
determinism, Wundt declared Man a soulless animal        slow expansion due
to carelessness in pushing and
            without, 376                safeguarding books, 546
developed traffic, dev-t; see also confusion; distraction;          teach
Dianetics well, 287
            noise            total monopoly on effective handling of the
mind
      Admin Cramming vs., 160                and spirit, 278
      as a symptom, 163           use it heavily and teach it well, 287
      becoming routine, 80   Dianetics Course, example of arbitrary
regarding, 210
      cause of, 161
      correct comm vs., 161  Dianetics: The Modern Science of Mental
Heulth,
      cure, 163        believing that a radio ad for DMSMH is too
      definition, 159, 161              expensive, 278
      destroys production, 161          Book One as the source of all
subsequent public
      Dev-Ters are annoying other staff too if they are             demand,
559
            into an executive's hair, 4      bookstores and DMSMH
paperback, 277
      downfall of HCO was the failure to police dev-t, 161          is not
an org come-on leaflet, 278
      effect of not enforcing dev-t policies, 4          PR and, 432
      excessive transfers promote dev-t, 80        thinking the only value
in selling DMSMH was to
      exec and, 4, 80, 81, 159-160, 161-164              get bodies in the
shop at once, 278
      exec getting dev-t in his own area handled, 164         written to
begin the clearing of a planet, 278
      exec getting dev-t knows at once what posts are not     dictator(s),
dictatorship(s),
            held, 80         are somewhat successful, 5
      exec solution to, 164       group which has freedom as its main
objective being
      HCO failure caused by drowning in, 163             forced into a, 210
      heavy ethics and offloads due to, 162        have replaced the weak
and diseased kings who once
      major source of, 80               ruled the world, 100
      morale and, 163        reason they fail and are so oppressive while
they
      noise and, 89               last, 100
      off-line; see off-line      run only on urgent directives, 5
      orgs failing and, 163       somewhat successful, 5
      out-admin area and, 71      system not all bad, 5
      Problems of Work and, 80          why some activities will suddenly
create dictators, 2
      routing and, 159 diction, surveys and, 407
      Sahara sandstorms of, 160   dictionary, dictionaries,
      sharp exec can spot dev-t miles away, 159          AMA has gotten US
dictionaries to redefine
      stable terminal vs., 80                "Dianetics," 410
      towering in-basket as a sign of, 4           Merriam-Webster's 3rd
International Dictionary -
      two basics of, 160                1961,411
      untrained, unhatted staff and, 161, 163            somewhere along
the line, Man lost his soul (in the
      what dev-t and unhattedness means to person at the
definition of psychology), 411
            top, 161         Webster's High School Dictionary - 1892, 411
      whole problem of, 81        Webster's International Dictionary of the
English
devil, when FBO is the customer's devil, 495             Language -
1829,411
devotion, what it requires, 55    Dictionary Project, 36
dev-t; see developed traffic dignity, lack of human, 39
D/FBO for M.O.R.E.; see Deputy FBO for M.O.R.E.    Dir: director
diamond, blue-white, 561     Dir Disb; see Director of Disbursements

                                  613

                             SUBJECT INDEX

direction (instruction), democracies leaving a vacuum    disbursement
voucher (cont.)
            of, 5            Treasury Sec doing a weekly disbursement sheet
direction (of movement), communication and, 417               listing all
vouchers and sums paid out by
directive(s),                Div 3, 506
      Executive Directive; see Executive Directive discipline,
      final directive; see final directive         can go too far and can
upset, 292
      urgent directive; see urgent directive       near ultimate help can
only be given with near
director; see department head; various directors by
ultimate discipline, 65
            name       representing a scene to be different than it
actually
Director of Communications, does not have a Dept of                 is to
cover up crimes and escape discipline, 170
            Comm, handling, 64          transferring because somebody
doesn't do well is
Director of Disbursements, ensuring FSM Account               discipline,
285
            basic level is kept sufficiently high to handle the
dishonest(y); see also lie
            traffic, 502          as an offense, 170
Director of Income; see also Dept 7          definition, 171
      bounced check handling, 496       exec handling of, 169
      FBO issuing his invoice of receipt to the, 496          in orgs, 536
      turning over all income properly accounted for to       psychologist
says all men are basically, 536
            an FBO, 489, 491 dismay, across the world is stimulated and
kept alive
Director of Inspections and Reports; see also Dept 3;               by PRs,
377
            Ethics Officer   dismiss(al)(ed); see also demotion; removal;
transfer
      assigned Danger if Ethics Officer had to be shot, 64          area
that can't keep its people, causes of, 303
      doing full hat inspection on area requesting       Chaplain informing
and handling any person routed
            personnel, 115              off staff, 296
      utilization survey done by, 115        Chaplain responsibilities
regarding, 296
Director of Records, Assets and Materiel, when he can         is a command
decision, 515
            be hit for lost items, 365       new personnel are either
routed off staff or up in
                             status, 296
Director of Training, quota of letters produced by the,       offloads and
org dev-t, 162
            155, 156         program any person sent off staff to improve
his
Dir of I&R; see Director of Inspections and Reports
employability for the future, 296
Dir of RAM; see Director of Records, Assets and          trying to get
others dismissed, reason for, 351
            Materiel         unmocking an area by firing people, 352
disaffection, Admin Scale and, 324           what to do with people who are
let go, 287-288
disagreements, out-reality and, 322          wrongful dismissal, 69
disaster(s); see also catastrophe; failure   disorder; see also chaos;
confusion
      definition, 6          backlog and, 98
      democracies courting disaster, 5       social disorder, reason for,
306
      executive actions for handling disastrous          where an
individual is capable of bringing disorder,
            occurrences, 5              there is disorder, 219
      GDS going down and staying down is courting  Dissem Div; see
Dissemination Division
            disaster, 6      dissemination; see also advertising;
marketing;
      heavy continual expenditure may result in, 6            promotion
      low income is a heavy risk that may result in, 6        bad, cause
of, 96
      three steps to handle, 5-6        books and, 545
      urgent directive and, 5-6         come-on dissemination; see come-on
dissemination
disbursement(s),       correct sequence of planetary dissemination, org
      FBO disbursements and transfers are normally only
procurement dissemination, high bodies in the
            by check, 507               shop and service and resulting GI,
277
      FBO No. 2 Account is kept on an invoice-           definition (in a
Scientology org), 234
            disbursements system, 495        ending the cycle with, 245
      keeping accurate record of, 507        end-off dissemination,
description, 245
      one pays only what FP has okayed to be paid and         how to boom
dissemination and income and hold
            how, 576              the boom, 96
disbursement files, Disbursement Section files every bill
increasing the demand by, 33
            received and purchase order in the, 574           marketing,
promotion and, 234
Disbursement Section,        no excuse to almost disseminate, 277
      files every bill received and purchase order in the
planetary dissemination, 277, 547
            disbursement files, 574          planetary dissemination, D/FBO
responsibility
      furnishing data required for FP, 574               for, 547
disbursement sheet, Treasury Sec doing a weekly          pulling the person
in with, 245
            disbursement sheet listing all vouchers and sums
strengthening vs. terminating the reach with, 245
            paid out by Div 3, 506           word of mouth; see word of
mouth
disbursement voucher,  Dissemination Division (Div 2),
      FBO issuing to Treasury Sec a voucher with each         sequence for
manning up a, 113
            transfer check, 506         Thetan-Mind-Body-Product system
and, 63
      separate voucher series for FBO No. I and 2        usually
undermanned, 179
            Accounts, 506    dissident person, removal of, 394
      tape-totaling, packaging and labeling monthly the  distance,
            FBO in-series vouchers, 507      communication and, 413, 417

                                 614

                             SUBJECT INDEX

distance (cont.) divisional officer, what determines hat of, 362
      getting things handled over a very long distance, 104   division
head, division(al) secretary, secretary; see also
      PTS has trouble handling something over a long
executive
            distance comm line, 104          actions to get in his
division's policy, 73
distraction(s); see also confusion; developed traffic;        Ad Council
and, 570
            noise            are executives, 141
      exec dealing with, 94       as a management echelon, 128
      individuals or areas that are affected most by, 82      being a relay
messenger clerk, 165
      noise and, 82          "doesn't know how to play the piano," 185
      org distracted from existing programs, 39          expected to have
at least done the OEC Volume for
      Problems of Work and, 83               his division, 128
      when a personnel or place is distracted, get in only          getting
nothing accomplished while sweating blood
            easy basics one at a time, 83                over work, 165
distribution,          hatting a, 186
      economics and, 144          hatting their staffs, 187
      of produced promo, 252      knowing how to play the piano within his
      planning of, 250            division, 128
                       must look for gross outnesses, they are never
Distribution Division (Div 6),               small, 73
      how it goes about building up demand for           Product Officer,
divisional secretary as a, 165,
            services, 145               166, 167
      PRO area control is the basic action of, 408       quotaing and, 156
      sequence of manning, 113          responsible for seeing that the
necessities of his
      zipping people into Div 6 and on into the org, 245
division are provided for in FP, 563
division(s), div(s); see also various divisions by name       training
(minimum) expected of a, 128
      applying income greater than outgo to each, 510         utilization
of staff by, 183
      blowing up or unmocking, cause of, 302       who is worth his weight
in gold, 198
      book of policy for every, 187          who takes initiative, 198
      building by stable terminals in organizing divs, 81     DMSMH; see
Dianetics: The Modern Science of
      combine into whole org form, 185             Mental Health
      developing concepts of organization and order      Dn; see Dianetics
            in, 201    do; see be-do-have; done
      division product, what adds up to the, 362   doctor; see medical
doctor
      don't unmock a working installation, 352
      emergency continued too long, handling, 577  D of T; see Director of
Training
      emptying due to overload, 305     dole; see welfare
      emptying out if it is undermanned, 282 dollar(s); see money
      Esto duties in a, 163  donation, handling for a huge donation for an
      Estos for, 163              unspecified service or services, 530
      Exec Council assignment of conditions to, 576, 577 done(s); see also
compliance; execution
      hat missing general ideal scene for, 342           backlogs, half-
dones and not-dones, 97
      larger divs getting assistant Estos, 163           exec getting
production done, 142, 167, 168, 223,
      ordering an E-Meter and case survey of a division's
224-225
            personnel, 577        exec getting things done, 141, 223
      policy not going in because there isn't anyone in       getting
people to get the work done, 93
      16 the, 73       half-done; see half-done
            quicksilver personnel" scene crashing stats       importance of
getting out letters, despatches and
            in a, 374             telexes based on the programs and getting
real
      raising the viability of a vital division or area not
dones on them back, 226
            producing well, 512         noncompliance; see noncompliance
      reinforcing the activities of productive divisions and        not-
dones; see not-dones
            areas, 511       prosperity depends upon getting things done,
223
      relationship to rest of org, 185       when people can't get it done,
find people who
      sequence of posting of, 113            can, 199
      staff turnover reduced by keeping divisional stats
            high, 287  door, leave at least a crack in the, 30
      statistic, every division has a, 155   double-entry finance "wizards
of Wall Street," 541
      there is always some individual assigned as  Doubt condition, exec
not meaning to do the job but
            responsible for work or production of every, 155
only wanting the title is in Doubt or lower. 94
      undermanning, effects of, 282, 302     downfall; see down statistic
      unorganized division, effects of, 302  downgrade, don't downgrade or
put black PR in
      untrained division, effects of, 302                books, 273
      what determines the division hats, 362 down statistic(s),
downstat(s); see also collapse;
Division 1; see Hubbard Communications Office                 contraction;
decline; depression; failure; loss;
Division 2; see Dissemination Division             slump
Division 3; see Treasury Division       administrator's stats down to
degree he fails to
Division 4; see Technical Division                 detect SPs, 62
Division 5; see Qualifications Division      agreement with stats being
down is suppressive, 67
                       area remaining downstat, handling, 169
Division 6; see Distribution Division        being reasonable about, 13, 67
Division 7; see Executive Division           big reason graphs fall is
there's nobody there, 14

                                  615

                             SUBJECT INDEX

down statistic(s), downstat(s) (cont.)       down statistic(s), downstat(s)
(cont.)
      blaming policy for a, 67               rewarding downstats, 328
      causes of, 15, 67, 170, 225, 301, 340              sag traced to lack
of hats and training on hats, 312
      chronic low-stat person is working very hard to
shutting off all but promotionally vital POs when
            keep the stat down, 65                       income is far
down, 576
      collapsing not only his own post stats but also the
sinking trend line on one set of graphs, 13
            stats of posts adjacent to his, 66                stat
collapses when person takes over a post,
      conditions under which org can sag and even
handling,66
            vanish, 115                 stat diving a bit, handling, 167
      crashes from exec attempting to raise standard of             sticky
graph, definition, 14
            living above what is earned, 205             thing to do is get
it up, 15
      Danger condition and, 171              traces at once to two points,
301
      danger of pretended knowledge of why a graph            undermanned
org will pay badly and go down, 282
            suddenly rose or fell, 14              unreal orders resulting
in, I
      dangerous situation shown by a sinking trend            untrained
exec will depress stats, 300
            line, 13              what it means if GDSes continue to go
down, 12
      declining org, Why of, 370             what it means when statistics
change suddenly and
      deposited goods are not produced by downstats, 555
go down, 6
      down graph can and must go up, 14            what the scene is if
stats just won't go up, 14
      downtrends and uptrends, 340                 "What was changed just
before it fell?" 14
      due to execs who do not get their crews to              when an
executive or governing body will have, 10
            produce,225                 when stats won't come up, you drop
the condition
      ethical failure at top of an org causing, 170
down, 65
      example of how stat drop occurs, 155         draft (military),
psychology and, 411
      executive's duty to investigate downstat area, 169      dream(s); see
also idea; plan
      failing to get ethics in on downstat junior, 209              being
assaulted, 329
      failure to hire or recruit causing, 301                 bringing
dreams and plans to fruition, 76
      failure to train people on their hats causing, 301            lack of
know-how to bring dreams into actuality, 75
      finding excuses for, 67                only to have a program is to
have only a dream, 75
      fixed idea being used to handle or explain a, 67
planning is based on, 76
      GDSes down because some people just don't know                seeing
one's dreams an actuality, 79
            how to get them up, 211                therapy and, 233
      goofs and, 13               to some men it seems enough to dream a
wonderful
      graphs don't fall or rise for tiny reasons, 14
dream, 76
      gross reasons for rise or fall, 14           drill(s),
      heavy effort into pushing a graph up and it won't go
agents of SP groups, drill for handling, 44
            up,14
      hidden counter-effort to keep it down, 14               demanding
staff be drilled on the org board, 162
      how downtrends occur, 340              on the org board, 162, 164,
186
      inactive management and, 13       drug(s),
      incorrect methods of handling a, 67                addiction, 170
      inefficient areas, what they usually trace to, 302            dreams,
ice picks, ice baths, and, 233
      international GI slump preceded by long GDS             society and,
288
            slump, 288            therapy and, 233
      investigation of, 14, 169              to handle aberration, 319
      justifying a statistic, 13-14                we are the only people
who can cure drugs, 237
      lack of full hatting is the Why of declining       druggie's dream,
204
            organization, 370           dummy,
      low book sales mean eventual emergency, 12              definition,
253
      low statistic staff member who never gets his stats
design, rough layout and, 253
            up is making low stats, 65             where it fits on the
assembly line for produced
      low stat personnel gets rid of good staff                     promo,
252
            members, 65           dunning creditors, 579
      LRH attitude toward low GDSes, 211           duplicating functions,
344
      making low stats, 65
      management not handling GDSes going down, 12       duplication,
duplicating; see also understanding
      nonutilized personnel causing pay and prosperity to
Axiom 28 and, 413, 417
            go down, 312                comm formula and, 413, 417
      no policy exists to have down stats, 67                 communication
and, 266, 413, 417
      only reason for, 15, 67                no squirrel is ever able to
duplicate our product, 29
      org downfall, what it traces to, 312         duty, duties; see also
post
      org reserves used for local emergencies or periods            forced
to abandon existing duties to start a new
            of, 489, 491                     activity, 77
      out-ethics and, 169               hat is a, 362
      policies that cover a stat crash or the collapse of
insisting that a post does the duties of that post, 162
            an area being overlooked or deliberately
inventing titles and, 74
            ignored, 374                list of hats and their duties
should exist, 364
      pulling off a success in one area and stats in own            person
not doing his post duties being unhatted with
            area crash, 374                  misunderstoods, 216
      "quicksilver personnel" scene causing, 373, 374               there
are no duties more important than remedying



                             SUBJECT INDEX

dynamic(s),      economic(s) (cont.)
      criminality is the abandonment of all responsibility          many
have had a hand in messing up people's wits
            on one or more, 218                    on the subject, 203
      first dynamic; see first dynamic       many tricks have entered into
economic
      forwarding the advance of self and all dynamics
systems, 147
            toward total survival, 59        marketing, delivery,
collection and, 226
      having orgs that serve to increase survival on all      Marx or
Keynesian crackpot theories, 558
            dynamics, 59                monetarist and, 205
      increasing knowledge, responsibility and control on           money
and, 144
            all, 157-158                not a science, 144
      management by, 129                one supplies or does not supply a
demand and gets
      second dynamic; see second dynamic                 adequately paid or
does not get paid for it, 226
      third dynamic; see third dynamic       original and first meaning of,
145
      top triangle and the, 157-158          people today are badly taught
on this subject, 145
      we intend to survive on all, 28        personal production of VFPs
and one's standard of
                                  living are intimately related, 203
                             selling affected by, 334
                 E           solvency and, 145
                             standard of living and, 203
Earth; see also planet; world           trap of, 148
      deserts and, 275            truths of wealth, 146
      grossly underpopulated, 275       way to good pay, 146
      lack of food, 275                 whole story of, 226
      lies poured into the overwhelmed population by          why people
believe in luck, 145
            radio, TV and newsprint, 377           why you get down
economies, 558
      only Clears and OTs will survive this planet, 278  economists, seek
to avoid law of VFPs and standard of
      on this planet the only real crime is to be broke, 277
living, 204
      preservation of the individual on, 218 economy, economies; see also
exchange; finance; money
      sacrifice of the individual for the good of society           failed
economies, basis of, 509
            here on Earth, 218               failing national economy,
cause of, 177
      short life span on, 277                how bills are solved in a
money economy, 148
      short-lived planet, 278                probable basis of national
economic booms and
      taking wider responsibility on, 222                depressions, 340
      this planet is an "almost" planet, 277       production cutbacks are
threat to, 328
      wrong orders of magnitude on, 275 economy (being thrifty), Emergency
Formula places
EC; see Executive Council               economy after promotion, 576
echelon(s),      ED; see Executive Directive; Executive Director
      management echelons, 128, 133, 134, 136      editor,
      strategic planning is done at upper echelon        example of the
psycho editor, 289
            level, 133            PR must be able to assume viewpoint of
an, 485
economic(s); see also exchange; finance; income; money   editorials, are a
direct effort to force opinion, 393
      a primitive art, 144-145
      banking basics are out, 554 education(al); see also hatting; study;
training
      basic economics eventually catches up, 205         bad texts and, 319
      basic natural economic law, 203-205          basic education, what
has happened to it, 319
      cannot remain ignorant of economics if you like,        changing the
whole educational picture by Word
            want, or use money, 144                Clearing, 237
      crackpot economics, 204-205       current disorganized family and
educational
      definition, 144                   scene, 201
      definition of capitalist, 410          data taught is being taught
less well, 328
      epidemic of economic ills bred by violation of basic          Earth
almost has education, 277
            economic law, 204                fallen under the control of
one-worlders, 328
      equalitarianism and, 205          inadequate or unreal basic
education technology
      exchange and, 148                      and facilities, 319
      explosive economic atmosphere, what makes it, 148       is less and
less real, 328
      factors in, 146             less data is being taught, 328
      false data on economics taught in very best        older technologies
are being lost in modern
            schools, 205                     rewrites, 328
      False Data Stripping on persons on subject         program to
establish better audio-visio educational
            of, 203                     facilities, 36
      false economic data, sources of, 203         used by hostile elements
to overturn the state or
      farmer, economics of the, 217                pervert the race and its
ideals, 319
      few people who know, 144          violation of study tech in a
person's education can
      group must be very clever to survive an explosive             turn
him into a seething mass of bypassed
            economic period, 148             charge, 429
      how to cut through the fog about, 148  effect,
      inflation; see inflation               comm formula and, 413
      insolvency and, 145               desperation and trying for total
effect, 239
      it is an economic world, 493           effect vs. able to have an
effect upon one's
      lid is coming off economic pot which is at a high
environment, 339
            boil, 148             group at effect, definition, 75

                                 617

                             SUBJECT INDEX

Effective Pubfic Relations,  emotional impact, design and, 256
      functions of a PR are listed in, 485   emotions, redefinition of
words is done by associating
      special edition for Church of Scientology               different
emotions and symbols with the word
            personnel, 485              than were intended, 410
      tech of PRO area control is found in, 408    empire(s),
efficiency, efficient; see also ability; cause; competence;         real
banking increased production and built
            skill                 empires, 556
      developing an insight into, 17         why they go broke, 558
      estimating an administrator's, 105     empirical, definition, 28
      inefficient group, cause of, 324  :mployee public, definition, 383
      org is as efficient and looks as good as its people are mployment;
see hiring
            hatted, 216      endlessly-being-dug ditch, 102
Egypt, pharaohs of, 148      endurance, of group, 171
elect(ing), who a mob elects, 219 enemy, enemies; see also attack;
attacker; opponent
electricity, two "poles" in, 241        black PR done to blow enemies off
the book
electric motor, principle of, 241            line, 273
embezzlement; see also rip-off; robbery; theft           books vs., 273
      example, 536           don't leave an enemy financed and solvent
while
      FBO takes action against, 546                you let your friends
starve, 49
      handling,135           examples of enemy-planned statements re
      missing stocks, action to take, 546                Scientology, 439
      using book money for running expenses, 558         few men in history
who have been without, 418
emergencY9 emergencies,           knowing the org board of allies and of,
94
      calling a slump after a backlog soar an            never forward an
enemy campaign on your own or
            emergency, I I              other lines, 439
      divisional emergency continued too long as evidence           one
can't just dedicate his life to eradicating the, 426
            an SP is about, 577         one propagandizes the enemy
population or one's
      divisional emergency continued too long,                own or
neutrals, 397
            handling,577          only answer to an enemy campaign, 439
      emergency PO presented as an emergency that was         the enemy
line, 438
            not an emergency, 506       unsuitable for staff, 290
      handled by making more money, 512      usually originates several
carefully worked-out
      handling of, 83, 84, 216               entheta statements, 438
      lining up 3 or 4 income sources each one of which       we cream them
whenever they raise their heads, 278
            would provide the needed funds, 512          why new leaders
are sometimes looked upon as a
      low book sales mean eventual emergency, 12              worse scourge
than a foreign enemy, 78
      noncompliance and, 23  energy, generated in the presence of two
poles, 241
      org reserves are used for local emergencies, 489, 491   enforced
overt have, definition, 175
      put a special section in charge of that emergency, 83   engineers,
wrong orders of magnitude and, 275
      "quicksilver personnel" scene and, 373
      shorter the time one has to handle a bad mess the  England; see also
Britain
            harder and more shocking it is, 24           army of spies from
every agency descend upon any
      spot who should have handled it, 216               and every popular
leader, 393
Emergency condition,         every government department in England has a
PR
      FP preventing divs or depts in Emergency from                 office,
377
            buying any but essential promotional supplies or
managers of businesses plagued by government, 393
            postage, 573     enhancement; see also auditing; hatting;
study; training
      tendency of a div in Emergency is sometimes to          Dept 13 and,
283
            demand extravagant or unwise purchases, 576       personnel
programing and, 283
Emergency Formula,     enrollment(s),
      places economy after promotion, 576          completions vs., 12
      shutting off all but promotionally vital POs when       high
enrollment-low income (stat discrepancy), 64
            income is far down, 576          high letters out-low
enrollment weeks later (stat
Emergency Officer, 201            discrepancy), 64
E-Meter(s), meter(s),        lack of enrollments caused by bad tech,
evidence
      are assets, 545, 547              of, 12
      are handled like money, 545       Qual collections stat high and
enrollment low, what
      as a personnel instrument, 292               it means, 12
                       repeat sign-up business being lost, 12
      bad needle on a personnel (definition), 292        rising completions
vs. falling enrollment, 12
      can be the subject of exchange, 557    entheta, black PR and, 438
      counted and safeguarded just like money, 557
      must be sold for more than they cost the org to    entheta letters,
Dead File Unit may go FTS on, 43
            produce or buy, 146   enthusiasm,
      ordering an E-Meter and case survey of a division's           going
dull, 320
            personnel, 577        is a vital ingredient in running orgs,
320
      when meters might be more valuable than      enturbulence,
enturbulating; see also ARC break; flap;
            money, 557            upset
      when the public sees just one book or meter on a        degraded
being and, 57
            shelf they do not buy, 546       people whose ethics are low
will enturbulate and
E-Meter check, policy on, 290                upset a group, 170

                                  618

                             SUBJECT INDEX

environment(s),  Ervin, Samuel James (US Senator), 393
      challenging, 65  esprit, coordination and, 120
      control of, 339  establish(ed)(ing)(ment); see also administration;
      effect vs. able to have an effect upon, 339             Establishment
Officer; hatting; lines; organization
      false environment, seeing a, 170             form; organizing;
organizing board; Organizing
      fully hatted org can be at cause over its, 181                Officer
      hidden actions of the insane can destroy faster than          at what
point the Esto system gets manned up, 180
            an environment can be created, 340           cannot build a new
world with broken straws, 371
      idea that Man had to adjust to, 339          comm lines, establishing
and maintaining of, 104
      if the org environment is not challenging there will
complement and, 357
            be no org, 65         concentration points in putting an org
together and
      insisting other group members control their, 341              keeping
it viable, 320
      Man is as successful as he adjusts the environment      Dept I
evolves the org, 180
            to him, 339           "doesn't know how to play the piano," 185
      Man thrives only in the presence of a challenging
            environment, 65       duplicating functions, 344
      musical chairs makes unstable, dangerous           fast flow hiring,
183
            environment, 368      finding the reason for the muddle is
there isn't
      mystery on post equals mystery of, 370             anyone in the
division, 73
      one's standards are directly related to one's desire to       fully
formed org in a heavily populated location
            have a controlled environment, 339                would need
hundreds of staff, 183
      org being cause over its, 181          hatting, basic sequence of,
182, 184
      sane group cannot help but control their, 341           hatting, the
vital necessity of, 181
      standard of living and, 203       holding the form of the org, 185
E/O; see Ethics Officer           how great orgs were built, 182
                       key income posts most often are empty, 179
EPF; see Estates Project Force          manning up for quality, 180
EPO: Estimated Purchase Order           new group or company should be
established first as
equal,                 a safe point and then as an operating point, 429
      making society all equal, 220          one mans up against
production, 179
      no thetans are, 58          org form and, 185, 187
equalitarianism, 205         personnel demands, handling of, 179
equilibrium, things cannot apparently maintain the       personnel, hats,
lines and, 346
            same equilibrium, 28        PR area control and, 429
                       primary targets of an Esto, 181
equipment; see also machine       procedure for introducing Esto system
into an
      FP authorizing the sale of any, 573                org, 178
      FP passing upon prices offered for any, 573        setting priorities
of who gets personnel, 179
      kept clean and functioning, 339        unmock; see unmock
      leasing equipment with an option to buy, 583       way to build a
strong future is to build a strong
      must be utilized, 333             org, 371
      obtaining inexpensive second-hand equipment, 583        with
established PR area control, delivery is put
      obtaining service facilities without driving the org
in, 429
            into debt, 583        you man income and delivery posts with
new
equity, justice and, 338                hirings, 180
erase, no viewpoint from which to erase anything, 65          you solve
areas by reinforcing stable terminals, 81
error(s), flub(s), goof(s), mistake(s); see also overt   Establishment
Officer(s), Esto; see also establishing;
            product               hatting; lines; order; organization form;
      altered policy can be limitless in error, 322
organizing; organizing board; Organizing Officer;
      auditing errors are always big, 14                 training
      Bolivar's, 46          assistants to divisional Estos in larger
divisions, 163
      down graph, somebody is goofing, 13          beginning an Esto right,
180
      examples of personnel errors (or crimes), 280           complement
and, 357
      executive and governing body errors and answers, I      Dept I
duties, 180
      getting a purpose manifested and rolling in the         do not
establish and run away, 163
            physical universe with no flubs, 134         duties and
functions of, 163, 180, 183
      graphs don't fall or rise for tiny reasons, 14          established
org form and, 181
      list of errors that do more to destroy an org than      establishing
and, 163, 181
            any other action, 281       example of Esto action, 186
      making goofs which absorb the time of other        Exec Esto; see
Executive Establishment Officer
            personnel, 305        executive, Esto handling of, 168
      Manuela Saenz' mistakes, 51-52         failures, 178
      outward signs of a badly organized group are       fast flow hiring
org and, 183
            slovenliness and fumbles, 207          first job of, 163
      personnel who have things "just sort of go wrong"       fully hatted
personnel and, 181
            around them, 318      grooving in new person on post, 366
      single biggest error in graph interpretation, 13        handling and,
213
      staff member who goofs is not the proper ethics         has to be
able to produce the real products and to
            target, 305                 get production, 168
      status puts any post flub onto a withhold basis, 298          hatting
and, 181, 182
      when he has no purpose and value he not only       musical chairs is
commonest reason any org
            goofs, he will commit crimes, 312                 collapses,
179

                                 619

                             SUBJECT INDEX

Establishment Officer(s), Esto (cont.)  ethics, ethical (cont.)
      new person on post too confused or out-ethics,          failure to
uphold or set an example of high ethical
            handling,366                standards, 170
      numbers required for a small or larger org, 163         fastest way
for senior to get into trouble is to fail to
      org form and, 186-187             get in ethics on downstat junior,
209
      performs the duties of the departments of HCO for       FBO appeal
line, ethics or justice actions for failure
            that division, 163               to use the, 564
      placement of Estos in org, 163         getting ethics in on the
planet, 61
      primary targets of an, 181        getting the condition one fails to
assign, 66
      product has to do with an established person or         gotten in by
definition on person, 171
            thing, 168       graphs and, 156
      proving one can Esto, 180         group justice vs., 169
      recruiting idle area auditors to be, 178           hats and, 306
      recruitment of, 178         having to get in ethics to live in this
universe at
      screaming for an Esto to save the org, 164              all, 66
      second task after getting staff working at their posts        heavy
ethics, 161, 162, 306, 352
            producing something, 163         hitting with ethics vs.
programing and giving
      solution is the, 163              someone a full hat, 312
      starting a new suborganization, 33           honesty; see honesty
      taking key production personnel to be, 178         how to assign
conditions, 63
      when breakdown occurs, 183        how to have orgs that serve to
increase survival on
Establishment Officer system,                all dynamics, 59
      Dept I and, 178-180         how to prevent orgs being used as means
to oppress
      how fast it can be put in, 180               others, 59
      how to introduce the, 180         illness and, 38
      manning it up, 180          in-charge letting ethics go out on his
juniors, results
      procedure for introducing into an org, 178 . of, 209
Estates,         is a personal thing in relation to a group, 169
      how much is needed weekly for, 580           it takes the ethical few
to handle the many, 371
      retread in, 162        Job Endangerment Chit; see Job Endangerment
                             Chit
Estates Branch, why it tends to go PTS, 43         just because we do not
at once get ethics in on the
Estates Project Force, new recruit and, 182, 184              planet does
not mean we can't get any tech in, 61
estimation, of distance, 417      law; see law
                       leaving at least a crack in the door, 30
Esto; see Establishment Officer         most important zone of ethical
conduct in an org is
ethics, ethical; see also justice            at or near the top, 169
      accepting an illegal order is actionable, 364           never finally
shut off a possible demand, 30
      actions taken if too many chits occur in staff          no ethics
change, 60
            member's file, 69           none are good little angels, 62
      admin, tech and ethics, relationship of, 60, 65,        offenses; see
offenses
            71,483           orgs where ethics is tight and savage grow in
      advancing by getting in ethics exactly on-policy and
numbers, 65
            correctly, 59         our punitive force is our ethics system,
30
      any post requires clean ethics record, 297         out-admin area
and, 71
      apology given to person wrongly suspended from          out-ethics;
see out-ethics
            post, 7          people not to recruit, appoint or leave on
post when
      below administrative Whys there is usually an ethics
found, 371
            situation, 169        personnel and, 304
      blunting of demand prevented by, 33          person not fully hatted
is liable to ethics action, 370
      Board of Investigation; see Board of Investigation      person who
depends on others to keep his ethics in
      chance to get ethics in on self before really                 for
him, handling, 173
            crashing, 171         police action is not a substitute for
having purpose
      character of Man, 291             and value, 312
      chits; see chits       policies that cover a stat crash or the
collapse
      cleaning up and reviewing the current operation of a
of an area being overlooked or deliberately
            company, example, 135            ignored, 374
      Committee of Evidence; see Committee of Evidence        PR and, 483-
484
      conditions; see conditions        program to get an ethics system in
smooth
      Court of Ethics; see Court of Ethics               operation, 35
      crime; see crime       prosperity related to ethics being in, 171
      crimes in Scientology; see crimes in Scientology        "quicksilver
personnel" scene and, 374
      criminal; see criminal      reason our ethics system exists, 30
      definition, 171        science of, 60
      dev-t and, 162         sequence of getting in ethics, tech and admin,
60
      discipline; see discipline        staff member who goofs is not the
proper ethics
      dishonesty; see dishonesty             target, 305
      endurance of group related to ethics being in, 171      steps for
getting in ethics on a staff member, 171
      ethical group, how to get one, 324           strategic planning and,
137
      exec failure to wear ethics and justice hats, 169       strategic
plan writers, using ethics as needed
      exec must keep ethics in on himself and those below
on,138
            him, 170         suppressive type blows when you get in ethics,
59

                                  620

                             SUBJECT INDEX

ethics, ethical (cont.)      event(s) (cont.)
      suspension from post pending investigation, 7           successful,
402
      tech works only where ethics is in, 65       surprise, 402
      ten percent making all the tough work in, 62       unsuccessful, 401
      tours being used to take longer leaves with org         value of, 373
            paying expenses, 373        well-attended, 402
      unethical people defined, 169     evidence, rumors accepted as, 329
      unmocking an org or its parts with too heavy evil,
            ethics, 352           confront of, 65, 424
      vital to any organization to be ethical, 169       example of sweet
old lady standing in middle of
      we didn't, a long, long time ago, get in ethics, 66
gangster battle, 65
      weeding out personnel, 292        living in a fairyland where nothing
evil is ever
      we have the natural laws of, 60              done, 65
      when admin is out, tech is out, and ethics has long
            ceased to exist, 71   evolution, worthwhileness of any
evolution depends on
      when a person has no hat he lacks purpose and                 the
soundness of the strategic plan, 125
            value, 312 examination, from time to time on the duties and
      when ethics has to be put in, responsibility is out, 71
actions of one's post, 298
      when PR won't go in, ethics is out, 483      Examiner Reports,
surveys of for promotion, 239
      when tech won't go in, ethics is out, 483    excellence, quality
degrades vs., 260
      when you get in ethics, the decent one raises his
            necessity level and measures up, 59    excess, production in
excess of standard of
      why our ethics system exists, 30             living, 203
Ethics (section of org),     exchange; see also economics; finance; income;
money
      how Ethics and Personnel work together or          accomplished only
by delivery, 200
            conflict, 307         administrator and, 102-103
      points Ethics checks into when Personnel receives a           ads
that don't bring about exchange, 266
            personnel demand, 304       amounts (of money) sent abroad for
exchange, FBO
      target of, 307              handling of, 504
      tracing any trouble in an area back to a failure to           auto
industry and, 562
            recruit and train, 307           blockage of, 149
Ethics E-Meter Check,        blue-white diamond example, 561
      reference, 290         books, tapes, cassettes, films, insignia,
meters and
      use in hiring, 290, 291                related items can be the
subject of, 557
                       breaks as soon as one ceases to deliver, 145
ethics files, thick, 61           can occur in many ways, 148
Ethics Hearing, chits and, 68, 69       communication and goodwill leading
to, 259
Ethics Officer, Master-at-Arms; see also Director of          consumption
and, 101
            Inspections and Reports          delivery and, 145, 149, 200,
561-562
      blows handled by, 296       demand and, 148
      Director of I & R assigned Danger if Ethics Officer           Deputy
FBO for Marketing of Org Resources for
            had to be shot, 64               Exchange, 557
      executives consistently not on post, handling, 296      dropped out,
147
      getting the condition he failed to enforce, 64          example of
when exchange is impossible, 145
      Job Endangerment Chits, handling of, 68            examples, 561
      may become PTS, 43          "fair exchange" defined, 561
      must see that newly hired people are not left to        "fair
exchange" gives one a rather level
            accumulate as temporary, 296                 progress, 562
      must see that new personnel are either routed off       finding out
what people want that you can deliver,
            staff or up in status, 296             149,238
      points to check in area demanding personnel, 304        four
conditions of, 561-562
      requirements for, 175       giving something more valuable than money
was
etiquette, manners and, 403             received for, 561
                       gross income and, 145
evaluation(s), eval(s); see also investigation           group member and,
101-102
      execs, most of their evaluations are not written, 168         group
which takes in money but does not deliver
      includes handling orders, 167                anything in exchange,
561
      income volume and, 226      history of, 144
      mini programs and, 198, 201       in abundance, 561
      observation and, 86         internal group pressure determines which
condition
      of continents and individual orgs are done at                 of
exchange is in practice, 562
            Flag, 201        is the basic problem, 149
      policy outnesses included as part of all statistical
marketing and, 249
            evaluations, 323      mini programs and, 200
      thumbnail evaluations, 134        money and, 144, 1479 1489 238, 552
event(s); see also caper          offering nothing in exchange, 102
      conceiving of an event that gets attention, 485         of goods or
services kind for kind is too clumsy, 144
      failures, main Why of, 401        of something valuable for something
valuable,
      goodwill generated by, 231             1489 238
      PR is about 80% preparation of the event and about      org income,
staff pay and, 561
            20% event, 401        orgs and, 238
      staff doing, 373       partial, 561

                                 621

                             SUBJECT INDEX

exchange (cont.) executive(s) (cont.)
      principles of exchange work continuously, 149           big vs.
degraded beings, 58
      problems of viability brought down to basics of, 148          Board
of Investigation and, 5
      product and, 167       bonus eligibility, 129
      promotion and the exchange factor, 259       burning the midnight oil
catching up on his
      prosperity and, 148               study, 168
      references, 238        camouflaged hole and, 94, 297
      rip-off vs., 561       can attract attention and enthuse and interest
      short-changing defined, 561            others, 143
      solvency and, 147           can do any job, post or work in the area
under him,
      survival and, 100, 101            1, 94, 95, 167
      unions and, 562        can go only so high without being terribly
precise in
      welfare and, 102, 146             their use of tools, 129
      what happens when it is not competently handled by      can handle
any machine under him, 1, 94
            group, 100       can note and work rapidly to repair any
outnesses
      what is considered effective exchange in                observed, 95
            promotion, 259        can't evaluate without an idea of stats,
reports and
      world of, 190               inspections, 167
      you can't take more out than comes in, 16          can't really be
the one in charge if the thing one is
exclusion,             in charge of doesn't exist, 63
      field members excluded by org, results of, 331          carelessness
about org's money and property, 17
      things which set a group or organization on a           cares about
his job, 94
            course of, 330        cares what happens to org, 17
      war and insanity caused by, 328        caring nothing for org, 17
exec; see executive          carries laws into effect, 141
                       changing gears, 96
Exec Dir; see Executive Director        chaos and, 159
Exec Div; see Executive Division        character (most ideal) of, 143
Exec Esto; see Executive Establishment Officer           choosing what PL
he wants in, 72
Exec Sec; see Executive Secretary       clean, 135
                       command decisions, examples, 515
execution, lack of program execution, 3, 37, 75          comm into remote
area which has no stable
executive(s); see also administrator; leader; manager;              point,
80
            officer; senior       comm lines and, 165, 167
      abilities vital to an, 16         common sense lacking, 374
      ability of, 167-168         communicating into a disorganized area,
80
      ability to communicate, 143       communication and, 76, 94, 143, 161
      ability to make money for org, 19      communicator and, 19-24
      abusing statistical management, 191          communicator, executive
actions of a, 23
      accepts help conditionally, 94         communicator freeing exec's
time for essential
      achieving the beingness of an, 142                 income-earning
actions, 23
      acting without all the data, 26        communicators or secretaries
earned by, 19
      Admin Cramming gotten in by, 160       company losing its execs to
companies where there
      admin, handling of, 168                is "more opportunity for
expansion," 135
      advice from juniors, I      competence and, 1, 143
      affinity for their area and their people, 143           confronting
evil, 65
      analyzing exec's general competence, 142           confusing a comm
line with a command line,
      answer to their troubles, 159                165, 166
      anti-org people, 17         "consider time," 24
      arbitraries and, 2          consistently not on post, handling, 296
      are the building blocks of orgs, 371         control, lack of, 374
      arranges personnel and organization to handle types           correct
comm and, 161
            of actions and confusions, 80          cover-ups for execs who
won't keep the place
      attaining ideal scene of an, 168             busy, 352
      attempting to raise standard of living above what is          data an
exec wants is in stats, reports and
            earned, 205                 briefings, 166
      backlogs and, 98       deals with the frailty of human variations and
      bad exec, indicators of, 9             distractions, 94
      bad news on an exec's lines, 24        definition, 94, 95, 141, 169,
223, 333
      basic staff hat not known by, 343      definition by Daniel Webster,
141
      baskets, use of, 159        degraded being resents, hates and seeks
to obstruct
      battle plans and, 126             any person in charge, 57
      becoming effect of post and organization,          degree he can
achieve production or service and
            result of, I                satisfy users, 94
      beginning a new activity, 93           demanding Ad Council pass a
directive to remedy a
      being "a good fellow," 205             situation, 26
      being a Product Officer vs. being a comm clerk, 165
demanding correct comm, 161
      being reasonable about graphs, 13      demanding hattedness and
people performing duties
      believing no new plans can ever be done,                of their
posts, 162
            handling, 78          demanding to borrow money, 17
      best liked executive, 95          demands an up-to-date org board and
staff drilled
      biggest error in graph interpretation by, 13            on it, 162

                                 622

                             SUBJECT INDEX

executive(s) (cont.)   executive(s) (cont.)
      department head or above, 169; see also department      finance and,
337
            head       fireball as an, 167, 168
      deputy in training, 332           fire-breathing, 374
      deputy system, 332          firstjob for an, 183
      derivation of the word, 141       flaps and, 199
      description, 93-96          flow lines and, 165
      designates who is to do what, 94       follows things to the end, 141
      desk, use of, 168           forced into Non-Existence, 94
      despatches and, 166, 167, 168          forming a clique, I
      detecting execs who are not making crews           fresh alert
attitude toward what is going on, 24
            produce,225           fully trained, on-policy exec will raise
stats, 300
      dev-t and, 4, 80-81, 159-160, 161-164        gear up to really
deliver, 200
      dev-t policies and, 4       general exec actions, 72
      dev-t spotted miles away by, 159       "gets his hands dirty," 168
      disastrous occurrences, handling, 5-7        gets in policy on a
gradient, 72
      disorganized madhouse, handling, 83          gets people to get the
work done, 93, 95
      distinguished from legislative and           gets something done, 141
            judicial, 141         getting an opinion or explanation when an
order is
      division head; see division head             meant to be done, 215
      does not himself require supervision, 142          getting dev-t
knows at once what posts are not
      does not wait for orders to act, 142               held, 80
      doing a little bit on a lower job each       getting place hatted so
it knows what it should
            day,168               handle, 160
      doing himself out of a job by getting the job           getting
production done, 94, 142, 167, 168, 223,
            competently done, 94             224-225
      don't be reasonable, 199          getting upper execs in training,
180
      don't take conclusions of a junior, 199            getting what's
wanted and working out what will
      double hatted and too busy on other hat, 14             next be
wanted, 167
      Doubt, exec in, 94          giving people the responsibility and
wherewithal to
      downstat area investigated by, 169                 do their jobs, 96
      down stats, when an exec will have, 10       good exec, actions of,
80
      drilling and, 164           good execs, common denominator to, 143
      driven up the chimney, cause of, 162         good exercise for a
senior exec, 37
      drowned exec, cause of, 159       granting of beingness, 96
      duties and actions of, 72, 141-142, 159            grasping
principles of confusion and the stable
      duties, main, 167                 datum, 80
      emergencies in remote area, handling, 83           group can't expect
its high brass to carry the
      endangering delivery, 374              load,341
      errors and answers, I       guided by policy, 142
      essential courses for training execs to manage          handles the
whole area while he gets people to
            successfully at org level, 128               help, 93
      establishing the exchange principle that will be        handling or
controlling an activity, 142
            followed, 562         happy to have help improving the remedy,
26
      Esto handling of an, 168          has charge of, directs, manages and
serves his
      Esto tech and, 199                area, 141
      ethical group, exec responsibility for, 171        has to be prepared
at any time to wade back in and
      ethics and, 169             put it right, 94
      ethics kept in on himself and those below him, 170      has to know
what users need and want and furnish
      ethics of exec are out, handling, 169              it, 94
      evaluations of, 167, 168          has to know who to call on to do
what, 94
      example of div sec who can get nothing       hats and hattedness of
juniors, responsibility for,
            accomplished, 165                301-303
      excellent executive, criteria for, 302       hats provided for
juniors and seeing they are fully
      Executive Director; see Executive Director              checked out,
301-302
      Executive Secretary; see Executive Secretary       hatting at a
distance on comm lines, 160
      "exhausted executives," key to, 309          hatting those around
him, 160
      facility differential, 19         "having to know all," 165
      failing to hat juniors, effects of, 303            head of a part has
the statistic of that part, 63
      failing to hold together and control activities they          helping
people to understand their jobs, 96
            are in charge of, I         hiding himself on a relay despatch
line, 168
      failure, causes of, 1, 301        higher they go, the more stress
that hits them and
      failure to uphold or set an example of high ethical
blows them apart, 286
            standards, 170        holding his position, 141
      failure to wear their ethics and justice hats, 169      how to boom
dissemination and income and hold
      false economic data inhibiting prosperity of, 203             the
boom, 96
      familiarity with the tech required in the org, 142      how to win on
new job as an, I
      favors, exec who seeks to survive on favors given, 95         how to
work effectively in a formed activity, 95
      "fear of juniors' actions," 165        Hubbard Causative Leadership
Course, 106
      FEBC and, 128          ideal scene for an, 168
      FEBC trained officer will send stats up, 300       ignoring
nonproducers, results of, 205
      feeling worked to death, cause of, 159       ignoring real producers,
results of, 205

                                  623

                             SUBJECT INDEX

executive(s) (cont.)   executive(s) (cont.)
      important that exec be able to write clean, concise           only
way an exec can wear his own hats and do his
            programs, 122               own work, 4
      indicator of no exec interest, 284           opening up new fields
for delivery standardly, 374
      inexperienced, I       optimum exec, 280
      information and, I          ordering, condoning or permitting a staff
member
      informed, 1, 166            to leave his post unfilled or
inadequately
      initiative and, 198               covered, 374
      inspecting the department, 198, 199          orders, wording of, 215
      inspecting their areas daily, 281, 284       organizing and, 142, 374
      inspections and, 167        org board drilling and, 162, 164
      intervention by senior execs, 25       Org Exec Course and, 128
      is not continuously elsewhere or missing, 141           orgs the
great execs in Scientology came up in, 183
      issuing orders, 1, 5, 25, 71, 72       out-ethics and, 169, 170, 199
      issuing orders that unmock working installations,       outside firm
does a certified inventory when exec
            effects of, 373             structure changes, 546
      it requires real genius to discover how gross and       overhauling a
project, 42
            how basic an outness can be, 72        overload and, 93
      job endangerment and, 23-24       overload, safeguard against, 23
      juniors that don't do CSW, 160         overt product makers, results
of exec ignoring
      keeps an org or an area of it functioning, 95                 them,
205
      Key Ingredients and, 77, 94       overt products and, 223
      knowing org board of allies and enemies, 94        overwhelmed, cause
of, 159
      knowing what the tools of management are and how        overwork and,
33, 77
            to use them, 127      perfecting the org while producing, 142
      KRC triangle and, 157       persons who may not be in top command
posts, 175
      lack of information, result of, I      Phase I and, 93
      leadership and, 143         Phase 11 and, 93, 95
      leaving his job, reason for, 24        playing the org board under
him, 94
      leaving willing personnel standing around unhelped      "playing the
piano" across the divisions, 128
            and unguided, 95      policy, promotion and planning job of, 96
      Liability, when he goes into, 94       "poor-worker" pitch in an, 17
      line police action of, 159, 160        popularity, exec using
position to buy, I
      listening to PR from a staff member, 205           popular orders,
issuing of, I
      listing problems org really does have, 37          posts that are
expected to have done the OEC and
      living lives of total harassment and confusion,               FEBC,
128
            reason, 81       power associated with the word, 141
      look for the program or orders that were dropped        preservation
of his org is a first consideration
            or forgotten before originating new ones, 3             of an,
95
      losing grip on his post, cause of, 159       production and, 142
      losing people from all ranks, particularly toward the
production quotas and, 195
            top, 286         production vs. organization, 200
      makes things go right, 94         products demanded by, 164
      making an, 165         program handling by, 42
      management and, 141-142           programs and, 41-42
      Management Status Checksheets, 129           projects, not good for
exec to start a lot of new, 72
      marrying boss's daughter, 95           prolonging term of appointment
of, 23
      mini programs, 198, 199           PTS execs, how it can occur, 43
      most of their evaluations are not written, 168          PTS person
may not be on top command posts, 175
      must be prepared to wade back in and put           pushed up from
lower to upper level management
            something right, 94              status, 129
      must be someone from whom others are willing to         Q and A and,
106
            take orders, 143      Q and A Checksheet and, 106
      must develop a sensitivity to indicators of outnesses
qualities of, 143
            and systems to correct them, 94        "quicksilver personnel"
scenes and, 372
      never issue an order to get an order you have           raising
income markedly beyond normal
            already issued complied with, 71             expansion, 20
      noise and, 82          raising stats, 1, 19, 67, 72, 300
      noncompliance and, 23, 82, 94          reaches those areas which need
to be handled, 141
      Non-Existence and, 94       remote areas and, 80
      no one there at the receipt point, 83        remotely located exec,
83
      no report and, 84           requirement for mi ddle and central
management
      normal and routine posts failing under him,             personnel to
draw full pay or be bonus
            handling,94                 eligible, 129
      not regarded highly by anyone, 95      requirements and
qualifications of, 95, 141, 143,
      observation and, 94, 167               169,175,302
      OEC and Management Volume admin tech used          respect for, 143,
224
            by, 199          responsibilities of leaders, 46
      one personnel cannot do all the work of a          responsibility
and, 142
            Scientology org, 95         rest or recreation, 23
      one should not issue a directive in the face of         routing and,
159-160
            disaster and just hope, 6        running an established
activity, 93

                                 624

                             SUBJECT INDEX

executive(s) (cont.)   executive(s) (cont.)
      scene of an, 167       ulcers and overwork, reason, 77
      seeing what had to be improved and what was        undermining
authority, effects of, 153
            satisfactory in an exec's beingness, 142          understanding
and, 143
      seeking to raise his own rewards above what he          understanding
the nature and beingness of an, 141
            personally is earning in terms of VFPs, 205       units under
and around exec going to pieces, cause
      selling assets to pay bills, 17              of, 159
      senior executive strata of management, 128         unreal orders, 1,
83
      sequence of posting of, 113       untrained, effects of, 300
      short-sighted, 374          untrained exec, how he or she can win, I
      single-hands while he trains his staff, 93         upset at the idea
of expansion, reason for, 32
      slow compliance and, 84           up stats and, 10
      sole reason competent exec grows tired, wants to        urgent
directive and, 5, 25
            quit, etc., 24        use of I warning, I admin cramming, I
retread
      solves areas by reinforcing stable terminals, 81              system,
162
      special projects and, 42          using the hats and posts and
functions correctly in
      spending part of each day clearing all traffic at             order
to achieve the utmost production from the
            once, 159             org as a whole, 128
      spotting execs who do not get their crews to       utilization and,
333
            produce,225           value of, 142
      stable terminal, exec is a, 141        viable org or area and, 95
      standard of living and, 204       visibility of, 141
      stat analysis and, I I      wanting the product he is asking for, 110
      stat of, 63            way to stay at top, 95
      stat rationalization, 67          wearing, unknown, the hats of
others, 4
      stats depressed by untrained exec, 300       what an exec is, does
and eventually has, 142
      stats going suddenly down or up, handling, 6-7          what drives
one and one's org off post, 159
      stats raised by trained exec, 300      what he should do instead of
sending out a mad
      status, exec wishing title for, 94                 avalanche of
orders, 72
      stat wobble, action on, 168       what one would have to know to
adequately
      stellar execs, 137, 142                perform the duties of an, 141
      steps for getting in ethics on a staff member, 171      what to ask
where no real or valuable production is
      successful, 24, 143, 302               occurring, 110
      success, full essence of, 226          what to do while learning an
exec post, and yet
      superintends the execution of laws, 141                 acting as
that exec, I
      supervisi - on and, 94,-96, 142, 167         what you are assigning
conditions to doesn't
      suppressive person put in as an exec, effects of, 84
expand, handling, 64
      supreme test of ai~,
            ,94  what you will have if each person in org wears all
  survival and, 95 ~ ,       hats or one wears all and the rest wear none,
  96
  taking a personnel by recommendation, not by his when a personnel or place
  is distracted, get in only
      experience with the personnel, 94       easy basics one at a time, 83
  taking up the matter with those who will be when continuing to single-hand
  will destroy
      affected, I      anything that has been built, 95
  targeting of divisional statistics and quotas, 155     when exec's status
  as an exec would cease, 142
  telex orders and, 72 when he can call himself fully competent or
  test of an, 126      informed, I
  Thetan- M ind- Body- Product system, 31-32  when he can relax his control
  of a sector below
  thinks of the area and organization first and          him, 94
      repairs, 94 when he is a traitor to his people and the org, 333
  "think time," 24     when people can't get it done, find people who
  those beings who keep things going are few, 58         can,199
  those who do the work sometimes know best, 26    when remote exec hasn't
  got a chance of attracting
  three conditions wherein you get no answers or         attention, 83
      compliance, 82   when your despatches or orders aren't getting
  today's grief was visible months ago on your           answered or
  actioned, don't ever keep issuing
      stats, 14        more of the same, 83
  tools of management, 127   who can't be kidded or lied to, 167
  top stat execs, what they do, 93 who can't organize or get others to do
  so, 374
  top triangle and, 157      who doesn't notice PTSness indicators and act,
  44
  towering in-basket, 4      who is worth his weight in gold, 198
  traffic, lines and, 159    whose orders are contrary to policy, 83
  traffic worries, reduction of, 160    who sits back and waits for others
  to act when a
  trained, exec must be, 301       situation is grave, 93
  training an, 4  who will not train his people, 303, 305
  training officer function of, 94, 302 why an exec needs to have a concept
  of the ideal
  training program for, 129        scene, 142
  training responsibilities of, 301-302 why he evaluates, 167
  trying to get all PLs in at once can swamp an    why he must be able to
  conceive of basic
      org, 72          outnesses, 72
  two jobs of an exec in a formed org, 96     why the exec is there, 223
  two-thirds of their time is devoted to      why those in charge get upset,
  215
      production, 168  without previous experience or study, 1

                                  625

                             SUBJECT INDEX

executive(s) (cont,)   Executive Council (cont.)
      work and, 223          verifying that FP covers the necessities of
org
      worker-oriented, 16, 95, 224                 operation, 490
      writing despatches into an area and getting no          what was the
Ad Council became the, 572
            action or answers, 83       why cash/bills is Exec Council's
stat, 570-571
Executive Council,           why it isn't good for one to hand out strings
of
      Accounts Summary submitted to, 575                 orders, 72
      achieving "outgo less than income," 576      Executive Directive(s),
      actions of (regarding FP), 575-576           Ad Council and, 27
      actions to keep income up, 576         are not there to give new
orders, 72
      Ad Council assisting Exec Council in planning for       Comm Ev for
following illegal or contrary orders
            org solvency, 572                instead of FOs, PLs, and EDs,
154
      Ad Council does its proposed income planning and        demanded
directive, 26
            FP and submits its recommendations to, 570        demanding a
directive when things look like they
      Ad Council passes FP to, 500                 will get rough, 27
      Ad Council vs. Exec Council role in FP,            FP directive
issued as an, 577
            569-570,572           labeling of, 27
      any matter affecting org financial health must be       legal orders
are found in, 154
            passed upon or planned by, 573         purpose of, 72
      as a management echelon, 128           raising stats by canceling all
EDs not issued by
                             LRH, 73
      assigning conditions to divs on the basis of the        urgent
directive system and, 25
            GDS, 576, 577    Executive Director, Commanding Officer,
      basic org costs, why Exec Council needs to know         achieving a
flourishing, prosperous org, 198
            them, 583        actions for getting mini programs done. 198
      bean theory and, 511, 570         battle plan and, 125
      building a viable, expanding and prosperous        controlling his
org, 198
            org, 571         cosignatory on FBO No. I Account, 513
      cash/bills is stat of, 565, 570-571          cosigner on FP
allocation transfer check, 501
      check signers and PO signers are not necessarily        cross-orders
coming into the org, handling, 201
            Exec Council members, 577        departmental inspections and,
198-200
      composition of, 570         don't be reasonable, 199
      coordination is why we have, 121       don't tolerate out-ethics, 199
      definition, 570        establishing quotas, 156
      divisional emergency continued too long,           Esto tech and, 199
            handling, 577         example of handling a theatrical company
about to
      ensuring org never spends more than CGI plus            bog, 186
            reserves, 579         flaps and, 199
      FBO may override allocation proposal of, 573       FOLO ensures ED
does have control of his org, 201
      finalizes FP and income planning and presents it to
indicators of ED who does not have control of his
            FBO, 500              org, 201
      financial health of org is in hands of, 570        is an executive,
141
      forwards FP to FBO for final approval, 576         mini programs and,
198-202
      FP and, 490, 500, 511, 569        organize only toward actual
production, 199
      FP approved or passed by, 506, 570           responsibilities
regarding Treasury Secretaries,
      FP is a primary duty of, 569                 489,491
      FP Program No. I and, 583         sequence of hats ED gradually
unloads as his org
      helps CO/ED achieve flourishing, prosperous             takes over,
114
            org, 198         standard org CO/ED tool, 198
      Income Note Collections Summary and, 575           substitute
signatory on Finance Office accounts, 513
      income planning and, 500, 579          training (minimum) expected of
a, 128
      it is more vital to pressure income up than to save           unreal
org program, handling, 201
            money by FP restrictions, 576          when people can't get it
done, find people who
      long-range FP and, 570            can, 199
      major responsibility for FP lies with, 569         who is worth his
weight in gold, 198
      meeting weekly to review basic operational   Executive Director
International, as part of
            costs, 583            international management, 521
      Monthly Bills Summary and, 574-575     Executive Division (Div 7),
      ordering an E-Meter and case survey of a divisions
            personnel, 577        anything can be put in Exec Div for a
while, 42
      org that doesn't hold, 121        sequence for manning it up, 113
      reason for, 121        Thetan-Mind-Body-Product system and, 63
      references, 569  Executive Division Worldwide, 35
      responsibility for successful conduct of org, 572  Executive
Establishment Officer,
      responsibility for Treasury Division, 575          Dept I and, 178-
180
      reviewing proposed income planning and FP, 570          does not put
in Dept 2 or act as Dept 3, 179
      seeing what underproductive areas are causing a         first post
new Exec Esto should take, 178
            reduced allocation, 511          freezing all personnel
transfers, 179
      shutting off all but promotionally vital POs when       musical
chairs and, 179
            income is far down, 576          personnel demands and, 179
      solvency and, 570-571, 572, 576        recruiting Estos and other org
staff, 178
      solvency of org is responsibility of, 565          setting priorities
of who gets personnel, 179

                                  626

                             SUBJECT INDEX

Executive Establishment Offlcer (cont.) expansion, expand(ing) (cont.)
      success of, 180        failing to expand with new demand, 33
      taking key production personnel to be Estos, results          "fair
exchange" does not guarantee any, 562
            of, 178          "fair exchange" gives one a rather level
      works as Director of Dept 1. 178             progress, 562
Executive Secretary,         finance and, 337
      first product of, 63        force used in order to expand, 28, 30
      has no stat if his portion of org does not exist, 63
formation of D/FBO Network is a direct push for
      has products of his or her portion of org's             individual
org expansion, 551
            divisions, 63         funds lacking to expand over a long
period on a
      inspects physical areas of Dangers and             non-income-
producing PR area control
            Affluences, 64              operation, handling, 428
      powers of inactive Ad Council delegated to its          future
expansion depends upon reaching not only
            individual Exec Secs, 2                old and on-lines public
but especially new
      program handling by an, 42             public, 550
      routine used when having to intervene, 25          group composed
only of individuals cannot
      urgent directive system and, 25              expand,8
Executive Status Zero, description, 129      group taking on more area, 340
Executive Status One, description, 129       growth of org depends wholly
upon inclusion, 330
                       guarantee of, 562
Executive Status Two, description, 129       help and, 33
Executive Status Three, description, 129           how org establishes its
own level of contraction
Executive Strata, as part of international               or, 562
            management, 521       if you can get in ethics, tech and admin
you have an
exhaustion, key to "exhausted executives" or staff            org and, 60
            members, 309          internally, the only way we have been
held back is
existence, how people cling to an even painful                by out-ethics
and nonproduction, 371
            existence, 305        into a decadent culture, 340
existing, what you are assigning conditions to doesn't        is the whole
reason you are assigning conditions, 64
            exist, handling, 64         key to, 562
                       leads to life, 29
existing scene, definition, 416         money and, 148
Expanded Dianetics, PTS handling and, 176          nations and, 28-31
expansion, expand(ing); see also prosperity; success          no orders and
nonexpanding group, 8
      achieving an org not only solvent, but       occupying territory, 31
            expanding, 580        only thing limiting an expansion to meet
      acquiring too much territory too fast, 31               demand, 282
      affluences and, 32          organizing to expand, 28
      almost impossible to run nonexpanding org with          org(s),
            ease, 33              controls and expands its field, 199
      altering the basics of the tech and stopping            expanding to
thousands of staff, 282
            expansion, 29               has to be a certain size to be
solvent, 281
      answer to current expansion, 130             must continually reach
not only old and on-lines
      any org must expand to survive, 33                      public but
especially new public to
      assigning conditions by graph and, 64                   expand,550
      at the rate of demand, 282             remaining small or growing
slowly because they
      basic ingredient of, 81                      did not properly or
extensively market their
      bringing it about, 512                 wares, 550
      Buddhism and, 29            where ethics is tight and savage grow in
      collapse vs., 348                      numbers, 65
      company losing its execs to companies where there
overexpansion, definition, 31, 32
            is "more opportunity for expansion," 135
overexpansion, reasons for, 31, 33-34
      considering our expansion potential as infinite, 31
overwork vs., 32, 33
      continuous expansion of volume, organization and        personnel
mishandling cutting off expansion, 282
            demand, 33       pinned by false economy in personnel, 281
      contraction vs., 28, 29, 30, 33, 34          planning for better
expansion, 583
      cutting back an expansion, effects of, 34          policy is built
on, 29
      definition, 64         policy rigged to expand, 30
      definition of proper and correct expansion, 30          policy should
be interpreted only against, 30
      demand and, 30         positive directions and their acceptance or
      demanded product and, 28               enforcement on known programs
bringing
      determining factor in group expansion, 332              about, 9
      D/FBO Network and, 551      predicting expansion, 348, 512
      easier to expand than to "remain level," 33        procedure for
smooth expansion, 291
      easiest course is to expand, 33        product and, 28
      effect wrong sequence of manning has on, 113       psychiatry, how it
expanded, 29
      ethics, tech, admin, and, 60           rate of training and, 332
      example of an action on expansion, 348       removing a suppressive
and, 30-31
      Exec Council building a viable, expanding and           requires an
expansion of all factors involved, 33
            prosperous org, 571         requires area to expand into, 31
      expanding volume and traffic, and expanding the         Roman
Catholic Church and, 29
            org, 32          Rome and, 29

                                  627

                             SUBJECT INDEX

expansion, expand(ing) (cont.)    expense(s), expenditure(s), spend(ing)
(cont.)
      Scientology method of, 33         heavy continual expenditure may
result in disaster, 6
      Scientology orgs are designed for, 33        high payroll expense
without regard for
      Scientology troubles occurred by an imbalance
production, 510
            of, 33           income greater than outgo, 146, 337, 509, 510,
565
      setting up a suborganization unit to handle a new       income is
invoiced and banked by FBO before any
            kind of traffic, 32-33                 allocation or
expenditure may occur, 504
      single practitioner, why they can't expand without      income must
be made before it can be spent, 573
            overwork, 32          international management expenses,
definition, 522
      slow expansion due to carelessness in pushing and       knowing when
you are spending more than you are
            safeguarding books, 546                making, 582
      something expanding out of pace with the rest, 33       lack of
definition of income, expenses and reserves
      SP groups vs., 45                 as different, precise money pools,
521
      statistic quotas and, 156         limiting income and delivery
potential by not
      strategic plan correcting bad situation and turning
spending what one should in order to increase
            it around into highly profitable expanding              inflow
and delivery, 578
            scene, 135       make it before you have to spend it, 567
      strategic plan that expands company into stellar        management
expense; see management expense
            profits, example, 135       mission (Action Bureau) expenses,
582
      survival and, 28       more profit can be lost than ever could be
saved on
      technology, expansion of, 29                 expense,512
      territorial or population limitations on, 31       one always gets
back from an area more than went
      that which stays the same shrinks, 289             in it, 512
      things either expand or they contract, 28          one cannot spend
money unless he has it, 565
      things that make expansion occur, 288        org expenses, handling
of, 518
      to expand, an org must continually reach not       org must not be
permitted to spend on an average
            only old and on-line public but especially new
more than its level of delivery, 538
            public, 550           org reserves, use of, 489, 491
      to expand, any company needs a demanded product         refusing to
finance nonproduction or fruitless
            and will and skill to produce and deliver it, 28
expense, 512
      uniform expansion of demand, ethics and service, 33
spending what one makes is road to insolvency, 578
      what happens if you do not expand uniformly, 33         spend less
than you make, 567
      what you are assigning conditions to doesn't       stocks replacement
cost plus running expenses vs.
            expand, handling, 64             gross sales, 578
      what you need to learn to assign conditions and         tendency of a
div in Emergency is sometimes to
            make an org expand, 65                 demand extravagent or
unwise purchases, 576
      when it occurs, 288         those that should be made to buy
increased
      when you must expand the org, 32             production and viability
for the org, 584
      why orgs have tended to remain small or grow       Titles A, B and C,
492-493
            slowly, 550           types of, 492-493
      why some execs are upset at idea of, 32            why foolish or
unreal expense is prevented, 511
      without war, 28  experience,
      wrong way and right way to expand an org, 32       denial of adequate
experience to succeed, 328
expeditor; see HCO Expeditor      exec without previous, I
expense(s), expenditure(s), spend(ing); see also bill;        not being
passed on, 369
            cost; debt       personal experience with the product or
service
      account that org expenses are paid from, 495            being
promoted, 263
      basic expenses greater than average weekly income,      third dynamic
psychosis vs., 328
            handling,583     experiments, why using new, unusual
experiments can
      basic staff welfare expenses, 582            crash your full
intention, 72
      buying more money made with allocations for  expert(s); see also
professional; specialist
            expense,523           hats and, 311
      central reserves are used for defenses and         hiring specialized
experts vs. knowing what it is all
            management overall cost and viability, 489, 491
about in the first place, 79
      CLO expense, definition, 522           why being expert in one line
doesn't qualify one for
      Continental Finance Office expense, definition, 523
another, 311
      cost accounting formula, 578      explanations, being given on
request for something to
      cutting back on, 583              be looked into, 215
      determining if basic expenses of org are greater than   exposure,
basic threat of intelligence is, 397
            average weekly income, 583  extravagant staff, 371
      do not commit expense beyond future ability to pay,
            523  extreme conditions, of personnel, 296
      ensuring org never spends more than CGI plus extremist groups, PR
and, 377
            reserves, 579    eyesight,
      FBO local expense, definition, 523           hatting changing
eyesight, 370
      figuring out weekly costs, 582         running overts changes
eyesight, 370
      FP No. I covers every expense required to run org, eye trail,
            578        attract-interest-message and, 256
      getting more and more return from beans expended,       definition,
256
            579        no real eye trail, 256
      halting expenses from being incurred in the future      vital in
layout of a design, 256
            beyond the org's ability to pay, 515         wrong eye trail,
256

                                  628

                             SUBJECT INDEX

                       familiar(ity) (cont.)
                             with the product or service one is promoting,
262
                       family,
facilities,      current disorganized family and educational
            communicator and, 20             scene, 201
            executive and, 19-24        leader in a, 221
            total pattern of, 21  farmer, economics, security and, 217
            what they normally include, 20   fast flow system,
      facility; see also ability        B of I findings and fast flow
system of
            to see something newly, 270            management, 6
            to shift viewpoint, 270          comm lines and, 166
      facility differential,      fast flow hiring, 183
            definition, 19        illustration of a, 166
            examples, 19-20  fate, statistics vs., 12
            give facilities to those with, 24      favors, exec who seeks
to survive on, 95
            real, 21, 24     FB; see Flag Bureaux
            wiping out by overwork those who have the, 24     FBO; see Flag
Banking Officer
      failed case(s),  FBO Int; see International Flag Banking Officer
            muddying up FSM's area, 12
            program to refine the Qual Div to prevent all, 35 FBO Network;
see Finance Office
            repair and, 233  FBO No. 1 Account; see Finance Office Number I
            workable finance systems changed by, 537                Account
      failure(s), fail(ed)(ing); see also catastrophe; collapse;    FBO No.
2 Account; see Finance Office Number 2
                 contraction; decline; disaster; down statistic;
Account
                 slump FDA; see Food and Drug Administration
            by exec seeking to raise his own rewards above what     fear,
afraid; see also timid
                 he personally is earning in terms of VFPs, 205
person secretly afraid of others will not hat them or
            by ignoring the real producers of the group, 205
hats them wrongly, 351
            dev-t and, 163        revenge and, 291
            earning back confidence after, 207     feasibility, strategic
planning and, 126
            Esto failures, 178    FEBC; see Flag Executive Briefing Course
            execs, why they fail, I     Federal Reserve,
            machine age recognized as failed, 204        head of the, 558
            not-dones, half-dones and, 97          how it operates, 553-554
            org boards, graphs and rules for their own sake add
US Government and, 553
                 up to, 74
            program failure, causes of, 9, 37, 75, 77    Federal Reserve
Bonds, 553
            reason for failures to remain a power's power, 55 Federal
Reserve Stock, 553
      fair play, justice and, 338 fees; see price
      false, definition, 171 FEO; see Finance Enforcement Officer
      false arbitrary, 210   field; see also public
      false claims, promotion and, 260       handling of traffic from new
field or area of
      false data; see also false report; false technology; lie
operation, 32
            disproving, 422       org controls and expands its field and
keeps it active
            economics and, 203, 204                and happy, 199
            false belief that one did not have to produce much
org excluding its own field members, result, 331
                 to survive, 204        word of mouth and, 232
            parents and, 203 field auditor,
      False Data Stripping, economics and, 203           flowing persons
upward, 520
                             must have a hat, 331
      falsehoods, black PR and, 418          program to get field auditors
to cooperate and stop
      false report(s); see also false data; lie               conflicts
with orgs, 35
            bounced check drawer is reported for, 495, 497
promotion and, 560
            bounced checks and, 495     Field Staff Member(s), FSM(s),
            Danger condition and, 171        come-on dissemination, 245,
246
            exec handling of, 169       failed cases muddying up FSM's
area, 12
            graph false, 66       have to be built up and cultivated, 200
            Job Endangerment Chits for, 69         low FSM commissions may
only mean no FSM
            Liability condition for false graph, 66
program, 12
            misinformation, handling of, 408       paid promptly, 200
            there are always other crimes when you get a, 66  Field Staff
Member Account,
            use of false statements to cover up a situation, 170
balance needed to start the, 502
      false tech(nology),         checkbooks, who they are kept by, 518
            misunderstood word in real tech can let false tech
check-signing procedure, 501, 518
                 in, 214          ensuring account level is kept
sufficiently high to
            test of, 214                handle the traffic, 502
            will not deliver a product, 214        exempt from once-a-week
check-signing
      familiar(ity); see also reality              rule, 518
            the unfamiliar is rapidly introduced or           may not be
used as a "float" to pay out FSM
                 communicated by comparing it to a familiar, 242
commissions on a bypass of FBO, 502

                                  629

                                                                          mn
                                                                          r~
                                                                          '
                             SUBJECT INDEX

Field Staff Member Account (cont.)      finance(s), Finance (function or
area of an org) (cont.)
      payment of FSM commissions, 501        allocation; see allocation
      transfers to, 502, 506      allocation-production ratio; see
allocation
Field Staff Member commission(s),            production ratio
      administration of the FSM commission line, 502          any matter
affecting org financial health must be
      Dept 8 and, 501             authorized by FBO, 573
      ensuring covering amounts have been transferred to      applying
income greater than outgo to each division
            the applicable org accounts, so cash/bills is not
and area of org, 510, 512
            falsely affected, 518       areas to put finance as a commodity
first, 512
      FSM Account is started with a balance equal to an       as a
commodity, 509, 512
            average of one full week's commissions, 502       asset; see
asset
      FSM Account may not be used as a "float" to pay         assigning an
allocation value to each product and
            out FSM commissions on a bypass of FBO, 502
subproduct and key stat, 511
      indicator of an eventual collapse of, 12           bank account; see
bank account
      low due to bad tech, 12           banker; see banker
      low FSM commissions may only mean no FSM           banking; see
banking
            program, 12           bankruptcy; see bankruptcy
      never held up for once-a-week check signing, 501        bean theory,
509
      not subject to FP, 506      bills; see bills
      paid instantly, 518         Bolivar and, 47
      payment of, 501
      percentage, 581        bringing understanding and cooperation into
the org
      procedure for signing FSM checks from FSM               in finance
matters, 516
            Account, 501          buying more money made with allocations
for
Field Staff Member system, flowing persons upward             expense (bean
theory), 523
            via the, 520          buying production and the products which
add up
file(s),               to the product of raised income and viability, 509
      creating folders and, 201         cash/bills graph; see cash/bills
graph
      disbursement files; see disbursement files         cash value of
every piece of work done by a person
      policy, complete files of, 323               can be calculated, 204
filing,          causes of org finance trouble, 288
      PR and, 424            changing workable finance systems, 536
      purchase orders filed in folders under the company      check
signing; see check signing
            name, 574        chronically ill person may not be on finance
lines,
film(s),               175
      are assets, 545, 547        collective- thought regarding, 567
      co-relationship between marketing of books,        correct viewpoint
for, 336
            cassettes, insignia, and films, and future GI of the
cost accounting formula used to get a good idea of
            org, 551              degree org is running on-policy and in-
tech,
      counted and safeguarded just like money, 557            578-579
      Deputy FBO for Marketing, Meters, Books, Tapes          costing; see
costing
            and Films, 547        credit; see credit
      D/FBO duties regarding, 548-549        dateline paying, 573
      every Academy film potentially increases money          deflation
and, 337
            paid for training, 550           D/FBO; see Deputy FBO for
M.O.R.E.
      exchange, films can be the subject of, 557         disregard of, 336
      FBO Network and, 557        do not commit expense beyond future
ability to
      getting films and tapes in full use in org, 549               pay,
523
      goodwill generated by, 231        don't ever borrow, 523
      handled like money, 545, 557           don't leave an enemy financed
and solvent while
      income and, 560             you let your friends starve, 49
      money, when films might be more valuable           double-entry
finance "wizards of Wall Street," 541
            than,557         dunning creditors, 579
      public and, 560        duplicating functions vs., 344
      shown incorrectly or not shown at all, 560         effectiveness of
financial control in orgs, what it
film lease agreement, 549               primarily depends on, 517
                       embezzlement; see embezzlement
film lease payments, as a D/FBO stat, 549          errors, 5 10
final directive,       estimating contribution of each part of org to the
      becoming law, 6             VFP, 337
      definition, 5          Exec Council responsibility for org financial
      personnel and, 7            health, 570
finance(s), Finance (function or area of an org); see also          execs
unfamiliar with finance, result of, 337
            economics; economy; exchange; money          expansion and, 337
      accounts week closes at 2:00 P.m. Thursday, 539         expenditure;
see expense
      activities that allocate by need and fail to force and
expense; see expense
            pay for production, 509          failed cases changing workable
finance systems, 537
      activities that are put in a cap-in-hand status, 500          failed
economies, basis of, 509
      allocated sums for the org are under org's control,           FBO;
see Flag Banking Officer
            489,491          finance control is a primary point of
management
      allocating against proven production and projected
authority, 515
            income, 509           Finance forming a hidden command line,
515

                                 630

                             SUBJECT INDEX

finance(s), Finance (function or area of an org) (cont.) finance(s),
Finance (function or area of an org) (cont.)
      finding out who are the top dogs in the area in         refusing to
finance nonproduction or fruitless
            financial and political circles, 429              expense,512
      first rule of, 337, 509           relationship of promotion, sales
and delivery as
      forcing all beans into stepped-up delivery while              income
sources, 510
            neglecting promotion and sales, 510          report; see
finance report
      forcing production, 337           reserves; see reserves
      FP body getting a bad name with finance people,         result if
finance people don't really know
            492,493               money, 337
      gather bit by bit a cushion of cash to fall back on           results
of ceasing to deal in its own commodity
            and don't ever fall back on it, 567               money, 337
      getting sums already owed collected, 512           Sanity Scale and,
327, 329, 336-337
      giving out X beans and getting back no beans, 493       scale that
tells you the target proportion of finance
      governing policy of, 523               and effort to allocate in
marketing, 274
      government appropriation think, 492          small sack of beans will
produce a whole field of
      greater loss to Finance is income lost or never
beans,523
            made, 511        solvency; see solvency
      greatest aberration of, 337       sooner or later the books get
balanced in any
      gross income; see gross income               society, 337
      having to FP for necessities for org, 493          stock; see stock
      heavy inflow on orgs due to book sales, 275        subproducts, why
Finance has to have a full reality
      hectic effort to work only with production products
on, 337
            will wind finance up in a knot, 337          summary of key
terms used regarding Church of
      higher unemployment rises, the less money will buy,
Scientology finances, 521
            the more finance trouble there is, 314       system changed so
that someone could personally
      how Finance becomes org management, 337, 511            benefit and
rip it off, 537
      how FP body gains ability to actually manage and        things that
give FP and finance a bad name, 564
            control its finances, 584        Treasury Division; see
Treasury Division
                       undelivered service as a liability, 579
      how it becomes real and manageable, 337            understanding
money flow lines, 523
      how one gets far more than enough money, 148       unusual solutions
in counting GI, examples,
      how to get production and more beans back for the             540-541
            beans put in, 510-511       viability; see viability
      income; see income          wanting to get cash to reserves and
resenting a
      income greater than outgo, 146, 337, 509, 510, 565
freeloader activity, 493
      inflation and, 337          what Finance has to know to wisely
allocate funds,
      insight into finance, developing an, 17                 337, 510
      insolvency; see insolvency        what gives Finance greater loss
than any FP saying
      irregularity, handling, 135            could ever recover, 511
      knowing the correct money pools for any given           what makes a
financially irresponsible org, 516
            activity, 523         when it comes unstuck, 337
      know your finance pack, 492       why Finance and org managers must
know the org
      lining up 3 or 4 income sources each one of which             VFPs
and subproducts, 510
            would provide the needed funds, 512          you always have
trouble with money if you don't
      local finance situations, FBO handling, 503, 508              make
any, 493
      "make money" is part of the governing policy of    Finance Banking
Officer; see Flag Banking Officer
            finance, 523
      management; see financial management   Finance Enforcement Officer,
      money; see money       check-signing lines and, 518
      must be kept under firm control, 517         check signing on Main
Account done in the
      new demand and, 33                presence of FBO and, 518
      nineteenth century "business practices" will not do           cosigns
FP allocation transfer check, 501
            for us, 540           ensuring checks being signed do not
exceed org's
      no-case-gain person may not be on finance               allocation,
518
            lines, 175       ensuring check-signing and dateline policies
are
      one always gets back from an area more than went
applied, 518
            in it, 512       purchasing lines routinely spot-checked by the
FBO
      one has to know finance in any org, 337                 or, 518
      org and, 327, 336-337       signatory on Finance Office No. 1 and 2
Accounts,
      org having a hat-in-hand aspect to, 493                 495, 513
      org that is in a Danger condition as regards the   Finance Office,
Finance Network, FBO Network. see
            society, 582                also International Finance Office
      persons who may not be on finance lines, 175       assets and, 557
      perversion of finance as a third dynamic           audits on FBO
accounts, responsibility for, 513
            psychosis, 329        autonomous office, 488, 490
      "postulate checks," 541           balance sheets and, 491
      program for general improvement of, 36       Continental Finance
Office; see Continental Finance
      proportionate marketing and, 274             Office
      proportionate pay, PTSness and, 176          fundamental reason why
assets are entrusted to and
      PTS person on finance lines, effects of, 175            generally
overseen by, 558
      PITS persons may not be on finance lines, 175           it is of
enormous interest to the FBO Network that
      purchasing; see purchasing             the org is well managed, 559

                                  631

                             SUBJECT INDEX

Finance Office, Finance Network, FBO Network Finance Office Number 3
Account, FBO Number 3
            (cont.)               Account,
      machine of, 559        interest accrued from special income,
handling, 530
      marketing and, 550          should be a high-interest-bearing
account, 530
      org board, location on, 488, 490, 503        signatories for, 530
      prosperity, fundamentals of, 558  finance policy, strategic planning
may necessitate
      Treasury Aides are answerable to, 491              having a knowledge
of, 137
      where it has representatives, 488, 490
      where its authority stems from, 488, 490, 503      finance report(s),
      why books, material and HCO Book Accounts are           Accounts
Summary; see Accounts Summary
            under supervision of, 545        Bills Summary; see Bills
Summary
      why marketing, books, tapes, cassettes, films,          check; see
check
            insignia, meters and related items are in the,
disbursement voucher; see disbursement voucher
            557-558          FBO keeping accurate and flawless record
      why marketing, promotion and sales are placed in              of all
receipts, banking, transfers and
            the, 550              disbursements, 507
Finance Office Number I Account, FBO Number 1            FBO providing, 507-
508
            Account,         FBO records must agree with and verify those
of
      all org income is deposited in, 496                Div 3 always, 496
      audits on, 513         FBO reporting on local finance situations, 508
      bounced checks and, 495, 505           Income Note Collections
Summary; see Income
      cosignatories on the, 495, 513               Note Collections Summary
      checkbooks securely kept by FBO, 513         income reports compiled
after Thursday at 2:00
      FBO deposits money in, 494 . P.m., 539
      FBO establishing and maintaining proper uses, titles          income
sources summary; see income sources
            and signatories of, 504 . summary
      FBO never spends money out of, 495           invoice; see invoice
      has no part in org cash/bills figures, 514         monthly financial
reports to Int Finance Office, 507
      money transferred to Sea Org reserves from, 495         weekly
financial summaries on FBO accounts, 513
      month-end statement collected for, 507 financial management; see also
financial planning
      not considered to be org funds in any other sense       basic
principle of, 565
            than for accounting purposes, 514            effect of sound
financial management, 571
      only transfer checks are drawn on it, 495          FBO does not run
org via, 508
      purpose of, 495        person you put in charge of, 567
      reconciling of, 507         principles of, 565
      requires both signatories, 495         principles of money
management, 520
      separate voucher series for, 506       real money management, 558
      signatories on, 495, 513          secret of solvency, 567
      tax and balance sheet preparation and, 513         stable datums of,
567
      transferring Fl? amount to org's bank account, 494 financial manager,
tame dog financial manager will
      used entirely at discretion of FBO, 514                 always make
group insolvent, 567
      weekly financial summaries done on, 513      financial planning, FP;
see also financial management
      weekly summary of receipts to and payments         accompanied by
Accounts Summary, Bills Summary
            from both FBO accounts sent to Int Finance              and
Income Note Collections Summary, 570, 575
            Office, 507           achieving an org not only solvent but
      what it represents, 513                expanding, 580
      when FP allocation amounts become due for          achieving income
greater than outgo, 569
            transfer to Main Account, 501          achieving "outgo less
than income," 576
Finance Office Number 2 Account, FBO Number 2            actions (list of),
573
            Account,         activation of, 501
      audits on, 513         Ad Council and, 569
      checkbooks securely kept by FBO, 513         Ad Council passes Fl? to
Exec Council, 500
      FBO establishing and maintaining proper uses, titles          Ad
Council vs. Exec Council role in, 569-571, 572
            and signatories of, 504          adjusting payrolls, 573
      has no part in org cash/bills figures, 514         allocation; see
allocation
      invoice-disbursements system kept on the, 495           allowing for
promotion and needful actions, 515
      keeping a separate invoice-voucher series for           amount of an
FP is of less concern to FBO than
            the, 506              increased allocation-production ratio,
500
      management expenses and, 495, 506      any matter affecting org
financial health must be
      month-end statement collected from bank for, 507              passed
upon or planned by Exec Council and
      purpose of, 495             authorized by FBO, 573
      reconciling of, 507         appeal line concerning use of org's
allocation, 500,
      requires both signatories, 495               563-564
      separate voucher series for, 506       approval of, 500, 570, 572-
573, 576
      signatories on, 495, 513          approved by Exec Council, 570
      tax and balance sheet preparation and, 513         approved item
stalled on purchasing lines, handling,
      used entirely at discretion of FBO, 514                 563-564
      weekly financial summaries done on, 513            authorization of
Fl? forwarded to FBO, 488
      weekly summary of receipts to and payments         authorizing sale
of any equipment or property, 573
            from both FBO accounts sent to Int Finance        basic
expenses of org greater than average weekly
            Office, 507                 income, handling, 583
      what it represents, 513-514       basic organizational needs, list
of, 580

                                 632

                             SUBJECT INDEX

financial planning, FP (cont.)          financial planning, FP (cont.)
      bean theory, 509            FSM commissions, 581
      blaming FP, 493             FSM commissions not subject to, 506
      bonus; see bonus            funds requested by an org FP for a
specific use must
      booksale money being used for other things, results
be applied to that use, 489, 491
            of, 545               general liability fund, weekly deposit
to, 581
      cap-in-hand status, 500                greater bills than money with
which to pay
      careful financial planning as a remedy to bad
them, 582
            management, 18              hardestjob is, 17
      check signer must have before him the last issued             HCO
Book Account FP approval by D/FBO, 548
            orders of the approved FP, 576               HCO Book Account
use is not subject to regular
      chopped FP, sure route to, 492                     weekly FP, 582
      copy of approved FP sent to Int and Continental               how an
FP body gets a bad name with finance
            Finance Offices, 506                   people, 492-493
      dateline paying and, 573               how FP body gains ability to
actually manage and
      deciding upon any large purchases, 573                  control its
finances, 584
                                  how much to give the org for its FP, 538
      definition, 493, 511, 569, 572               how one safeguards what
one gets in, 577
      dept heads and, 570, 572               how the rules for FP are set,
492
      directing any necessary delay in payment of             how you can
do FP quite merrily, 493
            bills, 573            Income Note Collections Summary and, 570,
575
      directing any transfers of funds, 573              income planning
and, 488, 490, 499, 500, 573
      directing payment of bills, 573              income sources and, 499
      directive; see financial planning directive             individuated
think by an FP activity, results of, 493
      Disbursement Section furnishing data required
inspected by FBO, 506
            for, 574              investing one's beans into things which
will result in
      disputes arbitrated by FBO, 500                    more beans back,
578
      divisional secretary is responsible for seeing that
is an individual job, reason, 567
            necessities of his division are provided for in, 563
is a vital part of management, 16
      drawing checks or activating P0s against an FP for            items
of image and facility improvement, FBO
            which the allocation check has not yet been
allocating for, 500
            deposited or cleared, 501              it is more vital to
pressure income up than to save
      easy to confuse check-signing line with FP line, 576
money by FP restrictions, 576
      Exec Council and, 490, 500, 505, 506, 511, 569, 572
knowing when you are spending more than you are
            finalizes FP and income planning and presents it
making, 582
                 to FBO, 500            knowledge and application of
financial and income
            meeting weekly to review its basic operational
making policies by FP members, 517
                 costs, 583             leasing equipment with an option to
buy, 583
            verifying that FP covers necessities, 490
limiting income and delivery potential by not
      executives and laborers show up in, 17                  spending what
one should in order to increase
      expenditure, different types of, 492-493                      inflow
and delivery, 578
      FBO,             line for, 490, 494, 500, 570, 572
            allocating in relation to org's production, 583
long-range FP appears on FP directive, 577
            approval of, 542, 570, 576             long-range FP,
responsibility for, 570
            ensuring FP sums allocated cause increased              major
responsibility for FP lies with Exec
                 income, 506                 Council, 569
            forcing a proper FP, 515               medium-range and longer
range programs, 573
            FP adjudication, 538             meets Thursday night, 542, 574
            knowing vital necessities required by the activity
necessities and, 563
                 to produce its V171's and income, 505
necessities, FP for them first, 493
            provides Ad Council with statement of             need not be a
burden, 492
                 summarized income sources prior to FP, 500
neglecting necessities, 493
            receiving proposed FP and statement of            no one can FP
against money 1ined up," 540
                 projected income, 506             obtaining inexpensive
second-hand equipment, 583
            recovering any allocation amount not applied to
obtaining service facilities without driving org into
                 the approved use, 506                   debt,583
            ', turning down FPs," results of, 515             one pays only
what FP has okayed to be paid and
      FBO's prepared statement of summarized income
how, 576
            sources is added to FP line, 500             org deposits FBO
cheeks Friday morning and
      final approval authority is FBO, 500, 570, 576
activates FP, 542
      Financial Planning Program No. 1 and, 573               Org Officers,
FP delegated to, 570
      finding out how much is required for basic              passed as
okay by Exec Council, 506
            organizational needs to merely keep org                 passing
upon prices offered for any equipment or
            there, 580                  property, 573
      finding out how much is required for basic              past-due
bills, handling, 583
            promotional actions, 581               pay; see pay
      finding out how much it costs weekly to keep in
percentage of weekly income that is set aside to pay
            basic comm lines, 581                  past-due bills, 583
      finding out weekly costs for basic admin                planning by
which projected income is to be made is
            supplies, 581                    expressed in the, 499
      first step in, 573                preventing divs or depts in
Emergency from buying
      five conditions which make FP easy, 492-493                   any but




                             SUBJECT INDEX

financial planning, FP (cont.)    Financial Planning Committee (cont.)
      prices reviewed by, 573           when it will and won't have trouble
with finance
      producing an FP that will obtain increased org
authorities, 499-500
            products, 499    financial planning directive,
      program to safeguard income once earned by better       issued as a
local ED, 577
            financial planning, 36           long-range planning also
appears on, 577
      purpose (basic) of, 569           when and how it is issued, 577
      references, 569  Financial Planning Program Number 1,
      reinforcing the activities of productive divisions and
achieving an org not only solvent but
            areas, 5 11                 expanding, 580
      requirement for middle and central management           additional
actions for, 583
            personnel to draw full pay or be bonus       amount worked out
can be changed, 584
            eligible, 129         authority for basic changes in, 515
      reserve in case of necessary legal expenses, 581        basic
expenses of org greater than average weekly
      reserves loan repayments, 580                income, handling, 583
      responsibility for, 569, 572           basic org costs, why Exec
Council needs to know
      routing of, 570             them, 583
      rules for, 492-493          basic staff welfare expenses, 582
      rules shifted on FP, 493          comparing FP No. 1 against your GI
and CGI to
      schedule, 573-574                 tell whether org is viable, 578
      seeing what underproductive areas are causing a         covers every
actual expense required to run an
            reduced allocation, 511                org, 578
                       cutting back on expenses, 583
      setting limits on pay, overtime or bonuses, 573         degree income
increases above FP No. 1 amount
      setting limits on the purchase orders that may be             shows
how viable org is, 579
            signed, 573           delivery actions and, 581
      should not be more than org's VS1), 538            determining if
basic expenses of org are greater than
      solvency and, 528                 average weekly income, 583
      statement of expected future income and its        does not replace
application of finance policy, 583
            planning must accompany the, 488, 490        excess income, use
of, 582-583
      succeeds only when individual handling it can rise      Exec Council
and, 583
            superior to the group, 567       expenses that should be made
to buy increased
      summary of data required for, 574            production and viability
for the org, 584
      sums allocated may only be used for the purpose         figuring out
how much you will require weekly in
            requested and approved, 506            order to exist and to
promote, 582
      tendency of a div in Emergency is sometimes to          figuring out
weekly costs, 582
            demand extravagant or unwise purchases, 576       finding out
how much is required for basic
      the less income an org or individual has, the more
organizational needs to merely keep org
            carefully and wisely FP must be done, 583               there,
580
      things that give FP and finance a bad name, 564         finding out
how much is required for basic
      tips, 492
      transferring FP amount from FBO No. 1 Account
promotional actions, 581
            to org's bank account, 494, 501        FP and, 573
      transmitted to Treasury Bureaux Aide, 488          gives you your
make-break point in an org, 578
      troubles, what they trace to, 563      HCO Book Account and, 582
      two-bit FP, 528        how to use this program, 582
      undertaken to satisfaction of Treasury Sec (or          intention of,
583
            Purser), 488          is not just what one---canget by on this
week," 578
      using FP to neglect duty, 493          knowing when you are spending
more than you are
      verification that FP covers necessities of org                making,
582
            operation, 488, 490         paid- for-but-not-delivered service
taken into account
      verified by FBO, 494              when doing an, 579
      viewpoint FBO and D/FBO look at FP from, 570       payments for staff
training at a higher org, 582
      vital necessity denied in FP, handling, 563        percentage of
weekly income that is set aside to pay
      weekly, 574                 past-due bills, 583
      what FP is and what it isn't, 528      planning for better expansion,
583
      what gives Finance greater loss than any FP saving      point at
which everything must be done to sell more
            could ever recover, 5 11               services to your public,
582
      what happens by holding FP on Sunday, 541          questions to
answer to find out weekly costs, 580
      when FBO transfers FP, HCO Book Account and        references, 580
            org reserve amounts, 542         review and update FP No. 1
occasionally, 584
      when it is a nightmare, 493       Sea Org Orgs and, 582
      who actually wears FP hat, 569         viability directly relates to,
578
      will never solve neglecting to make money, 493          weekly
allocation for org is not fixed against the FP
      you always have trouble with money if you don't               No. 1
amount, 583
            make any, 493         what a real FP No. 1 must take into
account, 578,
Financial Planning Committee,                579, 582
      must know its products and income sources          what it does, 584
            cold, 499  financiers, not providing real jobs, real training,
real
      projecting expected income with reality, 499            objectives,
306
      when FBO will have endless trouble with FP bodies, findings, when B
of 1 findings become law, 6
            499-500    finger faltering "on the trigger," 66

                                 634

                             SUBJECT INDEX

finishing,       Flag Banking Officer, Finance Banking Officer, FBO,
      definition, 253             account that allocation from FBO goes
into, 495
      where it fits on the assembly line for produced
actions,
            promo, 252                  on appeal line, 564
firing; see dismissal                   on banking income, 488, 490
first dynamic; see also self                 on org FP, 488, 490
      achieving in abundance any ambition on the, 558
on verifying and collecting all income received by
      all we can do to survive even on the, 325
the org, 488, 490
      going up against first dynamic fixations, 558
activities of, 87
      life really can't be lived on the first dynamic
activities that are put in a cap-in-hand status, 500
            alone, 241            allocating for items of image and
facility
      propaganda that "one should live for oneself
improvement, 500
            alone," 241                 allocating in relation to org's
production, 583
      relationship to third and fourth dynamics, 325
allocation,
First Dynamic Danger Formula, steps of, 173                   amount is not
subject to appeal, 488, 490
fitness, lack of good taste or a sense of the fitness of
how FBO determines it, 488, 490, 500
            things, 260                      passed upon by, 488, 490
Fitness Board, 182                amount of an FP is of less concern than
an
                                  increased allocation-production ratio,
500
five-year plans, reason for failure, 75            amounts sent abroad for
exchange, handling of, 504
fixations, first dynamic, 558                any matter affecting org
financial health must be
fixed idea, as a method of handling a down stat, 67
authorized by, 573
Flag; see also management               appeal line; see Flag Banking
Officer appeal line
      basic overall effort is designed and planned on, 86
arbitrating on FP disputes, 500
      big broad situations are spotted and the Whys
attempting to make collections so cost of
            found on, 86                     management can be defrayed,
559
      boom created by Flag planning, 87            banks money in a Finance
Office account or in his
      CLO or OTL makes Flag planning become an                      safe,
488, 490
            actuality, 85               book sales, inspection of, 518
      CLOs get in Flag programs and projects, 87, 91
Bookstore, inspection of,, 518
      CLOs, OTLs and, 85, 87-88              bounced check handling, 495,
496, 504-505
      cycle of management and, 85            bounced checks entered into
ledger by, 504
      Data Bureau, 86             cash journal reconciled weekly, 507
      definition, 521             checkbooks kept by, 513, 518
      does not work on things that fit only an individual
checking bank security to ensure only authorized
            org, 86                     signatures are accepted, 507
      duty of, 85                 checking invoices for admin correctness
and
      evaluations of continents and individual orgs are
legibility, 496
            done at, 201                checks all daily income collections
before issue of
      FBO sees that amounts owing to management for
any invoice of receipt, 496
            services and missions are collected and paid in
check signer accepting checks without evidence of
            full, 506                   FBO transfer, 502
      Flag actions are directed at whole orgs or              check signing
on Main Account done in presence
            continents, 201                  of, 518
      Flag Service Org is the nearest service org for top
check-signing responsibilities of, 518
            management and, 520              checks tape total of the day's
income against org
      FOLOs managed by, 201                  invoices, 496
      handling where networks, Flag and FOLO orders                 chief
concerns of, 508
            cross-order each other into an org, 201
collecting amounts owing to management for
      international Whys, 86, 91                   services and missions,
506
      Key Ingredients and, 85                collecting month-end statement
on FBO No. I and
      legal orders and, 154                  2 Accounts, 507
      mini program does not have to be okayed by, 199
collection actions on bounced checks, 497
      not knowing, reason for, 153                 collects the cash from
Div 3, 494
      observations are sent to, 86, 87, 92               Continental FBO;
see Continental Flag Banking
      orgs and franchises push in Flag programs and
Officer
            projects, 87                daily collecting all income from
org and
      payments to Flag (FBO stat), 504                   banking, 504
      planning and, 86            daily verifies and collects all income
received by org,
      primary targets of Flag intervention, 201                     488,490
      programs, projects and, 85, 86               day he approves FP, 542
      proportionate marketing and, 274             debit invoices, duties
regarding, 505
      remedies come from, 89            debits bounced check to org with a
minus invoice.
      slow auditor training, example of handling, 88
496-497
      solvency of Flag in the area (FBO product), 503
decisions that are not made in the FBO
      tours orders, 87                  Network, 515
      verbal relays of Flag commands are not             definition, 522
            acceptable, 154             definition of FBO local expense,
523
      what it works on, 86              demanding income increase from the
org, 505
      works through CLOs, then to OTLs or orgs to the               deposit
slips, duties regarding, 497, 504
            publics, 88                 deposits money in FBO No. I
Account, 494
                 635

                             SUBJECT INDEX

Flag Banking Officer, Finance Banking Officer,     Flag Banking Officer,
Finance Banking Officer,
            FBO (cont.)                 FBO (cont.)
      Deputy FBO for M.O.R.E.; see Dep~ty FBO for        how to get
production and more beans back for
            M.O.R.E.              beans put in, 511
      Deputy FBO Network; see Deputy FBO Network         income and, 488,
490, 504, 556
      direction he heads in, 556        income banked each day by, 490,
496, 504
      disbursements and transfers are normally by        income demand by,
499, 505
            check,507        income sources, duties regarding, 499, 505
      Div 3 outnesses, reporting of, 508           increasing his
depository, his utilized service
      does not run org via financial management, 508
capacity, 556
      domestic nonconvertible checks from other          inspects checks
for correctness of date and
            countries, handling of, 504            endorsements, 496, 504
      duties, 87, 494, 496, 499, 503, 504-508            interest accrued
from special income, handling, 530
      duties (basic), 494         International FBO; see International Flag
Banking
      duties, list of, 504-508               Officer
      duty to safeguard incoming monies, 496       is not there to do org's
FP himself, 570
                       issuing his invoice of receipt to Dir Income or
      embezzlement, FBO takes action against, 546             Cashier, 496
      emergency PO, handling of, 506         issuing to Treasury Sec a
voucher with each transfer
      ensures check-signing and dateline policies             cheek, 506
            applied, 518          issuing transfer check at once for
approved FP
      ensures Exec Council wears FP hat, 570             allocation, 501
      ensuring Book Account policies being fully adhered      keeping
accurate and flawless record of all receipts,
            to, 518               banking, transfers and disbursements, 507
      ensuring checks being signed do not exceed org's        keeping a
separate invoice-voucher series for FBO
            allocation, 518             No. 2 Account, 506
      ensuring FP sums allocated cause increased         keeping FBO
accounts and funds secure, 507
            income, 506           keeps enough float in FBO No. 1 Account
to cover
      establishing and maintaining proper uses, titles and
bounced checks, 495
            signatories of FBO accounts, 504       knowing products and
income sources cold, 499
      evidence of how good an FBO is, 520          knowing the vital
necessities required to produce
      Exec Council finalizes FP and income planning and             V171's
and income, 505-506
            presents it to, 500         knowledge and application of
financial and income
      expects increase in income and allocation-              making
policies, 517
            production ratio from what he pays out, 508       ledger kept
by, 504
      FBO accounts are used entirely at discretion of, 514          local
finance situations, handling, 503, 508
      final authority for the allocation, 572~573        looks at where
beans are going and what income
      finance; see finance              and production they are buying, 509
      finance control, what an FBO must realize about         LRH was the
first, 536
            it, 515          makes a separate tape total for bounced
checks, 497
      Finance Office; see Finance Office           making org make more
money, 504
      Finance Office Number 1 Account; see Finance       management
expenses paid by, 489, 491
            Office Number 1 Account          management reserves as a
product of, 503
      Finance Office Number 2 Account; see Finance       may approve
allocation as proposed, lower it or
            Office Number 2 Account                raise it, 573
      finance programs done quickly by, 507        may override allocation
proposal of Exec
      finance report; see finance report                 Council, 573
      financial management; see financial management          missing
stocks, action to take, 546
      forcing in a proper FP, 515       monthly financial reports to Int
Finance Office, 507
      FP,        most important policy letter of the, 515
            adjudication, 538           must know how an org makes money
and keeps its
            approval, 573, 576               reputation, 515
            final authority is, 500, 570           must know how to make
money, 515
            forwarded to, 490, 576           must know the policy expertise
used in making
            inspected by, 506                money, 515
            verifying FP by production, 494        must not let org run on
unearned income, 538
      FSM Account and, 518        never spends any money out of FBO No. 1
      FSM Account may not be used as a "float" to pay
Account, 495
            out FSM commissions on a bypass of FBO, 502       no authority
to cut off obligations, 515
      FSM Account, transfers to, 502         no authority to dismiss
personnel, 515
      FSM commissions, payment of, 501       no authority to permit new
acquisitions or
      funds requested by an org FP from the FBO's             obligations,
515
            accounts for a specific use must be applied to that
operating procedure of, 488, 490
            use, 489, 491         org deposits FBO checks Friday morning
and
      governing policy of, 523               activates the FP, 542
      halting expenses incurred in the future beyond org's          past
income sources, reviving of, 499
            ability to pay, 5 15        pays management expenses of
corporation incurred
      hat of, 503                 locally, 489, 491
      HCO Book Account money and, 495        products of, 503
      how F130 defeats counter-intention in org, 515          provides Ad
Council with statement of summarized
      how he should think of books and related items, 545
income sources prior to FP, 500
      how much to give org for its FP, 538         purchasing lines spot-
checked by, 518

                                  636

                             SUBJECT INDEX

Flag Banking Officer, Finance Banking Officer.     Flag Banking Officer,
Finance Banking Officer,
            FBO (cont.) ,               FBO (cont.)
      purposes of, 504, 515       where there was an FBO, orgs got solvent
and staffs
      receiving proposed FP and statement of projected              got
paid, 536
            income, 506           working to bring understanding and
cooperation
      recording any loans from Sea Org reserves and any             into
org in finance matters, 516
            debts to it, 504 Flag Banking Officer appeal line,
      recording in ledger the exact disposal of the day's           amount
FBO allocates for allocation is not subject
            income, 504                 to appeal, 488, 490
      records of FBO must agree with and verify those of      ethics or
justice actions for failure to use the, 564
            Div 3 always, 496           policy on, 563
      recovering any allocation amount not applied to the           use of,
500, 563
            approved use, 506     Flag Bureaux,
      redepositing bounced checks, 505       as part of Flag, 521
      reporting on local finance situations, 508         definition, 521
      reports as a product of, 503           execution arm for top level
management, 521
      reports bounced check drawer for false report, 497      FOLO acting
as a management link between the
      reputation of, 516                Flag Bureaux and orgs managed by
the Flag
      result of wearing the FBO hat the way it was            Bureaux, 521
            designed, 536         is part of the Church of Scientology
      Sea Org reserves, increasing cash to, 506
International, 521
      Sea Org reserves, transferring sums to, 506        operates through
FOLOs, 521
      seeing Word Clearing on all finance policies       org request for
clarification of order is not
            occurs, 516                 actionable by, 202
                       responsibility of, 521
      sending their observations to OTLs and CLOs, 86         tactical unit
running orgs on evals done under upper
      sends weekly summary of receipts to and                 echelons, 521
            payments from both FBO accounts to Int       things that are
any future risk at all require
            Finance Office, 507              authority from, 515
      senior of, 504   Flag Divisional Directives, legal orders are found
      service capacity utilized is the depository for an, 556
in, 154
      signatory on FBO No. I Account, 495, 513     Flag Executive Brieflng
Course,
      solvency, responsibility for, 489, 491, 503        essential for
training execs to manage successfully at
      special income, handling of, 530             org level, 128
      stat analysis of FBO stats sent to Continental and      executive
posts that are expected to have done
            Int Finance Office, 507                the, 128
      stats of, 489, 491, 504, 564           officer trained on FEBC will
send stats up, 300
      stats, reporting of, 507          orgs and FEBC grads, 87
      sums and accounts of the FBO are solely under the       prerequisite
for Management Status
            control of the, 491              Checksheets, 129
      sums and accounts of the FBO are property of the   Flag Land Base,
definition, 521
            corporation, 489 Flag Operations Liaison Office(s); see also
Continental
      Eape-totaling, packaging and labeling monthly the             Liaison
Office; management unit
            FBO in-series vouchers, 507      acting as a management link
between the Flag
      taping cleared checks back into original                Bureaux and
orgs managed by the Flag
            checkbooks, 507             Bureaux, 521
      things not within authority of, 515          definition, 521
      Title A, B and C expenditures and, 506       ensures ED does have
control of his org, 201
      transfer duties of, 506           Flag Bureaux operates through, 521
      transferring allocation to org's Main Account, 488,           Flag
intervention on FOLO out-ethics, 201
            490, 506         Flag manages FOLOs, 201
      tries to get more in from the activity than he gives          handles
overall org health of a continent, 201
            out by considerable, 500         Int Finance Office has
representatives in every, 490
      "turning down FPs," results of, 515          is a dept in a CLO, 521
      under the Continental FBO, 522         mini programs and, 199, 201
      verifies FP, 494       networks, Flag and FOLO orders cross-ordering
      verifies income received, 488, 490, 494
      viewpoint FBO looks at FP from, 570                each other into an
org, handling, 201
      vital that sums be listed and cross-checked, 545        org request
for clarification of order is not
      voided invoice copies are stapled to in-series
actionable by, 202
            copy,496         purpose (major) of, 521
      warnings and suggestions of FBO are usually        sees that orgs are
put there and manages them, 521
            authorized by command channels, 516          unreal org
program, handling, 201
      weekly financial summaries on FBO accounts done         when the FOLO
must intervene, 201
            by, 513    Flag Order(s),
      well-paid staff and, 504          legal orders are found in, 154
      when FBO gives the org its allocation, 570         person is comm-
eved on policy letters and, 153
      when FBO is the customer's devil, 495  Flag Representative,
      when FBO transfers the FP, HCO Book Account        evidence of how
good a Flag Rep is, 520
            and org reserve amounts, 542           helps CO/ED achieve
product of flourishing,
      when FBO will have endless trouble with FP              prosperous
org, 198
            bodies, 500           sequence of posting of, 113

                                 637

                             SUBJECT INDEX

Flag Service Consultant commissions, used to support     food,
            CLO or OTL, 522       decline of food, a cause of, 153
Flag Service Org,            lack of, 275
      definition, 521        subject to cutbacks where an activity is not
able to
      Flag services must be higher in class than an
demonstrate production, 492
            Advanced Org's, 520   Food and Drug Administration,
      is the nearest service org for Flag and top        Goodrich and, 390
            management, 520       Wilhelm Reich destroyed by, 398
flap(s); see also enturbulence; upset   force,
      CO or ED is not "flap crossroads," 199       abuses by those in
charge are never put right by, 395
      make execs of the affected area handle any, 199         arrogance and
force may win dominion and control
      PR men often make the, 421             but will never win acceptance
and respect, 403
      public, cause of, 96        government and, 392
      you don't have to announce or spread the flap and       money-force
power should operate in consultation
            never should, 421                with the opinion leader, 393
flattery,        removing an SP by, 30
      falsity and, 404       used in order to expand, 28, 30
      PR and, 404            use force only to shut down false anti-demand
                             factors, 30
flier(s); see also handout; pamphlet; promotion          using force and
money to hold one's position, 392
      attract, interest, get your message across, 260         using force
to demand a society do what is right, 47
      directing the public in, 265      forcefulness, leadership and, 143
      enforcing understanding on the reader violates     "foreign aid,"
what it is designed to do, 555
            come-on, 264
      sales campaign and, 235     foreman,
      stable data for creation of, 247       complex admin system and, 75
      surveys and, 238       definition, 333
      test of a, 265   foresight, stats and, 67
      why one prints fliers, 268  form,
float, FSM Account may not be used as a "float" to       calling any rule
an arbitrary, thus destroying form, 2
            pay out FSM commissions on a bypass of       manners and, 403
            FBO, 502   formality, manners and, 403
flourish and prosper, how a group can, 136   format, layout and, 256
flow(s),    form of the organization; see organization form
      hats are in flow sequence on org board, 362  Foundation, putting
somebody on Day and, 284
      income flows and pools, 520 Founder; see also Hubbard, L. Ron
      lesser orgs flow customers to the major org, 520        routine used
when having to intervene, 25
      money flows, 523       urgent directive and, 26, 27
      orgs flowing persons upward, 520       using LRH Comm to effect
orders, 27
flow chart(s); see also organizing board           when to investigate
senior Ad Councils, 27
      hats and, 309    Four Seasons of Manuela, The, 46
      what it must show, 309 FP; see financial planning
flow line(s); see also channel; communication line; flow;     FP Committee;
see Financial Planning Committee
            line; routing    FP No. 1; see Financial Planning Program
Number I
      communication line differentiated from command
            line, 165  FR; see Flag Representative
      correct flow lines, example, 166  frame of reference, in positioning,
263
      examples, 165, 166     France,
      examples of lack of understanding of, 521          kings of, 74
      executive and, 165          laid open to World War 11, 3
      fast flow system and, 166         through the 1930s was one long
strike, 3
      horizontal flow, illustration, 166     franchise; see mission
      production and, 165    freedom, free(ing),
      understanding money flow lines, 523          act of freeing as a
protest against slavery, 46
      wrong flow lines. example, 165         books, meters, cassettes,
films and insignia are the
flow plan,             gold and diamonds that give the way to, 547
      Chinese drilling on a, 186        depends on ability, 210
      doing a flow plan of public bodies and money, 186       from
depravity, 47
flub(s); see error           leadership in a society where individuals are
FIN: floating needle              free, 219
FO; see Finance Office; Flag Order           must be something to free men
into, 46
                       no humanoid is free while aberrated in the body
folder,                cycle, 46
      hat in a, 365          the freeing of things vs. the slavery enjoined
by the
      preclear folder; see preclear folder               mechanisms of the
mind, 46
folding,         we can and will bring freedom to this planet, 210
      definition, 253        we have a product that frees in an ultimate
sense, 31
      where it fits on the assembly line for produced         what our
freedom depends on, 66
            promo, 252 French revolt, notorious in its organizational
inability
FOLO; see Flag Operations Liaison Office                 to form cultures,
47

                                  638

                             SUBJECT INDEX

French Revolution, concerned with breaking a generality, generalities
(cont.)
            monopoly of status, 306          marketing and, 273
Freud, Sigmund, 376               operating target must be written so it is
not a, 123
Friday, org deposits FBO checks Friday morning, 542           orgs killed
by, 539
friend(s); see also ally          general liability fund, weekly deposit
to, 581
      don't leave an enemy financed and solvent while    Genghis Khan, 392
            you let your friends starve, 49  genius, required to discover
how gross and how basic
      every friend should be supplied with a dead agent             an
outness can be, 72
            pack containing proofs against common  German, black PR
developed into a fine art by British
            rumors, 423                      and German services, 397
      people tend to believe their, 232 Germany,
friendliness, friendly,                 Bismarck and, 411
      goodwill and, 231                 Stalingrad Campaign, World War 11,
397
      staff friendly vs. unfriendly, 232           why fascist Germany
died, 30
      unfriendly staff, effect of, 232       why Hitler lost his war, 30
FSC commissions; see Flag Service Consultant 66
            commissions                 get in," definition, 60
FSM; see Field Staff Member  getting the show on the road, 187, 222
FSM Account; see Field Staff Member Account  ghetto people, riot and, 102
FSM commission; see Field Staff Member commission  GI; see gross income
Fuller, Buckminster, 241          Gibbon, Edward, 399
function(s); see also duty; hat; post   glee, hunted look of, 190
      duplicating functions, 344  Glutz Biscuits, 438
      your functions will be found in PLs and
            HCOBs, 364       GO; see Guardian Office
funds; see money       goal(s); see also purpose
future; see also survival; viability         Admin Scale and, 323
      Ad Council statement of projected future           agreement on, 221
            income, 499                 definition, 325
      co-relationship between the marketing of books,         leader and
the reality of, 221
            cassettes, insignia, and films, and the future GI of
purpose differentiated from, 325
            the org, 551                strategic plan beginning with a,
134
      do not heavily promote future products not yet in  "godos," 49
            hand,259         gold,
      FP body projecting expected income with            as a commodity,
552
            reality, 499                dollar and, 147
      Man tends to run in today and seldom in      gold braid, leaders and,
221
            tomorrow, 347
      orgs, future health of, 546 golden age, 53
      out-ethics and nonproduction do not build a strong goldsmith(s),
            org or a strong future, 371      original function and practice
of, 552
      predicting the training of future personnel, 369        step that put
him into banking, 552
      program any person sent off staff to handle his         used gold as
a commodity, 552
            employability for the, 296  good,
      recruiting for tomorrow instead of yesterday, 347       bank is dead
against the creation of anything
      Scientology is going to go on for a very long
good,567
            time, 371             individual sense of, 218
      viability deals with the, 578     "good fellows," do not give a group
success, 9
      way to build a strong, 371  goodie-goodie attitude, 65
      we are building strongly for the, 371  Goodrich, head of FDA, 390
                       goods; see also product
                 G           a service is an increase of usable goods, 556
                             inflation is the ratio of the amount of money
against
galleys (printing), definition, 251                the, 555
game(s),               money is a negotiable receipt for deposited
      all limited games come to end, 53            goods,552
      in which each player set his own rules, 322        money is simply a
substitute for services or, 557
      players fighting amongst themselves just to        more basic than
money, reason, 557
            have a, 53            program establishing a new line of, 135
      takes two sides to make a, 209    goodwill; see also public relations
      when the game is over there must be a new, 54           books and
public goodwill, 545
      when the game will become "getting you," 54        communication and,
85-86, 259
      why there is an end to our, 31         communication and goodwill
lead to the material
GBS: gross book sales                   exchange of valuable for valuable,
259
GDS; see gross divisional statistic          definition, 231
                             dirty quarters, sloppy, "help yourself"
service and
general, example of a general as a leader, 220                unfriendly
staff vs., 232
generality, generalities,               events and, 373
      demanding full particulars, not half-reports or, 162          every
staff member's job to help build goodwill, 232

                                 639

                             SUBJECT INDEX

goodwill (cont.) government(s) (cont.)
      examples of activities that serve to generate public
managers of businesses plagued by, 393
            interest and, 231           money-force power should operate in
consultation
      excellent technical delivery generating, 231            with opinion
leaders, 393
      future income dependent upon, 231      money power is usually
available to persons who
      how to get response in terms of, 259               rise to positions
of leadership, 392
      in exchange for promotion, 259         money, production and, 145
      public demand for service is dependent upon, 231        moonlighting
on the, 314
      source of, 232         mumbo jumbo of modern government, 391
      word of mouth and, 231      musical chairs used by, 367
                       nine factors causing troubles for, 319
good works,      officials and PRO area control, 408
      brought to public notice, 377          old age pension and, 217
      fatal error to think good works speak for          only real crime
for which one can be punished
            themselves, 420             by,189
      making good works well known, 231      opinion leaders and, 389
      must be publicized, 420           owes its people an operating
climate in which
      PR and, 420                 human transactions and business can
occur, 338
      PROs securing from opinion leaders official        parliament; see
parliament
            acknowledgement of LRH good works, 472       politician
commonly is boosted to power by opinion
      publicizing of, 377, 420, 426, 434, 440, 470            leaders, 391
governing body, governing bodies; see also management         population
unrest, cause of, 391
      arbitraries and, 2~3        power of government drops back on money
and
      bad governing body, 9             force only, 393
      bogging, reasons for, 1           PR does a natural closure with, 391
      conflicting orders issued by members individually,      principle on
which they operate, 558
            remedy, 2        PR men badly serve most people in power
positions
      down statistics, when a governing body will have, 10
in, 391
      errors and answers, 1       produce nothing really and yet they print
      existing only to satisfy the law, 2                money, 555
      inactive, 1-2          prosperity and an easy rule depends utterly
upon the
      know-how for getting one to function, 4                 cooperation
of opinion leaders, 393
      orders and, 2          PR recoiling on, 391
      riding prejudices rather than handling existing         recruiting an
army, 399
            problems, 2           responsibility of governments, reference
for tape
      seeking to solve the wrong problem, 2              lecture regarding,
158
      what to do to have up statistics, 10         rip-off and, 561
      when it should be disbanded, 2         robbery engaged in by, 561
      using only committees or boards or senates, 6           seeking to
resolve heavy spending when they have
      using only urgent directives, 5              no earning, 2
government(s); see also bureaucracy; politician          socialist or
worker governments flat on their
      abuses by those in charge are never put right by              uppers,
16
            force, 395       subsidies for those who kill people, 314
      accounts going PTS through government        suppressive, 39
            supervision suppression, 43      tax; see tax
      almost governments, 277           tax collections, what they do with,
555
      appropriation think, 492          their basics are out, 554
      arbitraries and, 3          United States Government; see United
States
      bad repute, causes of, 319             Government
      beginning of decline of British Empire and the first
unstabilizing people, 367
            British government %nformation office" are of           who
produce nothing employ the most people, 328
            similar date, 377           why governments go broke and talk
of budget
      believing the press and thinking it is public
deficits, 540
            opinion, 425          why their final product as an
organization is riot,
      busyness with poor production, 361                 war and a polluted
planet, 318
      citizens becoming PTS to the, 177 government agent(s),
      conscription and, 399       handling,44
      crashing a country by working on the wrong         there are no good
government or SP group
            problem, 2            agents, 44
      destructive products, 340   Grade Chart; see Classification,
Gradation and
      disregard of opinion leaders, 391            Awareness Chart
      employing persons of Leipzig, Germany death camp
            school, 318      gradient(s), gradient scale(s),
      establishing a safe point before rushing into dealings
definition, 309
            with a, 429           hats and, 309
      every government department in England has a PR         batting,
gradient of, 370
            office, 377           org board and, 310
      "exchange" condition is rip-off, 561         planning and, 76
      false economic data and, 203      granting beingness, supervision
includes, 96
      force and, 392   graph(s),
      goodwill of opinion leaders is necessary for       accumulating
graph, definition and example of, 156
            survival, 394         actively pushing it down, 14

                                  640

                             SUBJECT INDEX

graph(s) (cont.) groove-in, grooving in (cont.)
      bad graphs which resist all efforts to improve them           neglect
of, 307
            are made, 14     gross book sales; see book sales
      being reasonable about, 13, 15    gross divisional statistic(s); see
also statistic
      big reason graphs fall is there's nobody there, 14      are wholly
under control of org, 288
      can be too fixed on one thing and ignore others, 63
attaining a, 197
      Christmas, justifying a graph due to, 14           cash/bills stat
incorrectly assigned as Treasury Div
      combined graph can obscure bad situations, 13                 GDS,
565
      conditions, how to assign, 63          depend only on the org, 12
      daily, 156       down statistic; see down statistic
      danger of pretended knowledge of why a graph       Exec Council
assigning conditions to divs on the
            suddenly rose or fell, 14              basis of the, 576
      dangerous graph, 13         fate and, 12
      discrepancies amongst, 66         handling for GDS going down and
staying down, 6
      don't fall or rise for tiny reasons, 14            income depends
wholly on, 288
      down graph, 14; see also down statistic            international GI
slumps preceded by long GDS
      ethics and, 156             slump, 288
      false, 63, 66          LRH attitude toward low, 211
      finding why a graph is up or down, 14        management not handling
GDSes going down, 12
      graphs for the sake of graphs, 74      org can improve these, 12
      hidden counter-effort to keep it down, 14          quotaing of, 195,
197
      if a graph is down it can and must go up, 14       subproducts and,
195, 197
      inactive senior management obscured by combined         Treasury
Division GDSes, 567
            graph, 13        when GDS will suffer and fall, 195
      inspection of, 156          where subproducts are not given a quota,
quotaing
      investigation of why a graph suddenly rose or fell,                 a
GDS fails, 195
            14   Grosset and Dunlap, 277
      justifying a statistic, 13  gross income; see also income
      Liability condition for false graph, 66            administrator and,
100
      locating counter-effort to pushing a graph up. 14       bills paid
requires gross money in, 567
      looking at graphs, 63       book sales, letters out, and Tech and
Qual stats
      must be based on actual figures, 63                vs., 12
      reading all the graphs of the part you are interested         books
and, 545
            in, 63           bounced checks vs., 497
      requires all the graphs to be wholly accurate in a      collapses as
soon as one ceases to deliver the
            conditions assignment, 63              service, 145
      single biggest error in graph interpretation, 13        collapsing if
tech service isn't good, 12
      sinking trend line on a set of, 13           comparing FP No. I
against GI and CGI to tell
      sticky graphs, definition, 14                whether org is viable,
578
      strategic planning and, 137       co-relationship between marketing
of books,
      targeting of divisional statistics and quotas, 155
cassettes, insignia and films, and the future GI of
      thing to do is to get it up, 15              the org, 551
      tiger and false graph, 66         corrected gross income; see
corrected gross income
      time set when graphs should be posted for          correct sequence
of planetary dissemination, org
            inspection, 156             procurement dissemination, high
bodies in the
      visually averaging the peaks and valleys, 13            shop and
service and resulting GI, 277
      weekly statistics neatly graphed, reason for, 540       counting of,
537, 539, 542
      what can happen if you include a big function with      currency
control vs. counting GI, 537
            a lot of small ones on a combined graph, 13       definition,
497, 542
      "What did we do each time the last few times just       delivery and,
113
            before it went up?" 14           departmental inspections and,
200
      what to look for on, 63-64        emphasis on GI without comparable
emphasis on
graphic, definition, 257                delivery, results of, 113
graphic arts,          every point of GI entrance should be producing, 200
      arithmetic and, 257         every public film properly shown the
public
      definition, 257             potentially increases org GI. 550
      lines and, 257         false, 537
      omission in texts on, 251         false GI stat, definition, 540
      why the industry is in a spin most of the time, 254           figure
is telexed on Thursday, 542
graphics, definition, 257         Flag tours orders and GI boom, 87
                       FSMs and, 200
Great Britain; see Britain        future GI and size of the org, what it is
regulated
groove-in, grooving in; see also hatting                 by, 551
      blows due to lack of a grooved-in hat, 312         GI push,
description, 188
      Estos and, 366         group member and, 101-102
      Hats Officer sees that hat and duties of the post are         hatting
and rise in, 181
            turned over and the relief grooved in, 365        higher GI,
how to get it, 542
      heavy ethics, relationship to no thorough grooving      high GI and
low completions, what it means, 12
            in, 306          importance of the GI stat, 539
      hideous cycle connected to not grooving-in         indicator that the
GI stat will soon rise, 12
            personnel, 305        international GI slumps preceded by long
GDS
      lack of, 312, 366                 slump, 288

                                  641

                             SUBJECT INDEX

gross income (cont.)   group(s) (cont.)
      low GI, what is behind it, 145         frequent transfers keeping it
small, disordered and
      minus invoices for bounced checks are not deducted
confused, 75
            from weekly income total, 497          functioning groups,
reason for having, 325
      must honestly reflect org's income production, 540      gaining
control of its area, 361
      never report, relay, or condone a false GI         growth of, 330
            statistic, 540        happy, 10
      OEC Volumes, data on GI is in the, 200       how it jams up, becomes
difficult to live in and
      one has to get all GI doors open and               impossible to
separate from, 325
            functioning, 200      how the individual member can measure his
own
      on this planet the only real crime is to be broke, 277
progress, 340
      planetary dissemination and, 277       illegal policy in, effects of,
322
      "postulate checks," 541           inactive, cause of, 324
      production, exchange and, 145          including vs. excluding
people, 330
      sources of, 200        inefficient, cause of, 324
      special income counts as part of, 530        in floundering turmoil,
reason, 76
      stats that indicate GI will soon rise or fall, 12       insisting on
sitting in the glorious irresponsibility of
      steps to take to get, 145              orders, 210
      today's money wisely invested in marketing an org's
insisting other members control their
            wares results in tomorrow's GI, 550               environment,
341
      unusual solutions in counting GI, 540-541          internal demand of
one staff member to another
group(s); see also business; civilization; company;
determines the condition of the, 562
            country; culture; Man; organization; society;
internal pressure determines which condition of
            team; third dynamic; world             exchange is in practice,
562
      administration and. 75, 100-103        justice, 169, 171, 173
      administrative shifts or errors or lack can collapse          knowing
and using their technologies, 341
            any type of, 75       leadership and, 218
      administrator and, 100-103        letting people into the group at
large, 330
      Admin Scale and, 324        low ARC in a. 8
      anti-group members, percentage of, 325       low standard of living,
handling, 204
      ARC in group, improvement of, 8        main points through which
group succumbs, 329
      at effect, 75          making a person or team into part of the, 332
      attaining control of its area, 361           mechanism of third
dynamic aberration, 322
      badly organized, signs of, 207         member; see individual
      becoming property of bankers by borrowing          money for defense
and expansion, 148
            money, 148       morale and, 338
      becoming target of tax collectors by making        mores, alignment
of, 324
            money, 148       must be very clever to survive an explosive
      bigger the group, the longer it takes for it to fall
economic period, 148
            (due to not delivering anything in exchange), 561       must
have and apply basic laws, 101
      cannot give services away for nothing, 148         must plan and get
the plan executed or done, 75
      can't expect its high brass to carry the load, 341      new group
should be established first as a safe point
      can't just process or train own members, 148            and then as
an operating point, 429
      clearing a, 323        new ideas not developed by, 121
      composed only of individuals will remain small, 8       no orders
issued in a group, results of, 8
      composition of, 341         one either lone-wolfs his life or one
gets through
      confidence vs. no confidence by a group in a team             with a,
102
            member, 207           originating nothing but only defending in
the face of
      conflict and disintegration. 322             threatened disaster, 75
      counter-policy and aberration of, 322        people whose ethics are
low will enturbulate and
      counter-purposes and, 325              upset a, 170
      crime for group to be without money, 148           perpetuation of,
75
      de-aberrating group members, 323       policy must forward the group
purpose and obtain
      edgy and combative, reasons for, 330               agreement, 322
      educating members concerning policy          positive enforced orders
and, 8
            technology, 323       press books and, 433
      efforts to mimic the group's tech destructively and
production, exchange and, 100
            set up rival groups, 330         prosperous, 9, 10, 171
      elects its opinion leaders if only by listening, 392
prosperous on its own efforts, 148
      endurance of, 171           public contact must be maintained, 148
      establishing what will be considered as overts and      quarrelsome,
cause of, 324
            withholds in the, 324       random policy and, 323
      ethical group, how to get one, 324           reason things do not run
well in a, 308
      ethics is a personal thing in relation to a, 169        role of PR in
affairs of, 395
      exchange and, 100           sane group cannot help but control their
      exchange, four conditions of, 561            environment, 341
      expanding into decadent culture, 340         sanity of, 327
      expansion; see expansion          Sanity Scale and, 327
      failing apart, 9       setting authorized policy for the, 322
      false economic data, effects on group, 204-205          slow, cause
of, 324
      first condition of a, 148         standard of living and, 204
      first maxim of, 336         suppressive group; see suppressive group

                                  642

                             SUBJECT INDEX

group(s) (cont.)       handling, handle (cont.)
      survival, what it depends on, 100, 101, 207, 329, 341         steps
for handling something that another should
      taking on more area, 340               have handled, 216
      tech remedy for any group member, 325  handout(s),
      that inherits the culture and its guidance, 341         as a channel
of communication, 413
      training, importance of, 331           PR must be able to write
"handouts," 485
      true group, 210             why one prints handouts, 268
      unhappy, cause of, 324      happiness, happy; see also success
      vanishing or in poverty, cause of, 100       attainment of, 170
      vital to know the basic subject of organization, 75           ethics
and, 171
      well-organized activities survive, 207       honesty and, 170
      what group mores aligned and followed by the       obtaining
happiness in group members, 326
            group does, 324             organizational know-how and, 79
      which takes in money but does not deliver anything      org keeping
its field happy, 199
            in exchange, 561            people who don't produce are very
unhappy
      worthwhileness of, what it is determined by, 330              people,
223
growth; see expansion             under continuous attack, 329
guard(ing); see safeguarding      unhappiness is not answered by denying
useful
guard(s), brushing off "mere guards" (in PR), 404             jobs, 306
                             unhappy group, cause of, 324
Guardian; see also Assistant Guardian        unhappy org that doesn't
produce, 114
      direct order and, 25, 27          way to have a prosperous and happy
group, 10
      evidence of how good a Guardian is, 520            what it depends
upon, 79, 101
      program handling by the, 42 harassment, a job can be made untenable
by heavy
      routine used when having to intervene, 25               overload and,
305
      urgent directive and, 26    hard sell; see also sales
Guardian Office,             art of, 260
      CLO contains representatives of, 521         definition, 264
      examining invoices to see what areas org's people       in ads, 264
            come from, 200              one commands something in, 264
      how Div 3's were "being run" directly by the GO on      promo and,
211
            a bypass of org execs, 567       understanding hard sell, 264
      org viability, responsibility for, 489       what it is based on, 260
      questions which an Honorary LRH Personal PRO HAS; see HCO Area
Secretary
            refers to the, 472          hat(s); see also duty; function;
post
Guardian Office Defense Fund, 566       A-I hat, 308-309
Guardian Office Finance,                any hat is better than no hat, 312
      balance sheets and tax come under, 489       any job or position in
the world could have its
      Treasury Aides are answerable to, 489              own, 308
Guardian Office reserves, 566           anyone on post without a hat cannot
be expected to
Guayaquil, Ecuador, 50                  be paid, 365
Gus Falls, 82                are why org runs well when it does, 308
                             asking "what hat am I wearing?" 117
                             auditor put on an admin post without hat or
                                  training for it, 311
                 H           blows due to lack of a grooved-in hat, 312
                             can't be worn because lines or personnel are
                                  out, 346
                             checksheet and/or pack missing or incomplete
for
Hagen, Victor W. von, 46                     post, 342
half-done(s),                checksheet contains omissions, highly
irrelevant
      backlogs and, 97                  data or doesn't belong to the post,
342
      campaign to remedy, 98      checksheet, write-up and pack, 308-309,
311
      failures due to, 97               contents of, 301, 308-309
      not-dones, backlogs and, 97       cope due to departures from, 310
      reasons for, 97             cope sort of hat, description, 310
half-reports, demanding full particulars vs., 162        counter-policy
present in hat write-up, 342
halftone dots, that won't match, 258         count up the expected products
to get the minimum
hallmark, ads and, 266                  number of, 362
                             criminal or antisocial conduct occurs where
there is
handbills, why one prints them, 268                no, 331
handling, handle,                 definition, 301, 308, 362
      ability to handle and control people, 339          description, 308
      backlogs will prevent further handling, 98         development of the
term, 308
      capability of handling things thousands of miles        divisional
officer, what determines hat of, 362
            away, 104             division hats, what determines the, 362
      don't putter or fool about, 213        downfall of any org can be
traced to no recruiting
      Estos and, 213                    and no org board, to no hats or
unreal hats or no
      handle the hell out of it, 213               training on hats, 312
      mishandlings, effects of, 159          down stats traced to failure
to hire or recruit and
      references, 213                   failure to train people on their,
301

                                  643

                             SUBJECT INDEX

hat(s) (cont.)   hat(s) (cont.)
      earlier or more basic hat being out, 343           people around
personnel having no, 342
      Esto establishes and maintains the division        person having no
concept of the scene at all, 342
            personnel hats, 163         person just not doing his, 342
      ethics and, 306        Personnel and, 115
      exec getting hat of PTS personnel on his plate, 44      Personnel has
a vested interest in hats being
      exec or senior responsibility for, 301-303, 311, 342
complete and staff trained on them, 115, 312
      expertise so expert that it obscures fact that person
personnel having hat and title but doing some other
            does not also have a full post hat, 311                 job,
342
      experts and, 311       personnel having no hat at all, 342
      failure to have or know or wear or do a hat is the      personnel,
lines and, 345
            commonest reason why lines do not go in, 346      personnel
placement, importance in relation to
      field auditor must have a, 331               hats, 307
      field Scientologist should have a, 312       personnel wasted for
lack of full hats and training,
      flow charts and A-1 hats, 309                115, 312
      full-time personnel holding only a part-time hat, 342         person
unable to wear a hat, processing for, 307
      furnished by Hatting Section, 365      post purpose must be written
in the front of the post
      general staff hat, contents of, 309                hat write-up, 298
      given a product, lack of hats was the Why of       product, every hat
has a, 308
            departures from the ideal scene, 313         production and,
346, 361
      gradient scale of getting in hats, 309-311         product is what
defines a, 362
      half-worn hat spoils our reach, 211          product of a hat can be
represented as a
      Hats Officer and, 365             statistic, 308
      hats program pitfalls, 342        product of hats of div add up to
the div
      heavy ethics, relationship to no real hats, 306
product, 362
      hitting with ethics vs. programing and giving           protest
against things not running right can be
            someone a full hat and getting him trained on
traced to lack of, 308
            it, 312          purpose for group's activity missing in, 343
      ideal scene and, 313, 342         real hats, 312
      importance of, 362          sag of an org can be traced directly to
lack of hats
      in flow sequence on org board, 362                 and training on,
312
      inspection actions on hats prior to transfers,          seniority of
the hat, what makes it, 362
            115, 301         seniors issuing different orders than in
juniors'
      inspection of hats in area requesting personnel, 115
hats, 342
      is a duty, 362         senior's responsibility for, 301-303, 311, 342
      is a specialty, 308         seniors should have list of hats and
duties of
      juniors unaware of seniors' hats, 342              everyone in org
and know them, 364
      knocked off by senior, 364        seniors unaware of juniors' hats,
342
      lack of, 115, 308, 312, 342, 361       sequence of hats ED gradually
unloads as his org
      lack of adequate material about a post and no                 takes
over, 114
            checksheet, 298       slump traced to absence of one or more
hats being
      lack of training on, 115               worn, 308
      leaving others in org to carry a load for which they          solving
a problem in, 345
            have no, 342          stability from having a, 350
      lines, personnel and, 345         staff hat, definition, 301
      list of hats and their duties should exist, 364         status and,
308
      list of main outnesses about, 342-343        steps to get the product
is the, 362
      looking over one's hats for special projects or         technology is
a subdivision of personnel and, 345
            program one is holding on to, 42       technology of, 308
      lost, 342        terminals and, 308
      made unreal by org pattern changes, 342            there is always a,
365
      matching org board but org board itself            top exec not
knowing the basic staff hat fully, 343
            disorganized, 342           training on hats, importance of,
115
      missing any part of full hat content, 342          trouble only where
group member will not or
      missing ideal scene for, 342                 cannot bring himself to
have and wear a, 331
      must exist for every member of a group, 331        turnover of, 365
      must have a hat in a folder and its write-ups, 365      turnovers,
policies covering, 374
      no complete hat file, 342         two-year rule regarding hat
turnovers, 365
      noise and, 82-83       types of, 301
      nonutilized personnel vs., 312         unable to wear a hat,
handling, 307
      not wearing a hat could be a symptom of an SP, 84       US government
lack of, 309
      only way an exec can wear his own hats, 4          VFP of group
missing from, 343
      order to "turn over the hat this morning and take       vital data
on, 301
            another post" is quite unreal, 347           wearing, unknown,
the hats of others, handling, 4
      organizing and, 346         wearing your, 71, 364
      org board, hat and training when done and followed      welfare
program vs., 312
            add up to production, 361        what happens if each person in
the org wears all the
      org board is a list of hats with seniorities, 362             hats or
one wears all and the rest wear none, 96
      org is a mob when hats aren't known or worn, 302        what makes
the hat's importance, 362
      out-reality on, 322         when a person has no hat he lacks purpose
and
      overload traced to lack of, 313              value, 312
      pack; see pack         whose hat, 4

                                 644

                             SUBJECT INDEX

hat(s) (cont.)   hatting, hat, hatted, unhatted(ness) (cont.)
      write-up, checksheet and pack, 308-309, 311        laws of, 350
      write-up containing counter-policy, 342            list of hats
program pitfalls, 342-343
      write-up has no further authority than advice, 308      manning and
hatting of an org, 113
      you are counted upon to wear your hat as laid down      materials
taught must be practical and useful and
            by PLs and HCOBs, 364            must apply to the job to be
held, 300
hate(d),         most common way to overload an area. 305
      one is what one is, not what one is admired or hated          no
study time, usual reasons for, 284
            for, 49          not hatting others, reason for, 351
      PR which seeks to incite hate, 381           open the gates and hat,
183
      when an enforced communication channel carries          organization
and, 207
            only lies, then the affinity caves in and you get       org
that isn't hatted goes weak and criminal, 183
            hate, 380        overload and, 216, 305, 313
hat-in-hand, 493       perception of environment and, 370
                       person not doing his post duties being unhatted with
Hat(s) Officer,              huge misunderstoods, 216
      duties, 365            person not fully hatted is liable to ethics
action, 370
      duties during post changes, 365        person secretly afraid of
others will not hat them or
      major duty of, 365                hats them wrongly, 351
      not getting caught up in pitfalls, 343       power and, 181
      Staff Training Officer and Hatting Officer working      preventing
of, 351
            as a team, 182        Product Officer who won't give time off
for, 112
      unmocking the org, 365      reason for, 350
      what happens if he only compiles hats, 365         responsible for
one's own, 370
hat pack; see pack           senior not seeing to proper hat study, 342
hatting, hat, hatted, unhatted(ness); see also education;           senior
providing hats for juniors and seeing they are
            enhancement; groove-in; study; training                 fully
checked out, 301-302
      at a distance on comm lines, 160       seniors failing to hat
juniors, effects of, 303
      attaining a brilliant, clean view of the subject of           social
aberration and, 350
            organization, 321           stability and, 350
      awareness and, 370          strengthened by hatting and feeling
secure enough
      basic sequence of, 182, 184            to do one's job, 350
      breakdown due to lack of, 183          survival and, 207
      cause and, 181         trouble in training a person up for a post,
usual
      checksheet; see checksheet             reason for, 298
      civilization has troubles because it hasn't known       troubles,
cause of, 369
            about, 163       underestimating number of persons needed to
train
      Comm Ev if hatting and training are out, 304            and hat a
staff, 163
      competence and, 350         unhattedness,
      constantly maintaining and increasing working                 causing
overload, 216
            knowledge of one's appointed areas of             dev-t caused
by, 161
            responsibility, 298              mystery and, 370
      control and, 181            referral and, 161
      declining organization due to lack of, 370              willful, 260
      demanding hattedness, 162         unhatted org is lazy and refers
everything to
      Dept I responsibility for, 370               someone else, 160
      dev-t cured by, 163         unhatted persons,
      dev-t is an expression of untrained, unhatted staff,
feel insecure and become weak, 351
            161, 163              get hurt more than hatted people, 370
      downfall of any org and, 312                 look sort of blind,
reason, 370
      effects on org of individual hattedness, 216            on a post
becoming criminal, 161, 351
      efficiency and, 216         vital necessity of, 181
      Esto and, 181          what happens when a person is insecurely
posted
      exec hatting those around him, example, 160             and
insufficiently hatted, 351
      exec responsibility for, 301-303       when staff member is said to
be hatted, 185
      exec solution to dev-t is, 164         why an unhatted org is a
madhouse to work in, 160
      experience not being passed on, 369          why hatting, 350
      experts and, 311       Word Clearing and, 182, 319-320
      eyesight changes and, 370         wrongly hatting others, reason for,
351
      flubbed hatting unstabilizing areas, 350     Hatting Section,
furnishes hats, 365
      full hatting, 370      have; see be-do-have
      gradient of, 310, 370  havoc, caused by an SP, 65
      great orgs, hatting in, 182 HC; see Hubbard Consultant
      gross income rise and, 181
      HCO never having enough people devoted to, 163     HCO; see Hubbard
Communications Office
      HCO relieved of whole burden of, 163   HCO Area Secretary, HAS,
      heavy ethics vs., 306-307         establishing the org, 178
      helps person to hold his post, 350           Exec Esto does not "hat
the HAS," 178
      holding a position in space and, 350         fast flow hiring and,
183
      insolvency and, 160         handling Dept 2 and 3, 179
      instant, mini and full hatting, 370          has to really handle the
personnel, post them, hat
      it takes someone to do itq 163               them, keep the form of
the org, 183

                                  645

                                                                          NEW
                                                                          -

                             SUBJECT INDEX

HCO Area Secretary, HAS (cont.)   help (cont.)
      never unmock a working installation, 352           we help beyond any
help ever available
      overloaded posts, handling of, 117                 anywhere, 65
      persons who may not be on HAS post, 175      Hemingway, Ernest, 206
      stable rule of a, 352  HES; see HCO Executive Secretary
      taking over posts for 48 hours, 117    HGC; see Hubbard Guidance
Center
HCOB; see Hubbard Communications Office Bulletin   high brass, group is
composed of individual group
HCO Book Account,                 members, not of high brass, 341
      all HCO Account income transferred to, 506   hiring, employment; see
also recruiting
      Book Account Stock Report, 549         beating down reasons we can't
hire anyone, 284
      books are assets, 545       "can't have" on the subject of people,
327
      checkbooks, who they are kept by, 495, 518         deputy system and,
332
      check-signing policies on the, 518           don't be selective, 183
      D/FBO for M.O.R.E.,         down stats traced to failure to, 301
            as a signatory, 495, 518         exclusion of others is the
basic cause of war and
            as final authority on, 548             insanity, 328
            controls the, 582           fast flow, 183
            duties regarding, 548       fix them up, get them trained and
hire them
            ensuring Book Account policies are being fully
later, 288
                 adhered to, 518        HCO PL 4 Jan. 1966 followed in
hiring, 295
            responsibility to inspect records of, 518         how many
staff are needed, 183
      embezzled funds, handling, 548         inclusion and, 330
      embezzlement and, 558       in excess, 286
      expenses from it may not be cut due to any situation          is a
command decision, 515
            related to other org expenses, 582           1 will not accept
that no one applies for jobs, 282
      FBO Network supervision of, 545        kicking open the hiring door,
186, 187
      FBO transferring money to, 495, 506          materials that anyone
hiring should be familiar
      FP approved by D/FBO, 548              with, 290
      has its own cash/bills graph, 566      never recruit with promise of
free courses or
      its use is not subject to regular weekly                auditing, 182
            FP, 582          newly hired people are not left to accumulate
as
      reason it was begun, 558               temporary, 296
      signatory on the, 518       "no pay so can't hire anyone," 115, 312
      when FBO transfers the FP, HCO Book Account        open the gates and
hat, 183
            and org reserve amounts, 542           refusal to employ people
as a third dynamic
HCO Cope Officer, stable rule of, 352              psychosis, 328
HCO Executive Secretary, HCO Exec See, HCO ES,           salesmen hired at
very low retainer and making bulk
            HES,             of their money on commissions, 135
      is an executive, 141        Sanity Scale and, 327, 330
      must see that newly hired people are not left to        simultaneous,
287
            accumulate as temporary, 296           suitable/ unsuitable
ratio, 284
      must see that new personnel are either routed off       tools of, 292
            staff or up in status, 296       unemployment; see unemployment
      special project carried under Office of the, 41         unsuitable
people, four general classes of, 290
      Staff Training Pgm No. 2 and, 296      with a flow of people the best
move on up, the
      training (minimum) expected of a, 128              worst, if any,
drop off, 183
HCO Expeditor(s),      history,
      basic sequence of hatting and, 182           leisure classes and the
graveyards of history, 223
      being posted in HCO Expeditor pool, 182            monied classes,
what has happened to them through
      effect of lack of, 368            history, 148
      retread as an, 162     Hitler, Adolf,
      to take up the slack, 368         bankers and, 147
HCO PL; see Hubbard Communications Office Policy         did not
"consolidate his conquered territory," 30
            Letter           PRs and, 379
                             slaughtered even his adherents, 392
healing field, policy bars the entrance of the, 30       why he lost his
war, 30
health,          hobo, 102
      any post requires person be fairly healthy, 297    hockey club, 394
      capitalist and health problems, 100    "Holder of the Royal
Nightgown," 74
      requisite for group to be happy and well, 171      holding action,
135
HE&R; see human emotion and reaction    homework,
Hearst, William Randolph, 393           copywriting and, 262, 263
Hegel, Georg Wilhelm Friedrich, 411          definition, 262
hell, handle the hell out of it, 213         in promotion, 262, 263
help,            marketing and, 247
      expansion and, 33      honesty; see also truth
      near ultimate help can only be given with near          dishonesty;
see dishonesty
            ultimate discipline, 65          G1 stat must be correct and
honestly reflect org's
      real help for the worker, what it is, 16                income
production, 540
      SPs vs., 65            happiness and, 170

                                  646

                             SUBJECT INDEX

Honorary LRH Personal PRO,   Hubbard, L. Ron (cont.)
      basic and specialized functions, 472         PROs authorized to
accept official recognitions on
      does not answer questions which concern Church                LRH's
behalf, 472
            affairs, 472          PROs securing from opinion leaders
official
      Hotline Newsletter and, 471-472              acknowledgement of LRH
good works, 472
      not a spokesman for the Church of Scientology, 472      reason you
see me get cross, 210
      operates off authorized projects, 472        sketching an org board,
186
      questions he cannot handle, 472        studied 21 different primitive
races firsthand, 403
      some have specialized fields in which they         trouble keeping a
secretary, 286
            operate, 472          wearing hats besides his own, handling, 4
      what he is and is not authorized to do, 472        what LRH cares
about regarding Man, 291
Honorary LRH Personal PRO I/C, 472      Hubbard, Mary Sue, facility
differential of, 20
horizon, Scientology org has an unlimited, 33      Hubbard Causative
Leadership Course, Q and A
horizontal flow, example of, 166             Checksheet of the, 106
horizontals, 256 Hubbard Communications Office (Div 1),
                       dev-t causing failure of, 163
hostility, finding out what the top dogs in the area are      do-it-
yourself HCO, 216
            hostile to, 429       downfall was failure to police dev-t, 161
Hotline Editor,        Esto and, 163
      how to stay abreast of trends, 470           forecasting personnel
needs, 283
      what he has to know, 471          generating dev-t, 163
Hotline Newsletter,          HCO Book Account; see HCO Book Account
      format specifics, 472       how Ethics and Personnel work together or
      FP and, 473                 conflict, 307
      function of, 471       never having enough people devoted to training
and
      layout of, 473              hatting, getting in org lines and comm
lines, 163
      mailing instructions, 473         no HCO (Div 7, 1, 2) part of the
org, handling, 64
      main contributors to, 470         out-policy reported to, 324
      main public of, 470         personnel demands, handling of, 115
      motifs, 470            relieved of whole burden of hatting, 163
      not a management issue, 472       requires a signed PO for each long-
distance call, 518
      opinion leaders and, 472          sanity regarding subject of
personnel, 115
      policy of, 470         sequence of manning of, 113
      positioning and, 470        surveying for org personnel needs, 283
      positioning of LRH in, 470        Thetan-Mind-Body-Product system
and, 63
      PRO uses of, 471 Hubbard Communications Office Bulletin(s); see also
      publics of, 472             technology
      purpose, 470           no orders senior to, 364
      schedule, 473          your functions will be found in PLs and, 364
      special issues, 473    Hubbard Communications Office Policy
Letter(s); see
      surveys for, 470            also policy
      what it contains, 470-471         basic principle underlying all, 28
      what it is and what it is not, 472           choosing what policy
letter to get in, 72
Hubbard, L. Ron; see also Founder       FBO's most important policy letter,
515
      antipathy I have to authoritarian rule, 2 10       following illegal
or contrary orders instead of, 154
      attitude toward low GDSes, 211         major programs in Scientology
are found in, 39
      caring about people and staffs, 17           many solutions to old
problems and of major
      Commonwealth area and, 35              importance are found in, 37
      enemy-planned statements regarding, 439            mini programs and,
198
      facility differential for Saint Hill Org, 19       no orders senior
to, 364
      giving example of the frailty of single solutions, 47         passed
by all specified terminals before it becomes
      hat of "driving more business down on the orgs                policy,
7
            than they could waste," 560      person is comm-eved on Flag
Orders and, 153
      hats he has had to wear concerning prosperity, 560      trying to get
all policy letters in at once can swamp
      Honorary LRH Personal PRO; see Honorary LRH             an org, 72
            Personal PRO          your functions will be found in HCOBs
and, 364
      1 don't wreck one project by grabbing people off it     Hubbard
Consultant,
            to start another, 282       recruiting and, 290, 293
      1 have a good record of making orgs solvent and         skills of,
290
            prosperous, 536  Hubbard Guidance Center, product of resolved
      I have no monopoly on the ability to observe and              cases,
31
            act, 210   human being; see being; Man
      I like to see people prosperous, 558   human emotion and reaction,
      I was always the one to instigate bonuses and           handling, 187
            improve staff pay, 536           how to remove the barrier of,
407
      I was the first Flag Banking Officer, 536          manipulation of
human emotion, 409
      letters in stat of, 211           PR and, 406, 407
      official recognition of LRH for his work, 471
      orders, basis of, 210       primary barrier to production is, 406
      positioning, in Hotline, 470      humanities, failure to deliver what
is offered, 328
      program handling by, 42     humanity; see Man

                                  647

                             SUBJECT INDEX

Huns, 392   ignorance,ignorant,
hypnotism, hypnotic,         arbitraries and, 3
      hypnotic mumbo jumbo, 218         insane acts are not unintentional
or done out of, 340
      lot of people are in a more or less hypnotic daze in
international, 39
            their aberrated state, 264       remaining ignorant
intentionally, 340
      space opera and, 217-218          stat pushing and, 188
hypocrites, 425  illegal order(s),
                       actionable to accept an, 364
                       definition, 364
                       following illegal orders, 154
                       not comm-eved for failing to follow an, 364
I/A; see issue authority          reporting of, 154
I&R Form; see Inspection and Report Form     illegal policy, nonproduction
due to, 322
I/C; see in-charge     illiterate(s),
ice baths, 233         bulk of knowledge denied to, 418
                       misunderstood words and, 418
ice picks, 233         what they do not understand they substitute for
idea(s); see also dream; imagination; plan               with imaginary
things, 418
      bright idea; see bright idea      illness, ill,
      definition, 253        bad statistic of ill people is rising, 38
      direct people's attention in, 247      ethics and, 38
      PR communicates ideas, 376, 379        how illness in the org relates
to having no comin
      PR men operating in the "mass media" push strange
discipline, 162
            mental ideas, 376           lowering industrial absenteeism
from, 237
      unusual ideas put forth by those who don't know         posts which
may not have chronically ill persons on
            what is usual in the first place, 73              them, 175
      when new ideas are fine, 24       psychosomatic illness, we could
handle the whole
      where it fits on the assembly line for produced               problem
of, 237
            promo, 252       PTS and, 44, 170, 175
idealism,        suppressive groups and, 38
      how it has been smashed by PR, 380           suppressives make people
ill, 38
      is assaulted, 329      image(s),
      now considered a dirty word, 391       campaign to enhance company's
image (as part of a
idealization,                strategic plan), 135
      PR and, 415            how an image is built in PR, 470
      too glowing an idealization can be punctured when       obtaining
"profitable images," 485
            it is a lie, 415      PR achieving his product of, 485
idealized scene, definition, 416        profitable images, what they come
from, 485
ideal scene(s),  imagination,
      Admin Scale and, 323        black PR and, 415
      costing must take into account the expected capacity
employed in the mood of the PR's statement and in
            or, 511               his device to prove, 435-436
      exec, ideal scene for, 168        image planning and, 436
      hats and, 313, 342          planning and, 76
      making something go more toward an, 157            PR and, 381, 415,
435
      missing for hat, 342        safe ground and, 435-436
      unreality or unfamiliarity with the ideal scene of a          used to
bring the public chosen into a greater
            post, 298             awareness of the ideal, 415
      why an exec needs to have a concept of the, 142    immigration, PRO
area control and, 408
identity, thetan capable of shifting identity, 268 impact,
ideology, ideologies,        composition and, 256
      capitalism; see capitalism        consistency and, 263
      civilizations have not vanished because they had the          copy
impact, what it depends upon, 263
            wrong ideologies, 100       copy lacking impact due to not
maintaining
      communism; see communism               viewpoint, 263
      Nazi(s); see Nazi(s)        design and, 256
      socialism; see socialism          shotgun marketing weakens impact of
individual
      why certain ones fail and ar~ so oppressive while             items,
250
            they last, 100        what it depends mainly upon, 263
idiot, musical chairs and an, 179 impinge(ment),
idle(ness), inactivity,           attract-interest-message to get, 255
      area with sticky graph is not idle, 14       communication and, 417
      group inactive, cause of, 324          communication formula to get,
255
      how org is salted down with idling people, 284          messages must
be arresting enough to, 485
      illegal policy causing inactivity, 322 implantation, space opera and,
218
      made to appear to be best way of life, 204   importance, important,
idle rich; see also leisure class       asserting one's, 404
      ghastly morale and the, 338       effort to become more important and
have a
      misery and the, 206               personal reason for being, 74
      psychosis and, 146     impossibility, great big Why behind every, 282

                                 648

                             SUBJECT INDEX

impression, income (cont.)
      estimating the impression that will be made by the      destruction
of income by failing to assume
            pictures or copy, 268            viewpoint of viewer of the
copy, 268
      examples of how audience might get wrong           determining if
basic expenses of org are greater than
            impression from any ad copy, picture, etc., 269
average weekly income, 583
improvement,           dev-t vs., 161
      desire for, 74         drying up with a thoroughness you wouldn't
believe,
      "fair exchange" does not guarantee any, 562             reason, 561
impulse, communication and, 413, 417         effects of correct manning of
org on, 113
inaction, route up from, 157      efficient standard actions raise income,
24
                       excess income, use of, 582-583
inactivity; see idleness          exchange, staff pay and, 561
in-basket; see also basket; out-basket       Exec Council actions to keep
income up, 576
      executive having and using an, 159           expenses greater than
average weekly income,
      receiving comm and, 162                handling,583
      things which suddenly reared up out of your in-         facility
differential and, 19
            basket, all claws, 14       FBO,
      towering in-basket of an executive, what it is a sign
checks tape totals of day's income against
            of, 4                       invoices, 496
in-charge,             collecting daily all income from org and
      condoning or failing to effectively handle an out-
banking, 504
            ethics situation in self or others as an, 170
demanding income increase from org, 505
      holds all functions in theory, 362                 ensuring FP sums
allocated cause increased
      if functions are not hatted he wears them as an
income, 506
            unknown fog, 362            expects increase in income and
allocation
      letting ethics go out on his juniors, results of, 209
production ratio from what he pays out, 508
      program handling by an, 42             greater income and, 556
      what he should know, I            knowing the vital necessities
required by the
inclusion; see also membership                     activity to produce its
VFPs and income,
      growth depends wholly upon, 330                    505-506
      hiring and, 330             making org make more money, 504
      plans of inclusion are successful, 331             must not let org
run on unearned income, 538
      short-term defense actions vs., 330                recording in
ledger the exact disposal of day's
      two major stages of including people, 331                     income,
504
income; see also exchange; finance; gross income;             tries to get
more in from the activity than he
            money                       gives out by considerable, 500
      activities that have no direct expectancy of income
figuring out how much income you will require
            are put in a cap-in-hand status, 500              weekly to
exist and promote, 582
      Ad Council statement of projected future           Finance allocates
against proven production and
            income, 499                 projected income, 509
      advance payment; see prepayment        flows and pools of, 520
      amount of income lost is really income not made,        foremost way
orgs fix their income and prevent its
            559-560               increase, 281
      amount sent abroad for exchange, FBO handling           FP body and
FBO must know its products and
            of, 504               income sources cold, 499
      applying income greater than outgo to each division           FP body
projecting expected income with
            and area of the org, 510, 511                reality, 499
      banked each day by FBO, 496       future income dependent upon
goodwill, 231
      basic expenses of org greater than average weekly       getting in
income, how it is done, 577
            income, handling, 583       getting paid for supplying a
demand, 226
      booksale money being used for other things, results           getting
sums already owed collected, 512
            of, 545          GI stat must be correct and honestly reflect
org's
      building up unused advance payments, 538                income
production, 540
      buying production and the products which add up         goodwill and
communication lead to the material
            to the product of raised income and viability, 509
exchange of valuable for valuable, 259
      Cashier and Dir Income turning over all income          greater loss
to Finance is income lost or never
            properly accounted for to an FBO, 489, 491              made,
511
      checks issued temporarily on behalf of another          greater than
outgo, 146, 337, 509, 510, 511, 565, 569
            between public persons, policy on, 497       greater the
service delivered, the greater the
      CLO income, definition, 522            income, 556
      comes from different sections of depts within the       handling for
a huge donation for an unspecified
            dept,200              service or services, 530
      consumption of the product one is promoting, how        handling for
a huge sum donated for training staff
            that relates to income, 259            for a yet to be
established org, 530
      degree income increases above FP No. I amount           handling for
a sum donated for services which the
            shows how viable org is, 579                 org does not
deliver currently, 530
      demand for, 499, 505        hatting and rise in, 181
      departmental income sheets, Ad Council has copies       high
enrollment-low income, stat discrepancy, 64
            of, 499          how individual staff member determines the,
562
      depends wholly on GDSes, 288           how one gets far more than
enough money, 148
      deposited in Finance Office Account No. 1, 496          how org
establishes its own level of, 562

                                  649

                             SUBJECT INDEX

income (cont.)   income (cont.)
      how to boom dissemination and income and hold           restoring
income from a low cash/high bills
            the boom, 96                situation, 517
      how to get a large constant gross, 236       safeguarding what one
gets in, 577
      how to get production and more beans back for the       shutting off
all but promotionally vital POs when
            beans put in, 511                income is far down, 576
      income collected on which service is undelivered is           size of
org income and increase of allocation
            really unearned income, 538            production ratio
determine cash to reserves, 508
      international management income, definition and         sources,
            use of, 522                 as a chief concern of FBO, 508
      invoicing all, 496                FBO summarizing of, 505
      it is more vital to pressure income up than to save
handling of, 512
            money by FP restrictions, 576                in an org, 200
      it is not flashy new ideas so much that raise, 24
reviving past sources, 499
      key income posts most often are empty, 179              seeking new,
512
      knowing how much income must be made, 584               tracing and
reinforcing of, 510
      knowing when you are spending more than you are               tracing
and summarizing of, 499
            making, 582           special income; see special income
      lack of definition of income, expenses and reserves           spend
less than you make, 567
            as different, precise money pools, 521       statement of
expected future income and its
      limiting income and delivery potential by not
planning accompanies the FP, 488, 490
            spending what one should in order to increase
statement of projected income, 506
            inflow and delivery, 578         steps to raise your, 24
      lining up 3 or 4 income sources each one of which       targeting in
battle plans is vital to, 126
            would provide the needed funds, 512          the less income an
org or individual has, the more
      lost income, 337, 511-512, 559-560                 carefully and
wisely FP must be done, 583
      low, cause of, 96           tours are vital to, 373
      low consistently, handling, 176        trained vs. untrained execs,
effect on income, 300
      low income is a heavy risk that may result in           two-bit FP
that doesn't make you any money, 528
            disaster, 6           unearned, 538
      maintaining income, 20      volume of, what determines it, 226
      make it before you have to spend it, 567           wasting income
made, 175
      making four times as much money on half the        what an org should
be making vs. what it does
            personnel, 179              make, 511
      manning income posts, 180         what makes very adequate income and
pay, 315
      manning sequence, effect on income, 113            what really
underlies it, 561
      more effort to collect debts than make new         what the most
expensive loss now being experienced
            income, 17            is, 560
      must be made before it can be spent, 573           where bulk of your
income comes from, 232
      one supplies or does not supply a demand and gets       why org
should examine invoices, 200
            adequately paid or does not get paid for it, 226        word of
mouth and, 232
      org making hundreds of thousands, 183  Income Note Collections
Summary,
      org personnel may not solicit payments from staff       cash
collectible from notes past due, 575
            or public on behalf of others, 497           Collections
Section and, 575
      org should be delivering at a rate matching what it
description, 575
            is collecting, 538          Exec Council and, 575
      org that received income and didn't deliver, 579        FP and, 570,
574, 575
      OTL income, definition, 522       updated weekly, 574, 575
      pay (by survey) is secondary to org income and     income planning,
            getting a show on the road, 561        Ad Council and, 499, 570
      percentage of weekly income that is set aside to pay
definition, 573
            past-due bills, 583         Exec Council and, 500, 579
      planning by which projected income is to be made is           FP and,
573
            expressed in the FP, 499         getting in income by, 577
      potential income generated by promotion, if not         what to take
into account during, 579
            realized, is actually a loss, 560
      PR area control and, 428    income reports, compiled after Thursday
at
      prepayment; see prepayment             2:00 P.m., 539
      program to safeguard income once earned by better  income sheets,
departmental, 499
            financial planning, 36      income sources summary,
      PTS persons vs., 176        added to Fl? line, 500
      raising, 20, 24, 512        presented to Exec and Ad Councils, 505
      real losses of org are sums never made, 337  income tax agency,
effect on org, 177
      refusing, 175
      Registrar, Ad Council and Div 3 responsibility     India, Buddhism
and, 29
            for, 499   indicator(s),
      relationship of programs and evaluations to income      execs must
develop sensitivity to indicators of
            volume, 226                 outnesses, 94
      relationship of promotion, sales and delivery as        first
indicator of unit or staff member going PTS, 44
            income sources, 510         of PTS staff members, 44
      repeat sign-up business being lost, 12       statistics are an, 188
      reserves vs., 520           that Dept I is goofing its recruiting
actions, 284

                                  650

                             SUBJECT INDEX

indicator(s) (cont.)   infiltration, of group or organization, reason for,
330
      when you push the indicator you do not obtain the  infinite,
consideration that our expansion potential
            object it represents, 188              is, 31
individual(s); see also being; Man; people; preclear;    inflation,
            public; staff member; thetan           arbitrary which opened
the Western world to, 3
      administration, how it relates to individual's          basic
economic laws and, 205
            survival, 101-102           determined by the ratio between the
deposited
      administration, production, exchange and, 102                 goods
and the number of receipts issued, 553
      are the building blocks of orgs, 371         Finance and, 337
      as a member of a group, 101-102        foremost reason for, 177
      cannot survive well as a group member if he has no      is a sad
commentary on "executive ability," 333
            knowledge or understanding of admin tech, 101           paid-
fo r- but-no t-delivered service vs., 579
      coming up to revolution, 219           unchanging org fees and, 314
      group composed only of individuals cannot          unemployment and,
314
            expand,8         unions and, 3
      group is composed of individual group members,          violation of
basic natural economic law and,
            not of high brass, 341                 204, 205
      his well-being, safety and happiness, what they         what it is,
555
            relate to, 102        what it is all about, 561
      how the individual member of a group can measure        when it
starts to happen, 220
            his own progress, 340       why it occurs, 555, 558
      is the only leader, 218     inflow,
      leadership and, 218         heavy inflow on orgs due to book sales,
275
      must seek the tech of survival and apply it, 101        limiting
income and delivery potential by not
      must think mainly of personal money or one must
spending what one should in order to increase
            think of the group's survival, 102                inflow and
delivery, 578
      noncomprehension of the basic words with which he  info packets,
letters and, 211
            is working, 319  information; see also data
      noncomprehension regarding the activities of which      coordination
and, 120
            he is a part, 319           exec and, 166
      not producing, results of, 223         PR and the collection of, 437
      one either lone-wolfs his life or one gets through      PR is the
willful broadcast of, 397
            with a group, 102           verification of the information
section of a strategic
      one is sooner or later the subject of administration
plan, 139
            as a member of a group, 101
      overthrowing a large complicated interdependent    information
office, beginning of the decline of the
            society, 219                British Empire and the first
British government
      personal production of VFPs and one's standard of
"information office" are of similar date. 377
            living are intimately related, 203     info sheets, sales
campaign and, 235
      rapid transfers defeat the, 280   initiative,
      sacrificing the individual for the good of society, 218       CO/El)
who takes, 198
      scientific improvements vs., 218       making stats go up requires,
67
      Scientology preserving the, 218        space societies lost
individual initiative, 218
      society where individuals are free, can be   injury, unhatted people
get hurt more than hatted
            rehabilitated and can still think, 219            people, 370
      soft individual, 207
      space opera vs. the, 217    injustice; see justice
      space societies built by losing the, 218     insane, insanity; see
also madman; psychotic;
      standard of living and, 203            suppressive person
      state totally caring for the, 218      a basic tool of the, 367
      survival and, 341           acts are not unintentional, 340
      survival in orgs, what it depends      around insane people things go
wrong, 340
            on, 207          basic cause of, 328
      survival, regulating factors in, 102         behavior looks passable,
340
      that which is best about an, 218       curing what often passes as
insanity by just flying
      things that wipe out the, 218                ruds,237
      toughness and, 207          difference between sane and, 340
      what choices are available when one becomes a           end product
of, 329
            zero, 102        hidden actions of the, 340
      what happiness of the individual depends upon, 101      inability to
detect or cure the insane destroys
      who takes but does not give, 561             civilizations, 338
      who will take responsibility generally does, 220        justice is
the action necessary to restrain the insane
individuality, leadership and, 218                 until they are cured,
338
                       maintain their own stability by unstabilizing
individuated think, 493                 everyone else, 367
industrial absenteeism, 237       making things go wrong, 340
industrialist,         musical chairs used by, 367
      didn't properly use men, 333           percentage of, 340
      dreaming about automation, 289         persons who have brought about
an atmosphere of
                             war, crime and insanity on the planet, 377
industry, producing in excess of standard of living, 203      product of
the, 340
inefficient areas, what they usually trace to, 302       psychiatry's
product of, 29

                                  651

                             SUBJECT INDEX

insane, insanity (cont.)     intelligence (information gathering) (cont.)
      refusal to allow others to be, do or have, 329          coercion and,
413
      remaining ignorant intentionally, 340        covert, 396, 397
      succumb as the common denominator of third         exposure is the
basic threat of, 397
            dynamic psychoses, 329           follows the rules of warfare,
436
      unmocking working installation is a sign of, 352        having the
same report appear in several places at
      what happens when they are put in charge, 340
once,438
insecurity, insecure; see also security      PR entering the field of, 396,
413
      hatting strengthens insecure person, 350           PR vs., 396, 397,
413
      no one in this society feels very safe, 288        publicity blows
it, 397
      society's insecurity leaking into org, 288         Red Orchestra
intelligence coup, 397
      unhatted persons and, 351         serious error to cross PR and, 396
insignia,        threat and mystery are a lot of the power of, 397
      are assets, 545, 547        when it becomes ineffective, 397
      can be the subject of exchange, 557          when it recoils, 396
      co-relationship between the marketing of books          where PR and
intelligence cross, 399
            cassettes, insignia, and films, and the future 61 of
Intelligence Branch, beating back continuous attacks
            the org, 551                by suppressives, 36
      counted and safeguarded just like money, 557 intensive(s),
      FBO Network and, 557        completed intensives and completed
courses are the
      money, when insignia might be more valuable             keynote to an
org's prosperity, 200
            than,557         why you have to audit a pc all at once whole
      promotion and, 560                program, 118
      what happens if the image and symbols of Dianetics intention,
            and Scientology are not seen around, 560          communication
and, 413, 417
insolvency; see also bankruptcy; solvency; viability          using new,
unusual experiments can crash your full
      cash/bills stat measures the degree of, 565             intention, 72
      definition, 565  interest,
      duplicating functions and, 344         attract-interest-message, 2559
256, 260
      examples, 541          communication and, 417
      hatting and, 160       messages must be bright enough to interest,
485
      road to, 578           promotion and copy that is alive and
interesting,
      routing and, 160            that attracts and is in good taste, 262
      tame dog financial manager will always make the         when interest
is stimulated one gets response, 250
            group insolvent, 567  interest (on money),
      unusual solutions in counting GI, 540-541          accrued from
special income, handling, 530
inspection(s); see also investigation; observation       how it is earned,
509
      daily, 199, 282  interest level,
      departmental, 198-200       PR and, 421
      D/FBO for M.O.R.E. responsibility to inspect Book       Tone Scale
and, 423
            Account records and the state of the bookstore,   interference,
cross orders and, 201
            bookstocks and book sales, 518
      doing inspection of area requesting personnel,     internal, whatever
the reason an org isn't getting on, it
            115, 304              is internal, 282
      effects of Dept 3 not doing, 284  Internal Revenue Service, handling
agents of, 44
      exec inspects continually, 167    International Bank, PRs and, 379
      Exec Sec inspects physical areas of Dangers and    international
banker, what he does, 147
            Affluences, 64
      execs inspecting their areas daily, 281-282  International Finance
Ethics Officer, copy of appeal
      indicator of no daily area inspections, 284             that must be
sent to, 564
      not inspecting, effect of, 284    International Finance Network,
      of hats and hattedness before transfers, 301       definition, 522
Inspection and Report Form,       located directly under WDC, 522
      Dept 3 and, 179        overall objective of, 522
      note regarding, 344         responsibility of, 522
                       safeguarding and increasing Church reserves, 522
inspiration, respect and, 143           seeing that staff are well paid,
522
instability; see stability        seeing that there is an abundance of Sea
Org
installation; see working installation             reserves, 522
instant hatting, sequence is instant hat, mini-hat, fully     International
Finance Office; see also Finance Office
            hat, 370         authority of, where it stems from, 490
institutions, people in institutions are generally only       autonomous,
490
            the victims of the true psychotics, 61       copy of approved
FP sent to, 506
Int: international           finance reports provided to, 507-508
                       has representatives in every bureaux, FOLO and
integrity,             org, 490
      goodwill and, 231           Int FBO located in, 504
      maintaining integrity on status value        monthly financial
reports to, 507
            posts, 298       operating procedure of, 490
intelligence (information gathering),        org board location of, 490
      black PR and, 396           Reserves ED located in, 530

                                  652

                             SUBJECT INDEX

International Finance Office (cont.)    invoicing, of income, 496, 504
      signature mandates for FBO accounts provided IQ (intelligence
quotient) test, hiring and, 290
            to, 507    irreducible minimum, law of the, 335
      stat analysis of FBO stats sent to, 507      irresponsibility; see
responsibility
      weekly summary of receipts to and payments from
            both FBO accounts sent to, 507   IRS; see Internal Revenue
Service
International Flag Banking Officer.     is, one is what one is, not what
one is admired or
      appeal line to the, 564                hated for, 49
      location of, 504 issue authority,
international management, definition, 521          promotion must cite
survey for, 240
International Management Executives, as part of          skill one must
learn before doing or okaying copy
            international management, 521                or materials for
marketing purposes, 268
international management income, definition, 522   I/T: in training
international reserves; see reserves    ivory tower, PR and, 437
interpretation, of policy. 30     1 Will Arise Society, 379
intervention,
      best defense against intervention by seniors, 27
      demanded directive and, 26-27
      direct order and, 25, 27    jewelry, 264
      routine used by senior execs, 25
      urgent directive system and, 25   job; see post
interviews, press book is used to get, 433   job endangerment, effect on
junior executive, 23-24
Int FBO; see International Flag Banking Officer    Job Endangerment
Chit(s),
                       as a defense, 68
Int Finance Office; see International Finance Office          by seniors,
69
intolerance, 39        don't be timid about filing a, 70
Intro people in Div 6, priority in which the area is          for false
reports, 69
            manned up, 113        make an original and two copies, 68
invalidated, what happens when real tech is        must be able to back
them up, 69
            invalidated, 214      off-line favors and, 69
inventory, inventories,           policy on, 68
      D/FBO and bookstock inventories, 548         procedure for filing a,
68
      full inventories must be taken routinely, 546           procedure
when org refuses or ignores them, 69
      must be balanced with invoices routinely, 546           routing of,
68
      outside firm does a certified inventory when       what one must do
if one is threatened with
            executive structure changes, 546             punishment if one
files a, 69
      total retail value of all properly secured and          when you must
file one, 68
            inventoried assets (D/FBO stat), 549         where to file, 68
investigation(s); see also inspection; observation Johannesburg Org,
      Board of Investigation; see Board of Investigation      example of
org making its own trouble on test
      downstat area, exec duty to investigate, 169            line, 211
      letting an abuse go while one investigates, 5           how it was
built to its highest peak. 180
      of why a graph suddenly rose or fell, 14     journalism, yellow, 393
investment, judicial body, definition, 141
      bean theory, 509 Juggernaut, 55
      foolish or unreal expense is a poor, 511     junior(s),
invoice(s),      advice from, I
      debit invoice, FBO duties regarding, 505           best defense
against intervention by seniors, 27
      doing a survey out of, 238        don't take conclusions of a, 199
      examining invoices to find out what geographical        exec
suffering from "fear of juniors' actions," 165
            areas org's people come from, 200            failing to get
ethics in on a downstat junior, 209
      FBO checking invoices for admin correctness and         following
illegal or contrary orders, 154
            legibility, 496       intervention by seniors, 27
      FBO checks tape total of day's income against org       lack of
completed staff work from juniors, effects
            invoices, 496               of, 160
      FBO issuing his invoice of receipt to the Dir Income
overloaded posts and, 117
            or Cashier, 496       seniors' responsibility for the hats,
checksheets,
      FBO No. 2 Account is kept on an invoice-                packs and
know-how of, 301, 302
            disbursements system, 495        seniors' responsibility that
juniors have hats, 311
      inventories balanced with, 546         seniors trying to wear their
hats but juniors unaware
      keeping a separate invoice-voucher series for the             of them
and making different demands, 342
            FBO No. 2 Account, 506           seniors unaware of hats of,
342
      legibility of, 496          undermining authority is a betrayal of,
153
      Qual credit invoices, collecting of, 495           why he often can't
mesh up the lines so they
      tracing and summarizing income sources from, 499              work,
117
      voided invoice copies are stapled to the in-series justice; see also
ethics
            copy,496         cannot occur until insanity can be detected
and
      weekly invoice tape total excludes any invoices for
cured, 338
            bounced checks, 497         definition, 171, 338

                                 653

                             SUBJECT INDEX

justice (cont.)        knowledge (cont.)
      failure on part of execs to wear their ethics and       technology is
that part of knowledge that is
            justice hats, 169                      used, 214
      fair play and, 338                when one is uncertain, his
application is
      group justice, 169, 171, 173                 uncertain, 214
      individual out-ethics and group justice, 169,      knowimess, how it
is achieved, 414
            171, 173         KRC: knowledge, responsibility, control
      injustice under the name of, 329
      Man handles it badly, 338   KRC triangle,
      orgs and, 327, 329, 338                ARC triangle and, 158
      revolt and war are magnified versions of           definition, 157
            injustice, 329              exec and, 157
      rumors accepted as evidence, 329       inching up each corner of the,
158
      Sanity Scale and, 327, 329, 338        tape reference for information
on, 158
      target of, 338              use of, 157, 158
      task of, 338                when one corner is increased the other
two also
      third dynamic psychosis and, 329             rise, 158
      upstat is hit, the downstat let go, 329      Kutzbrain, Dr., 395
      what it is to us, 338
      when a situation becomes a matter of full group
            justice, 169                           L
      without justice there can be no real
            organization, 338           labor agitators, 43
justifying, a statistic, 13       laborer, mark of the, 17
Justinian 1, 52        Labor leader, 391
juvenile gang, is a substitute for society, 306    La Mar, Josi de, 50
                       language, propagandist making changes in, 410
                 K     law(s); see also policy; rule
                             arbitrary and, 3
"Keeper of the Footstools," 74          we have the natural laws of ethics,
tech and
                                  admin, 60
keeping the show on the road, 219 law (subject of),
keyholes, 255                administration and, 100
Key Ingredient(s),                usual attitude to, 100
      CLOs, OTLs, Flag and, 85    lawninower repairman, example of holding
down
      cycle of management and, 85            inflation, 556
      executives and, 94          lawsuit,
      key message of, 85                attacks which are not true earn
suits, 426
      list of, 76, 85             impending lawsuit, handling, 26
      network of communication and, 86  lawyer, missing post hat, 311
      out of sequence and, 116
      planning and, 85       layout,
      what happens when some or all these points are          applying
attract-interest-message to, 255
            awry or gone, 77            applying the comm formula to the,
255
      what they are, 76-77              eye trail; see eye trail
Keynes, John Maynard, 541         graphic arts textbooks on layout omit
design, 251
                             Hotline Newsletter, layout of, 473
Keynesian economics, crackpot theory, 558          knowing how to use, 247
Khan, Genghis, 392                ragged layout, effect of, 256
king(s),               rough layout; see rough layout
      administrative system and, 75          saleability and, 256
      inventing titles and duties, reason, 74            what you're trying
to do with the design of a, 255
kismet, 211      layout person, shifting viewpoint to the beingness of
Kiwanis Clubs, 472                      the eventual viewer, 268
know(ing),       LC; see LRH Communicator
      leadership and, 143         leader(s), leadership; see also
administrator; executive;
      not enough just to know, one also has to apply, 214
manager; officer; senior
      you won't know until you survey, 259         affinity for people he
is leading, 221
know best, 153               altruistic leaders and PR, 377
                             attributes or qualities of, 143, 220
know-how, lack of know-how to bring dreams into          bad leaders issue
no or weak orders and do not
            actuality, 75                    obtain or enforce compliance,
9
knowledge,             Bolivar and, 46
      coordination and, 120             brilliant, 392
      increasing knowledge on all dynamics, 157          bringing order,
219
      keeping the prospect's appetite for knowledge and       can assume
responsibility for his sphere of
            mystery well stimulated, 245                 influence, 220
      making anything go right and, 157      can attract attention, enthuse
and interest
      responsibility, control and, 157             others, 143
      route up from death, apathy or inaction, 157       clearing and, 220

                                  654

                             SUBJECT INDEX

leader(s), leadership (cont.)     leaving; see blow; departure of personnel
      Clears and, 220, 221   lecturers, references for, 241, 249
      communication and, 143, 220 ledger, kept by FBO, 504
      competence and, 143    left, far right PRs against the far left, 377
      definition of leader, 46, 218, 220, 221      legal,
      definition of leadership, 9, 220, 221        civic and legal trouble
by not getting results, 12
      demandingness and, 143      reserve in case of necessary legal
expenses, 581
      don't leave an enemy financed and solvent while    Legal (section of
an org),
            you let your friends starve, 49        bounced checks and, 505
      example of a general as a, 220         tends to go PTS very easily,
43
      execs and, 143   legal action, embezzlement handled with, 135
      family and, 221
      finding out who are the key, real powers in an     legislative body,
definition, 141
            area, 429  Leipzig, Germany,
      first test follower requires of a, 143       death camp school, 318
      force and, 391-392          Wundt and, 376
      forcefulness and, 143  leisure class; see also idle rich
      foremost law, if one's ambition is to win, is of        floating
along on the production of others, 102
            course to win, 53           peasants vs., 223
      frailty of single solutions, 47   letter(s); see also communication;
despatch; telex
      gold braid and, 221         bulk mailings and, 211
      good leadership works on not unpopular programs.        checking out
letter writers on getting reality in
            issues positive orders and obtains or enforces
letters, 2 11
            compliance, 9         importance of getting out letters,
despatches and
      having the bravery needed to trust inferior minds             telexes
based on programs and getting real dones
            and stand by their often shocking blunders, 50
on them back, 226
      how real powers are developed, 55      info packets and, 211
      how to move off a point of power, 55         offering what you can
deliver, 211
      Hubbard Causative Leadership Course, 106           promo and, 211
      identifying a, 221          unanswered, 190
      if you have power use it or delegate it, 54        using CF folders
always when writing a, 211
      individual is the only, 218 letterhead, statement all letterhead
stationery in use by
      individuality and, 218            Treasury Div must bear, 517
      inspiring affinity for himself from people, 221    Letter
Registrar(s),
      knowledge and, 143          example of why Letter Registrar statistic
would
      lack of organizational know-how, 76                drop, 155
      loss of leadership, 218           Registrar interviews and, 155
      making far too heavy use of a skill simply because it         sacked
so as to increase unit pay one week, 189
            is easy, 47           sequence in which post is manned up, 113
      Manuela Saenz and, 46, 51   letters in (statistic),
      man who merely wants to be liked will never        SP correspondence
sent to dead file, 45
            be a, 143        steps to handle, 211
      mob doesn't have a, 219
      money-power and, 392   letters out (statistic),
      mystique and, 143           can be pushed up regardless of other
stats, 12
      not using men, 50           completions and, 12
      one who exerts wide primary influence on the affairs          example
of the stat being down, 67, 189
            of men, 46       finding why the stat is down, 189
      opinion leader; see opinion leader           increasing, 189, 211
      Power Formula and success of, 391-392        rising gross income and
high letters out, 12
      reality and, 221       spot checking letters going out, 211
      responsibilities of, 46           stat discrepancy of high letters
out-low enrollment
      responsibility and, 221                weeks later, 64
      seven things about power, 54      level,
      solvency and, 48       easier to expand than to "remain level," 33
      suborned leader, what he would do to hold his           "fair
exchange" gives one a rather level
            position, 392               progress, 562
      what a leader is, 220       things do not remain level in this
universe, 28
      what it is, 220  liability, liabilities,
      what it is almost solely based on, 8         of PR, 376
      what there is in all great leaders, 143            undelivered
service as a, 579
      who others follow, 143      when a senior is a, 302
      why new leaders are sometimes looked upon as a     Liability
condition,
            worse scourge than a foreign enemy, 78       assigned when Non-
Existence gets no result, 64
      workable formula used "instinctively" by most           example of
assignment of, 64
            successful practical political leaders, 47        false graph
gets, 66
      you can't live in a world where even the great     liberty; see also
freedom
            leaders can't lead, 56           Rousseau's script for, 50
Leadership Test score, hiring and, 290, 291        scientific improvements
vs., 218
leasing equipment, with an option to buy, 583      Liberty Loan drives, 389
leave, annual; see vacation  libido theory, 376

                                  655

                             SUBJECT INDEX

lie(s), lying; see also dishonesty; false data; false report  line(s); see
also channel; communication line; flow; flow
            all the lies will dead-end someday, 381                 line;
route
            definition, 380       assembly line for produced promo, 251
            degraded being and, 57           baskets and, 159
            disproving of, 435-436           books are a theta line, 273
            document the truth to oppose lies, 435       chaos and, 159
            don't tell a lie to city officials when the truth is just
check-signing line; see check signing
                 as easy to tell, 380        commonest reason why lines do
not go in, 346
            examples in PR, 379-380          communicator keeps the lines
moving or controlled
            exec who can't be lied to, 167               for the exec, 21
            hit by lies the person tends to withdraw, 420           cut by
quality degrade in promotion, 260
            hostile PR is usually lies, 381        Esto establishes and
maintains the division
            letting any lie remain disproven can be a fatal
lines, 163
                 course, 435      exec and despatch line, 166-168
            never use lies in PR, 380        exec policing his, 159, 160,
164
            older PR practitioners preferred lies, 379        exec who has
his flow lines wrong will never be a
            poured into the overwhelmed population of Earth
Product Officer, 165
                 by radio, TV and newsprint, 377         flow line; see
flow line
            PR is corrupted to "a technique of lying          great orgs,
fast flying lines in, 182
                 convincingly," 380          hats, personnel and, 345
            prove all false utterances heard are, 421         HCO never
having enough people devoted to
            PR recoiling due to, 380               getting in org lines,
163
            psychiatry and, 381         junior not being able to mesh up
the lines so they
            SP using falsehood and lies to prevent demand, 30
work, 117
            stock in trade of PRs has been, 379          management tool,
lines and terminals as a, 137
            too glowing an idealization can be punctured when
messages do not travel on no line, 405
                 it is a, 415           must be in a neat pattern or the
power
            too vicious degradation can be exploded when it
recoils, 159
                 is a, 415        no substitute for correct comm and, 162
            use by PR employee, 377          not policing one's lines can
snow the whole org
            use of in "mass media" communication, 380               under,
159
            what happens when you lie in PR, 380         person barely able
to perceive lines, 80
            will weaken you if it is found out that it is a lie, 380
personnel, hats and, 345
      life, living; see also survival; viability         policing of, 159,
160, 164
            becoming more stable, confident in life and more        power
in, 159
                 powerful, 350          production and, 346
            confronting the whole thing, 102       purchasing and check-
signing lines modified, 517
            consigning oneself to no new life, 536       solving a problem
in, 345
            decline of living conditions, a cause of, 153
standard lines and routes for particles to
            expansion leads to, 29                 follow, 162
            goes best with several terminals, 242        strategic plan
and, 137, 139
            hardly anyone living a life of good security, 217       worked
on constantly in organizing, 346
            hat increases confidence in, 350 line(s) (graphic arts),
            having an almost life, 277       composition lines, 256
            how a being discovers his power and command       dynamic
lines, 256
                 of, 158          graphic arts and, 257-258
            how people cling to an even painful existence, 305
mood lines, 256
            individual sense of responsibility for own life and
                 guiding it, 218  literature, which concerns itself with
people getting
            is at least a two-pole activity, 242              rich by
ripping others off, 558-559
            is, or can be, a pretty grim proposition, 102     living; see
life
            leisure class and, 102      loans,
            life in living forms depends upon real products, 214
bankers and short-term loans, 553
            main determining factors of, 102       FBO recording any loans
from Sea Org reserves and
            middle class and, 102            any debts to it, 504
            one has to be a master of ethics, tech and admin to
reserves loan repayments, 580
                 lead a good personal life, 60     location; see also
position
            one knows and handles administration, one         fully formed
org in a heavily populated
                 produces, one exchanges or one dies as far as this
location, 183
                 universe is concerned, 102        holding a position in
space, 181
            orgs handle the highest commodity-life itself, 65
terminal location plan, 186
            pain, misemotion, punishments, rewards and, 102
            really can't be lived on the first dynamic alone, 241
locomotive engineers, 308
            reason things do not run well in a, 308      log, kept by
communicator, 23
            Scientology creating somebody who can live a London Daily Mail,
394
                 better, 220 London Org,
            standard of living; see standard of living        Central Files-
Letter Reg program developed in, 38
            stark facts about, 102           time that stat week ends
instituted at, 540
            ultimate analysis of the state of one's, 21
            what one can do about it, 102    lone wolf, 102
      life insurance, 264    Los Angeles Foundation 1950, 492, 521
      life span, short on Earth, 277    losers, wrong orders of magnitude
and, 275

                                  656

                             SUBJECT INDEX

loss(es); see also down statistic; profit    magazine(s) (cont.)
      greater loss to Finance is income lost or never         PR men
pushing strange mental ideas in, 376
            made, 511             PRs guiding with lies in, 380
      ignoring the, 158                 publicizing one's own good works,
426
      lost income, 337, 511-512,559-560 magazine editors, PR tech and, 431
      more profit can be lost than ever could be saved on     magic,
managing a production org, magic solutions
            expense, 512                     in,282
      real losses in an org are sums never made, 337     magnitude; see
order of magnitude
      strategic plan to arrest company's, 135      mail, no mail ever
mailed, handling, 73
      wins and, 158          mailing,
LRH; see Hubbard, L. Ron          bulk mailing; see bulk mailing
LRH Comm Staff Program No. 1, discontinued, 294          cost of, 581
LRH Communicator, LRH Comm,       Hotline Newsletter mailing instructions,
473
      communicator keeps an LRH Comm-type log, 23  mail order, direct, 135
      directive needs to be passed by, 7     Main Account,
      helps CO/ED achieve product of flourishing,        allocation
received from FBO goes into, 495
            prosperous org, 198              allocation transferred to,
488, 490
      no HCO (Div 7, 1, 2) part of the org, handling, 64      "cash" figure
includes the total reconciled balances
      program handling by an, 42             in the Org Reserves Account
and the, 566
      routine used when having to intervene, 25          check signing on,
518
      sequence of posting of, 113       FBO transfers to, 506
      Staff Training Program No. 2 and, 296        org transfers funds to
its other accounts from the,
LRH ED: L. Ron Hubbard Executive Directive               488,490
LRH Personal PRO Bureau, Hotline Newsletter        purpose of, 495
            and,470               refunds and repayments of prepayments,
498
L 10, general case de-aberration and, 325          signatories on the, 494,
495
luck,            when approved FP may be activated by Treasury
      statistics that are not "by luck," I I             Div, 501
      why people believe in, 145        when the FP allocation amounts
become due for
                                  transfer to the, 501
                       make-break point, of an org, 578
                 M     make-up people, PR tech and, 431
                       making things go right; see right
MAA: Master-at-Arms          malnutrition, due to caring nothing for the
org, 16
machine(s); see also equipment    Man, mankind, humanity, human race; see
also
      are just tools, 204                    civilization; culture; Earth;
group; individual;
      can raise a standard of living by assisting in                people;
planet; society; third dynamic; world
            production, 204             aggression and, 291
      can't do Man's living for him, 204           basic nature is social,
291
      civilization where machines were even repaired          books,
meters, cassettes, films and insignia are the
            by, 289                     gold and diamonds that give the way
to Man's
      conceiving of a machine made out of human               total
freedom, 547
            beings, 290                 character of, 291
      druggie's dream and, 204          conceiving of a machine made out of
human
      executive can competently handle any post or            beings, 290
            machine or plan under him, 94          decent and tries to do
his best, 291
      permit increases in population, 204          destroyed planet and,
340
      standard of living and, 204       destruction, impulse toward, 219
machine age, real harm of the, 204           Dianetics and Scientology are
new to, 233
mad(ness),             easily alarmed, 291
      basic characteristic of extreme madness, 419       effects of
discipline, punishment and threats on, 292
      percentage of any org that is, 319           effects when madmen are
amongst him, 292
      transfer is the wrong answer for person who is, 299           fault
that will someday destroy him as a species, 347
Madison Avenue,              Freud attributing all reactions and behavior
to the
      doesn't know basics of advertising, 266                 sex urge, 376
      examples of advertising done by, 266         happiness apparently
depends upon organizational
      positioning and, 241                   know-how, 79
                             has not had administrative training centers
where
madman, madmen; see also insane; psychotic;              actual
organization was taught, 79
            suppressive person               he didn't a long, long time
ago, get in ethics, 66
      description, 419            how he acts when protected, 292
      world is full of, 419             idea that Man had to "adjust to his
magazine(s); see also mass media             environment," 339
      ads without survey in, 238        is rather timid, 291
      do not develop much new public, 37           is so aberrated all
mental actions seem to him to be
      exist to continue the awareness of existing             reactive mind
actions, 31
            Scientology public, 37           justice, Man handles it badly,
338
      exist to solve the problem of public unawareness of           lack of
know-how required to bring dreams into
            an org, 37                  actuality, 75
      mass news media and, 393          leader not using men, 50

                                  657

                             SUBJECT INDEX

Man, mankind, humanity, human race (cont.)   management, managing (cont.)
      likes to communicate, 291         finance control is a primary point
of management
      machines can't do Man's living for him, 204             authority,
515
      making it so a man can belong and be valuable, 307      financial
management; see financial management
      nature of, 291         financial planning is a vital part of, 16
      needing perfect human beings to run an org, 290         Flag Bureaux
as execution arm for top level
      no humanoid is free while aberrated in the body
management, 521
            cycle, 46        Flag Operations Liaison Office; see Flag
Operations
      not an animal, 291                Liaison Office
      one would have to de-aberrate a man before his          folly to run
or try to manage by anything but
            whole social structure could be de-aberrated, 47
correct stats, 539
      psychiatry saw Man as a degraded animal, 233       FOLO acting as a
management link between the
      psychologist says all men are basically                 Flag Bureaux
and orgs managed by the Flag
            dishonest, 536              Bureaux, 521
      racial degeneration, 339          FOLO sees that orgs are put there
and manages
                             them, 521
      revenge of Man grows out of his fears, 291         good vs. bad, 16
      single Dianetics or Scientology book could halt         how FP body
gains ability to actually manage and
            Man's own decline and personal demise, 545              control
its finances, 584
      successful as he adjusts the environment to him, 339          how it
gets forward progress, 121
      tends to run in today and seldom in tomorrow, 347       inactive
senior management obscured by combined
      things overreaching Man's individual power, 218               graph,
13
      thrives only in the presence of a challenging           inactive,
sign of, 12, 13
            environment, 65       international management, definition, 521
      unable to predict the fate of his habitat, 347          international
management expenses, definition, 522
      VFP of, 333            international management income, definition
and
      wants to belong, 307              use of, 522
      what has been destroying all of Man's        is a high skill, 16
            civilizations, 307          is there to plan, 121
      whole race went into the soup where it remains to       Key
Ingredients and, 85
            this day, 66          knowing what the tools of management are
and how
      would like to be friends, 291                to use them, 127
      Wundt declared Man a soulless animal, 376          looks everywhere
for execs who can get crews to
management, managing; see also administration;                really
produce, 225
            establishing; Flag; governing body; organizing;         magic
solutions in managing a production org, 282
            production       middle management; see middle management
      absence of skilled management, 190           mission network,
management of, 522
      abusing statistical management, 191          money management; see
financial management
      Admin Scale and, 324        no management, sign of, 12
      bad management, detection of and remedy            noncompliance with
orders of senior
            for, 17-18            management, 18
      basic concern of overall management, 559           no Pubs Org or
management push on books to raw
      basic tools (list of), 129             public, 278
      becoming fully certified to operate at middle or        not alert, 13
            senior echelons of, 129          not at all alert management,
13
      brilliant vs. mediocre or no management, 127       not handling GDSes
going down, 12
      by dynamics, 129       not knowing, reason for, 153
      can push letters out and completions up, 12        only kind of
management you can do on a
      caring what goes on, 16, 17            production scene, 191
      CLO contains combined representatives of all       orgs are managed
by trends and ranges of stats, 540
            management entities, 521         poor, 125
      command decisions, examples, 515       PR and, 388
      computers and, 122          prices are not set locally without top
management
      Continental Liaison Office; see Continental Liaison
authorization, 573
            Office           quality of management expressed in stats of
service
      coordination, 120                 org, 520
      courses for training execs to manage successfully at
"quicksilver personnel" scene and, 372
            org level, 128        reason Advisory Council meets Thursday,
540
      cycle of, 85           reporting persons breaking down confidence or
trust
      dangerous, 13               in top management, 154
      definition, 142, 324        requirement for middle and central
management
      defraying the cost of, 559             personnel to draw full pay or
be bonus
      D/FBO Network and, 557            eligible, 129
      echelons, 128, 133, 1349 136           reserves, what they are used
for, 489, 491
      essence of, 16, 136         running or managing by anything but stats
kills the
      execs and, 141, 142               org, 539
      execs being pushed up from lower to upper level         senior
executive strata of, 128
            management status, 129           simplicity to managing
effectively, 127
      expense; see management expense        source of criticism of, 153
      FBO collecting amounts owing to management for          stat
management, 155, 191
            services and missions, 506       stat trends showing management
is inactive, 13
      Finance becoming, 337, 511        strategic planning and, 137

                                  658

                             SUBJECT INDEX

management, managing (cont.) manager(s) (cont.)
      successful, 127        what he has to know, 120
      tactical management as an art, 136           when he will almost
certainly fail, 121
      tools of, 127, 137          worker-oriented, 16
      tools of management, use of, 137, 139  maneuvers, strategic planning
has in its definition
      top management; see top management                 clever use of, 133
      trying to repair a situation in an area that doesn't    manner(s),
            comply, results of, 153          bad,403,404
      unless personnel procurement and handling is in, all          good
manners defined, 403
            else will fail, 282         good manners, what they were
developed for, 403
      upper level tools (list of), 129       granting importance to the
other person, 403
      whatever the reason an org isn't getting on, it is      how one can
have excellent manners, 405
            internal, 282         human relations and, 403
      what Finance and org managers must know to         one must learn
carefully his Ps and Qs, 429
            wisely allocate funds, 5 10      primitive races and, 403
      what the word implies, 120        psychiatrist and psychologist don't
have good
      what you use to manage a production scene, 191
manners, 403
      when it is at its best, 125       successful PR and, 403, 404
      why Finance and org managers must know the org          to see and
acknowledge the existence of someone is
            V17Ps and subproducts, 5 10            a granting of their
importance, 404
      why strategic planning must be done by the upper        two-way comm
cycle and, 403, 404-405
            level planning body, 134
      winning pattern, 88    manning; see posting
      withholds causing natter about, 153    market(ing); see also
advertising; dissemination;
management expense(s),            promotion; sales
      central reserves are used for defense and          achieving
marketing items that actually do create
            management overall cost and viability, 491              want,
270
      FBO No. 2 Account and, 495, 506        advertising and, 250
      FBO pays for, 489, 491      aesthetic material and, 247
      not part of org's expenses, 489, 491         aimed at specific
publics, 273
management reserves, as a product of the FBO, 503        applying the
basics of marketing stable data, 235
Management Series, using OEC and Management        assembly line for
produced promo, 251
            Volume admin tech and quoting it in orders, 199         basics
of, 247, 249
                       be a high volume success, 236
Management Status Checksheet(s),        be alive! 247
      description, 129, 229       be clean, clear-cut, comprehensible, 248
      prerequisite of OEC and FEBC, 129      be a professional in anything
you do, 247
management unit(s); see also Continental Liaison         books and, 273
            Office; Flag Operations Liaison Office       boom and, 250
      CLO would coordinate all management units for           bringing
about basic purpose of, 268
            that continental area, 521       bugs, handling, 236
      daily pounded with false economic data, 203        campaign; see
campaign
      how local, continental and international           capturing our
share of the world book market, 275
            management units can be in clover, 520       catastrophe, two
ways of causing, 270
      most attacked and suppressed line in a, 250        checklist for each
item, 236
      reaching out to the wrong "finance pools" for           come-on
dissemination, 245
            support, examples, 521           come-on used in, 248
      what determines if a managing unit next to a       copywriter has to
have reality on the item, 249
            Central Org or service org is "in funds" or       copywriting;
see copywriting
            "without funds," 520        co-relationship between marketing
of books,
manager(s); see also administrator; executive; leader;
cassettes, insignia and films, and the future GI of
            officer; senior             the org, 551
      administrative system and, 75          creating want, 235, 248, 249,
262, 268, 270
      becoming fully certified to operate at middle or        credibility
of future marketing suffering, reason
            senior echelons of management, 129                for, 249
      characteristics of a good manager, 17        cycle of, 249-250
      coordination and, 121       definition, 234
      district managers, 135      delivery and, 249
      hard pressed in bringing about solvency, reason, 147          demand
and, 226
      incompetent, 16        Deputy FBO for Marketing of Org Resources for
      "knowing how to play the piano" effectively across
Exchange,547,557
            an org, a continent, a planet, 129-130       destructive, 270
      knowing what the tools of management are and how        destructive
mistakes in, 268
            to use them, 127      D/FBO and, 559-560
      most valuable tool of a, 121           Dianetics and Scientology are
new, 233
      political fixations and, 147           directing people's attention,
247
      requirement for middle and central management           direct
selling to the customer vs., 249
            personnel to draw full pay or be bonus       distribution
planning, 250
            eligible, 129         don't be complex and muddy, 248
      stellar manager, who will be a, 137          don't compose dead
downgrades, 247
      tools of management, 127          don't mishmash and cross publics
when marketing
      what a manager is for, 120             books, 273

                                  659

                             SUBJECT INDEX

market(ing) (cont.)    market(ing) (cont.)
      don't plan books to be printed without marketing        purpose of,
235
            liaison, 273          push harder toward the longest bulk of
future
      duty of, 249                business, 274
      economics, delivery, collection and, 226           pushing everything
all at once, results of, 250
      effective, 250         pushing hardest at the lowest levels to make
the
      ensures good word of mouth promotion, 250               upper levels
come off, 274
      essence of, 268        pushing only the new, 236
      establish and use a positioning for every          raising public's
affinity for the item one is
            product, 247                promoting, 271
      exchange and, 249           raw public and, 274, 278
      fatal to create want and demand where no delivery       reality on
the product, 249
            is going to occur, 249           reality on the public, 249
      FBO Network and, 557, 560         release of sales campaign, 236
      filing pertinent papers, work and results in a folder         release
your materials strategically, 250
            for each item marketed, 236      releasing an item, 236
      Finance Network responsibility for, 550            review of
marketing folders, 236
      finding old or new items that could be       sales campaign and, 235,
236; see also sales
            marketed, 236               campaign
      finding out what the audience will agree with, 271      scale that
tells you the target proportion of finance
      first step of, 250                and effort to allocate in, 274
      folder for each item, 236         selling services or products, 268
      folder review and evaluation, 236      selling something that can be
delivered, 235
      follow-up, 250         shotgun marketing, 250
      generalities and, 273       skill one must learn before doing or
okaying copy
      66getting one's share of the market," 275               or materials
for, 268
      getting the public's agreement to hear the         sole reason for
our use of, 264
            message, 271          stable data of, 247
      get very full lists of what there is to sell, 235       steps, 235,
247
      giving reader reality on an item, 249        study the market,
competitors, field, publics,
      hard sell; see hard sell               etc., 247
      hat of, 235            successful, 236
      heaviest outflow must be to raw public, 275        success of
marketing campaign, 249
      homework and, 247           success vs. failure in, 270
      how to get a large constant gross, 236       supply of item being
marketed, 236
      how to market an item, 235        survey buttons differentiated from
message, 271
      impinge! 247           surveys and, 235, 237, 247
      importance of management terminals understanding        surveys to
establish the design and use of the
            marketing and its basics, 250                product, 250
      income planning and, 573          thinking with basics of, 247
      international control of, 560          today's money wisely invested
in marketing an org's
      keynotes of, 235            wares results in tomorrow's GI, 550
      knowing basics of, 249      two important data, 249
      know your product, 247      understanding marketing and its basics,
250
      leaving something unmarketed and unpromoted,       uneducating
oneself as an audience, 270
            270        volume selling, 236
      majority of three billion people out there have never         "We
promise and promote what we can
            even heard of Dianetics and Scientology, much
deliver," 249
            less read a book, 278       what is right there now in
existence that can be
      memorizing the basics of, 247                delivered, 249
      most attacked and suppressed line is promo         what it includes,
249
            and, 250         what one markets, 249
      motto of Marketing Bureau, 235         what to do during wait
periods, 236
      needing new items only, 236       whole story of, 226
      new item, marketing of, 249       why surveys can appear to not work
very well, 271
      one finds or strengthens or creates a demand, 226       writing copy
and, 235
      order of magnitude of, 275  marketing programs,
      orgs remaining small or growing slowly because          execution of,
by D/FBO, 549
            they did not properly or extensively market their       review
marketing program, issues and promo and
            wares, 550            find out if they were put to use, 250
      piece which does not communicate to the intended   marketplace, chaos
with the, 204
            public, 249      marriage, why a jolly and carefree husband and
a sad
      positioning and, 235, 241; see also positioning               and
morose wife would stay together, 241
      primary block on, 550
      professional viewpoint, 269-270   Marx, Karl, economics and, 144, 558
      program for release of an item, 236    mass media,
      promotion, dissemination and, 234      believes it steers public
opinion, 411
      promotion is an essential part of, 259       cannot and never will
reach any masses directly, 393
      proportionate marketing, 274, 275      description, 393
      proportionate marketing and D/FBO, 549       is guided by the PRs of
special interests and they
      Pubs Orgs not even thinking of raw public               guide with
lies, 380
            marketing, 278        magazine; see magazine

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